Polyester Audience in United States

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Polyester has an estimated audience of 6,543,915 people in United States. 68.5% are female, 31.5% are male, average age 34.8. Top regions: California, Texas, Florida. Top brand affinities: Mothercare, Tierra Cali, Highland games, Sub Zero (Official), New York Harbor.

The average Polyester fan in United States is 34.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Mothercare, Tierra Cali, Highland games, with strongest over-indexing on Mothercare (1.54× the country average). Demographically, the Polyester audience skews more female with an average age of 34.8, and over-indexes on personality traits such as Luxury Orientation, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Polyester fans

Demographic split for Polyester audience in United States
MetricValue
Female68.5%
Male31.5%
Average age34.8
Estimated audience size6,543,915

Audience persona

The typical Polyester fan in United States is more female, around 34.8 years old, with strong Luxury Orientation tendencies and a notable affinity for Mothercare.

Top regions in United States

Top regions ranked by reach for Polyester in United States
RegionReachAffinity
California1,126,6811.57×
Texas703,5521.25×
Florida502,9921.14×
New York472,2661.29×
Georgia256,3591.27×
Illinois254,1141.17×
Pennsylvania221,2361×
North Carolina212,3791.08×
Ohio199,3280.99×
New Jersey197,8881.19×
Virginia176,4901.11×
Michigan172,7331.01×
Washington164,2471.25×
Massachusetts140,0051.09×
Arizona137,4291.03×
Maryland135,9301.21×
Tennessee122,4570.93×
Indiana120,7821.01×
Missouri101,2270.96×
Minnesota95,1501.01×
South Carolina92,0200.93×
Colorado91,6730.89×
Louisiana90,2551.07×
Wisconsin88,1790.9×
Alabama85,6930.94×
Oregon84,9841.13×
Kentucky81,0660.99×
Oklahoma72,5821×
Nevada70,7971.12×
Connecticut69,5361.06×
Iowa61,3581.14×
Utah55,7260.95×
Mississippi53,1910.99×
Arkansas52,4840.97×
Kansas50,8540.99×
Hawaii32,2311.15×
New Mexico29,2580.89×
Nebraska28,3980.87×
Idaho28,0140.85×
West Virginia26,2300.86×
Washington, District of Columbia20,1331.02×
Rhode Island20,0690.96×
New Hampshire19,1950.74×
Maine17,5250.75×
Delaware17,0770.95×
Montana12,0290.66×
South Dakota11,7290.78×
North Dakota11,6300.87×
Alaska11,2900.81×
Vermont7,3450.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Polyester audience
BrandAffinityCategory
Mothercare1.54×Kids & Family
Tierra Cali1.81×Travel & Leisure
Highland games1.94×Sports
Sub Zero (Official)1.66×Literature
New York Harbor1.96×Travel & Leisure
Hypothec1.64×Business & Career
Lion of Judah1.92×
E-box1.64×Health
iPEC Coaching2.45×Business & Career
The Specials2.89×Music & Radio
JC Whitney1.77×Shopping
California University of Pennsylvania2.15×Business & Career
Otto Graham2.07×Sports
Oil and gas law in the United States1.52×Politics & Society
Bulacan1.69×Travel & Leisure
Ipag Business School1.87×Business & Career
Cash Cab (U.S. game show)1.68×Movies & TV
Jon Brion2.97×Music & Radio
Arco Iris1.53×Music & Radio
John Key1.74×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Polyester audience
TraitClusterScore
Luxury OrientationPREMIUM1.55
SustainabilityBALANCE1.5
Price SensitivityPREMIUM1.29
Design AffinityPREMIUM1.28
IndulgenceJOY1.22
Quality AwarenessPREMIUM1.21

Worldwide distribution

Worldwide audience distribution share by country for Polyester
CountryShare
United States22.6%
Brazil6.9%
Thailand6.9%

See Polyester audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Polyester have in United States?

Polyester has an estimated audience of 6,543,915 people in United States, concentrated in California and Texas.

What is the gender split and age of Polyester fans?

68.5% of Polyester fans are female, 31.5% are male, with an average age of 34.8 years.

Which brands do Polyester fans like most?

Polyester fans show strongest brand affinity for Mothercare (1.54×), Tierra Cali (1.81×), and Highland games (1.94×) over the country average.

Where do Polyester fans live in United States?

Polyester fans in United States are most concentrated in California (reach 1,126,681), Texas (reach 703,552), and Florida (reach 502,992). These three regions account for the largest share of the active audience.

What other brands do Polyester fans also like?

Beyond Polyester itself, the audience over-indexes on Tierra Cali (1.81×), Highland games (1.94×), Sub Zero (Official) (1.66×), and New York Harbor (1.96×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Polyester. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.