Hypothec Audience in United States

Hypothec has an estimated audience of 518,953 people in United States. 45.8% are female, 54.2% are male, average age 36.5. Top regions: New York, California, Texas. Top brand affinities: The Devil's Rejects, Historic site, Elsword, Nationality, Israel.
The average Hypothec fan in United States is 36.5 years old, balanced, and lives primarily in New York. The audience is concentrated in New York, California, Texas. Top brand affinities include The Devil's Rejects, Historic site, Elsword, with strongest over-indexing on The Devil's Rejects (20× the country average). Demographically, the Hypothec audience skews balanced with an average age of 36.5, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 39 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Hypothec fans
| Metric | Value |
|---|---|
| Female | 45.8% |
| Male | 54.2% |
| Average age | 36.5 |
| Estimated audience size | 518,953 |
Audience persona
The typical Hypothec fan in United States is balanced, around 36.5 years old, with strong Luxury Orientation tendencies and a notable affinity for The Devil's Rejects.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 15,613 | 0.54× |
| California | 14,054 | 0.25× |
| Texas | 9,958 | 0.22× |
| Florida | 8,961 | 0.26× |
| Louisiana | 7,673 | 1.15× |
| Arkansas | 7,666 | 1.79× |
| Oklahoma | 7,497 | 1.3× |
| Kentucky | 7,378 | 1.13× |
| Alabama | 7,142 | 0.99× |
| Tennessee | 6,804 | 0.65× |
| South Carolina | 6,755 | 0.87× |
| Indiana | 6,582 | 0.69× |
| Kansas | 6,580 | 1.61× |
| Idaho | 6,579 | 2.53× |
| Missouri | 6,374 | 0.76× |
| Hawaii | 6,284 | 2.82× |
| Iowa | 6,247 | 1.46× |
| North Carolina | 6,120 | 0.39× |
| Ohio | 6,095 | 0.38× |
| Georgia | 6,071 | 0.38× |
| Michigan | 6,068 | 0.45× |
| Wisconsin | 6,036 | 0.77× |
| Illinois | 5,880 | 0.34× |
| Arizona | 5,812 | 0.55× |
| Pennsylvania | 5,787 | 0.33× |
| Massachusetts | 5,782 | 0.57× |
| Nebraska | 5,748 | 2.21× |
| Connecticut | 5,739 | 1.1× |
| Nevada | 5,699 | 1.14× |
| Oregon | 5,627 | 0.95× |
| Utah | 5,593 | 1.2× |
| Virginia | 5,557 | 0.44× |
| Maryland | 5,529 | 0.62× |
| New Jersey | 5,516 | 0.42× |
| Minnesota | 5,392 | 0.73× |
| Washington | 5,210 | 0.5× |
| Colorado | 5,195 | 0.64× |
| Delaware | 5,076 | 3.55× |
| Washington, District of Columbia | 3,665 | 2.35× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| The Devil's Rejects | 20× | Movies & TV |
| Historic site | 6.79× | Arts & Culture |
| Elsword | 16.5× | Games |
| Nationality | 1.64× | Politics & Society |
| Israel | 1.55× | Travel & Leisure |
| Vocal harmony | 3.3× | Music & Radio |
| Kendra Scott | 2.11× | Fashion & Accessoires |
| Governor of Michigan | 5.23× | Politics & Society |
| Tezz | 4.81× | Movies & TV |
| Goop | 3.51× | Internet & Social Media |
| Regional styles of Mexican music | 1.79× | Music & Radio |
| Pro-Ject | 2.56× | Music & Radio |
| Bank account | 1.53× | Business & Career |
| Grinch | 2.35× | Movies & TV |
| Hipster | 5.13× | Politics & Society |
| Stamp collecting | 2.51× | Home & Garden |
| Fairy godmother | 3.89× | Literature |
| Wok | 3.41× | Food & Beverages |
| Electrolyte | 2.42× | Health |
| JDSU | 1.57× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.8 |
| Risk Appetite | THRILL | 1.47 |
| Family Orientation | CONSERVATISM | 1.36 |
| Quality Awareness | PREMIUM | 1.34 |
| Design Affinity | PREMIUM | 1.33 |
| LGBTQ+ Identity | OPEN | 1.29 |
Worldwide distribution
| Country | Share |
|---|---|
| Spain | 4.1% |
| United States | 3.7% |
| Ukraine | 2.8% |
See Hypothec audiences in other countries
More Business & Career audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Hypothec have in United States?
Hypothec has an estimated audience of 518,953 people in United States, concentrated in New York and California.
What is the gender split and age of Hypothec fans?
45.8% of Hypothec fans are female, 54.2% are male, with an average age of 36.5 years.
Which brands do Hypothec fans like most?
Hypothec fans show strongest brand affinity for The Devil's Rejects (20×), Historic site (6.79×), and Elsword (16.5×) over the country average.
Where do Hypothec fans live in United States?
Hypothec fans in United States are most concentrated in New York (reach 15,613), California (reach 14,054), and Texas (reach 9,958). These three regions account for the largest share of the active audience.
What other brands do Hypothec fans also like?
Beyond Hypothec itself, the audience over-indexes on Historic site (6.79×), Elsword (16.5×), Nationality (1.64×), and Israel (1.55×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Hypothec. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.