Hypothec Audience in United States

Hypothec logo

Hypothec has an estimated audience of 518,953 people in United States. 45.8% are female, 54.2% are male, average age 36.5. Top regions: New York, California, Texas. Top brand affinities: The Devil's Rejects, Historic site, Elsword, Nationality, Israel.

The average Hypothec fan in United States is 36.5 years old, balanced, and lives primarily in New York. The audience is concentrated in New York, California, Texas. Top brand affinities include The Devil's Rejects, Historic site, Elsword, with strongest over-indexing on The Devil's Rejects (20× the country average). Demographically, the Hypothec audience skews balanced with an average age of 36.5, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 39 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Hypothec fans

Demographic split for Hypothec audience in United States
MetricValue
Female45.8%
Male54.2%
Average age36.5
Estimated audience size518,953

Audience persona

The typical Hypothec fan in United States is balanced, around 36.5 years old, with strong Luxury Orientation tendencies and a notable affinity for The Devil's Rejects.

Top regions in United States

Top regions ranked by reach for Hypothec in United States
RegionReachAffinity
New York15,6130.54×
California14,0540.25×
Texas9,9580.22×
Florida8,9610.26×
Louisiana7,6731.15×
Arkansas7,6661.79×
Oklahoma7,4971.3×
Kentucky7,3781.13×
Alabama7,1420.99×
Tennessee6,8040.65×
South Carolina6,7550.87×
Indiana6,5820.69×
Kansas6,5801.61×
Idaho6,5792.53×
Missouri6,3740.76×
Hawaii6,2842.82×
Iowa6,2471.46×
North Carolina6,1200.39×
Ohio6,0950.38×
Georgia6,0710.38×
Michigan6,0680.45×
Wisconsin6,0360.77×
Illinois5,8800.34×
Arizona5,8120.55×
Pennsylvania5,7870.33×
Massachusetts5,7820.57×
Nebraska5,7482.21×
Connecticut5,7391.1×
Nevada5,6991.14×
Oregon5,6270.95×
Utah5,5931.2×
Virginia5,5570.44×
Maryland5,5290.62×
New Jersey5,5160.42×
Minnesota5,3920.73×
Washington5,2100.5×
Colorado5,1950.64×
Delaware5,0763.55×
Washington, District of Columbia3,6652.35×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hypothec audience
BrandAffinityCategory
The Devil's Rejects20×Movies & TV
Historic site6.79×Arts & Culture
Elsword16.5×Games
Nationality1.64×Politics & Society
Israel1.55×Travel & Leisure
Vocal harmony3.3×Music & Radio
Kendra Scott2.11×Fashion & Accessoires
Governor of Michigan5.23×Politics & Society
Tezz4.81×Movies & TV
Goop3.51×Internet & Social Media
Regional styles of Mexican music1.79×Music & Radio
Pro-Ject2.56×Music & Radio
Bank account1.53×Business & Career
Grinch2.35×Movies & TV
Hipster5.13×Politics & Society
Stamp collecting2.51×Home & Garden
Fairy godmother3.89×Literature
Wok3.41×Food & Beverages
Electrolyte2.42×Health
JDSU1.57×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hypothec audience
TraitClusterScore
Luxury OrientationPREMIUM1.8
Risk AppetiteTHRILL1.47
Family OrientationCONSERVATISM1.36
Quality AwarenessPREMIUM1.34
Design AffinityPREMIUM1.33
LGBTQ+ IdentityOPEN1.29

Worldwide distribution

Worldwide audience distribution share by country for Hypothec
CountryShare
Spain4.1%
United States3.7%
Ukraine2.8%

See Hypothec audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Hypothec have in United States?

Hypothec has an estimated audience of 518,953 people in United States, concentrated in New York and California.

What is the gender split and age of Hypothec fans?

45.8% of Hypothec fans are female, 54.2% are male, with an average age of 36.5 years.

Which brands do Hypothec fans like most?

Hypothec fans show strongest brand affinity for The Devil's Rejects (20×), Historic site (6.79×), and Elsword (16.5×) over the country average.

Where do Hypothec fans live in United States?

Hypothec fans in United States are most concentrated in New York (reach 15,613), California (reach 14,054), and Texas (reach 9,958). These three regions account for the largest share of the active audience.

What other brands do Hypothec fans also like?

Beyond Hypothec itself, the audience over-indexes on Historic site (6.79×), Elsword (16.5×), Nationality (1.64×), and Israel (1.55×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Hypothec. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.