A data profile of the people who buy, follow and care about Ponyo in United States — modelled from more than twelve digital signal sources. Ponyo has an estimated audience of 2,105,333 people in United States.
The average Ponyo fan in United States is 36.9 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Fleet Feet Sports, Father John Misty, Grave of the Fireflies, with strongest over-indexing on Fleet Feet Sports (741.6× the country average).
Demographically, the Ponyo audience skews more female with an average age of 36.9, and over-indexes on personality traits such as Spirituality, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Ponyo fan in United States is more female, around 36.9 years old, with strong Spirituality tendencies and a notable affinity for Fleet Feet Sports.
The key figures that characterise the Ponyo profile in United States.
65.1% are female, 34.9% are male, average age 36.9.
| Metric | Value |
|---|---|
| Female | 65.1% |
| Male | 34.9% |
| Average age | 36.9 |
| Estimated audience size | 2,105,333 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 20% | |
| 30-39 | 16% | |
| 40-49 | 18% | |
| 50+ | 18% |
Where the Ponyo audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hawaii | ~10K | 1.66× | |
| 02 | California | ~300K | 1.57× | |
| 03 | Utah | ~30K | 1.57× | |
| 04 | Oregon | ~30K | 1.53× | |
| 05 | Alaska | ~6K | 1.48× | |
| 06 | Washington | ~60K | 1.43× | |
| 07 | Idaho | ~10K | 1.26× | |
| 08 | Arizona | ~50K | 1.24× | |
| 09 | Nevada | ~20K | 1.21× | |
| 10 | Texas | ~200K | 1.16× | |
| 11 | New Mexico | ~10K | 1.10× | |
| 12 | Colorado | ~30K | 1.09× | |
| 13 | Oklahoma | ~20K | 1.07× | |
| 14 | Vermont | ~4K | 1.03× | |
| 15 | Massachusetts | ~40K | 1.02× | |
| 16 | Arkansas | ~20K | 1.02× | |
| 17 | Minnesota | ~30K | 1.01× | |
| 18 | Virginia | ~50K | 0.99× | |
| 19 | Florida | ~100K | 0.98× | |
| 20 | Maine | ~7K | 0.97× | |
| 21 | Rhode Island | ~6K | 0.96× | |
| 22 | Illinois | ~60K | 0.94× | |
| 23 | Georgia | ~60K | 0.94× | |
| 24 | Indiana | ~30K | 0.94× | |
| 25 | Montana | ~5K | 0.94× | |
| 26 | Missouri | ~30K | 0.93× | |
| 27 | Michigan | ~50K | 0.92× | |
| 28 | New Hampshire | ~7K | 0.91× | |
| 29 | North Carolina | ~50K | 0.90× | |
| 30 | Connecticut | ~20K | 0.90× | |
| 31 | Kansas | ~10K | 0.90× | |
| 32 | New York | ~100K | 0.89× | |
| 33 | Tennessee | ~40K | 0.89× | |
| 34 | Maryland | ~30K | 0.88× | |
| 35 | Kentucky | ~20K | 0.88× | |
| 36 | Wisconsin | ~30K | 0.87× | |
| 37 | Iowa | ~10K | 0.87× | |
| 38 | Nebraska | ~9K | 0.87× | |
| 39 | Pennsylvania | ~60K | 0.84× | |
| 40 | Louisiana | ~20K | 0.83× | |
| 41 | North Dakota | ~3K | 0.83× | |
| 42 | Ohio | ~50K | 0.82× | |
| 43 | New Jersey | ~40K | 0.82× | |
| 44 | Washington, District of Columbia | ~5K | 0.82× | |
| 45 | South Dakota | ~4K | 0.81× | |
| 46 | Alabama | ~20K | 0.79× | |
| 47 | West Virginia | ~7K | 0.79× | |
| 48 | Delaware | ~4K | 0.78× | |
| 49 | South Carolina | ~20K | 0.77× | |
| 50 | Mississippi | ~10K | 0.67× |
The strongest cross-interests of the Ponyo audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Fleet Feet Sports | Fashion & Accessoires | 741.60× | ||
| 02 | Father John Misty | Music & Radio | 184.48× | ||
| 03 | Jagjaguwar | Music & Radio | 159.33× | ||
| 04 | ghost hunters | Movies & TV | 153.98× | ||
| 05 | Porco Rosso | Movies & TV | 139.16× | ||
| 06 | Nausicaä of the Valley of the Wind (film) | Movie / TV Show / Series | 133.16× | ||
| 07 | The Cat Returns | Movies & TV | 131.61× | ||
| 08 | Castle in the Sky | Movies & TV | 118.23× | ||
| 09 | Grave of the Fireflies | Movies & TV | 95.65× | ||
| 10 | TweetDeck | Internet & Social Media | 85.82× | ||
| 11 | The Wind Rises | Movies & TV | 74.64× | ||
| 12 | Tapir! | Music & Radio | 74.49× | ||
| 13 | Howl's Moving Castle (film) | Movies & TV | 69.87× | ||
| 14 | Arrietty | Movies & TV | 68.56× | ||
| 15 | Shawn Johnson | Sports | 67.33× | ||
| 16 | Whisper of the Heart | Movies & TV | 66.54× | ||
| 17 | My Neighbor Totoro | Movies & TV | 40.94× | ||
| 18 | Princess Mononoke | Movies & TV | 37.64× | ||
| 19 | Spirited Away | Movies & TV | 29.38× | ||
| 20 | Psycho (1998 film) | Movies & TV | 20.00× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 2.99× | |
| Extroversion | THRILL | 2.32× | |
| Mindfulness | BALANCE | 2.02× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 0.88× | |
| Convenience Orientation | PREMIUM | 0.95× | |
| DIY Mentality | THRILL | 0.99× |
Ponyo has an estimated audience of 2,105,333 people in United States, concentrated in California and Texas.
65.1% of Ponyo fans are female, 34.9% are male, with an average age of 36.9 years.
Ponyo fans show strongest brand affinity for Fleet Feet Sports (741.6×), Father John Misty (184.48×), and Grave of the Fireflies (95.65×) over the country average.
Ponyo fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Ponyo itself, the audience over-indexes on Father John Misty (184.48×), Grave of the Fireflies (95.65×), ghost hunters (153.98×), and Howl's Moving Castle (film) (69.87×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Ponyo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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