Rascasse Audience Intelligence

Valtteri Bottas Audience in United States

A data profile of the people who buy, follow and care about Valtteri Bottas in United States — modelled from more than twelve digital signal sources. Valtteri Bottas has an estimated audience of 435,221 people in United States.

#87among Motorsport in United States#9734among Person in United States#3912in Sports

The average Valtteri Bottas fan in United States is 33.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Charles Leclerc, Max Verstappen, Lando Norris, with strongest over-indexing on Charles Leclerc (418.92× the country average).

Demographically, the Valtteri Bottas audience skews more male with an average age of 33.8, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Valtteri Bottas fan in United States is more male, around 33.8 years old, with strong Luxury Orientation tendencies and a notable affinity for Charles Leclerc.

Category: Sports · Type: Person · Subtype: Motorsport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Valtteri Bottas profile in United States.

Audience size
435K
in United States
Gender
28.6%♀
71.4% male
Age
33.8
average years
Country rank
#39685
Person in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Valtteri Bottas fans

28.6% are female, 71.4% are male, average age 33.8.

Fig. 02

Gender split

28.6%
Female
71.4%
Male
Demographic split for Valtteri Bottas audience in United States
MetricValue
Female28.6%
Male71.4%
Average age33.8
Estimated audience size435,221
Fig. 03

Age distribution

Ø 33.8
average years
Age distribution of the Valtteri Bottas audience in United States
Age bracketShare%
16-1931%
20-2926%
30-3919%
40-4914%
50+10%
Fig. 04

Worldwide distribution

8.8%

of the worldwide Valtteri Bottas audience comes from United States.

Worldwide audience distribution share by country for Valtteri Bottas
CountryShare
Finland22.6%
United States8.8%
Brazil7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Valtteri Bottas audience in United States is strongest.

Fig. 05

Top regions by affinity

Valtteri Bottas fans by region: top regions in United States
#RegionReachAffinity×
01Colorado~10K1.42×
02Utah~5K1.41×
03Washington, District of Columbia~2K1.38×
04California~60K1.32×
05Washington~10K1.32×
06Massachusetts~10K1.26×
07Nevada~5K1.26×
08Texas~40K1.20×
09Oregon~6K1.19×
10Connecticut~5K1.18×
11Arizona~10K1.17×
12New Hampshire~2K1.14×
13Florida~30K1.09×
14Minnesota~7K1.09×
15Vermont<1K1.09×
16Virginia~10K1.08×
17Indiana~8K1.07×
18Idaho~2K1.06×
19New York~30K1.05×
20Illinois~20K1.05×
21Wisconsin~7K1.05×
22North Carolina~10K1.04×
23Michigan~10K1.04×
24Kansas~4K1.03×
25Montana~1K0.99×
26Hawaii~2K0.97×
27Maine~2K0.97×
28Tennessee~8K0.96×
29Rhode Island~1K0.96×
30New Jersey~10K0.95×
31Alaska<1K0.95×
32Georgia~10K0.93×
33Missouri~6K0.93×
34Iowa~3K0.91×
35Nebraska~2K0.91×
36Pennsylvania~10K0.90×
37North Dakota<1K0.89×
38South Dakota<1K0.88×
39Ohio~10K0.87×
40Maryland~6K0.87×
41Kentucky~5K0.87×
42New Mexico~2K0.86×
43South Carolina~6K0.85×
44Delaware~1K0.85×
45Oklahoma~4K0.83×
46West Virginia~2K0.81×
47Arkansas~3K0.80×
48Alabama~5K0.76×
49Louisiana~4K0.71×
50Mississippi~2K0.66×
Fig. 06

Affinity by region

Affinity by region — Valtteri Bottas, United States
0.66×1.00×1.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Valtteri Bottas audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Valtteri Bottas audience
#·InterestCategoryAffinity×
01Sergio PérezSports463.53×
02Charles LeclercSports418.92×
03Daniel RicciardoSports388.19×
04Nico RosbergSports292.07×
05Formula TwoSports288.55×
06Romain GrosjeanSports220.97×
07Sebastian VettelSports204.67×
08Fernando AlonsoSports192.86×
09Lando NorrisSports192.66×
10Max VerstappenSports170.75×
11Ayrton SennaSports161.61×
12Michael SchumacherSports161.05×
13Renault in Formula OneSports150.84×
14George RussellSports149.63×
15McLaren F1Sports149.10×
16Lewis HamiltonSports111.25×
17Kimi AntonelliSports103.85×
18Sky Sports F1Sports92.29×
19Ice Hockey World ChampionshipsSports51.11×
20Wawa Inc.Shopping20.00×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Valtteri Bottas audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Valtteri Bottas audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM2.78×
Risk AppetiteTHRILL2.24×
Early Adopter MentalityPOWER2.22×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Valtteri Bottas audience · Rather not
TraitClusterDeviationScore
SpiritualityBALANCE0.66×
TraditionCONSERVATISM0.70×
CreativityOPEN0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Valtteri Bottas have in United States?

Valtteri Bottas has an estimated audience of 435,221 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Valtteri Bottas fans?

28.6% of Valtteri Bottas fans are female, 71.4% are male, with an average age of 33.8 years.

03

Which brands do Valtteri Bottas fans like most?

Valtteri Bottas fans show strongest brand affinity for Charles Leclerc (418.92×), Max Verstappen (170.75×), and Lando Norris (192.66×) over the country average.

04

Where do Valtteri Bottas fans live in United States?

Valtteri Bottas fans in United States are most concentrated in California (reach ~60K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Valtteri Bottas fans also like?

Beyond Valtteri Bottas itself, the audience over-indexes on Max Verstappen (170.75×), Lando Norris (192.66×), Daniel Ricciardo (388.19×), and Sergio Pérez (463.53×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Valtteri Bottas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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