My Neighbor Totoro Audience in United States

My Neighbor Totoro has an estimated audience of 1,832,544 people in United States. 43.5% are female, 56.5% are male, average age 24.0. Top regions: California, Texas, Florida. Top brand affinities: Spirited Away, Michael Gambon, Autism Awareness, Bonnie Wright, Diabetes mellitus awareness.

The average My Neighbor Totoro fan in United States is 24.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Spirited Away, Michael Gambon, Autism Awareness, with strongest over-indexing on Spirited Away (52.7× the country average). Demographically, the My Neighbor Totoro audience skews more male with an average age of 24.0, and over-indexes on personality traits such as LGBTQ+ Identity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Anime

Demographics of My Neighbor Totoro fans

Demographic split for My Neighbor Totoro audience in United States
MetricValue
Female43.5%
Male56.5%
Average age24.0
Estimated audience size1,832,544

Audience persona

The typical My Neighbor Totoro fan in United States is more male, around 24.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Spirited Away.

Top regions in United States

Top regions ranked by reach for My Neighbor Totoro in United States
RegionReachAffinity
California281,3411.4×
Texas168,6121.07×
Florida105,6880.85×
New York100,3540.98×
Washington62,3021.69×
Illinois61,4481.01×
Pennsylvania55,6130.9×
Michigan54,7791.14×
Ohio51,2550.91×
North Carolina50,5730.92×
Georgia49,0580.87×
Virginia47,4351.06×
Massachusetts39,4401.09×
Arizona38,2971.02×
New Jersey37,4450.8×
Colorado36,5961.27×
Oregon35,0241.67×
Tennessee32,8180.89×
Indiana31,1470.93×
Maryland28,9820.92×
Missouri28,6570.97×
Minnesota27,4821.05×
Utah25,2461.54×
Wisconsin25,0460.91×
Kentucky21,7560.95×
Oklahoma20,8781.03×
South Carolina20,2870.74×
Nevada19,8131.12×
Connecticut16,9220.92×
Alabama16,3790.64×
Louisiana16,0880.68×
Kansas13,7490.95×
Iowa13,3710.89×
Arkansas13,1020.87×
Idaho11,7581.28×
Hawaii10,0891.28×
New Mexico10,0531.09×
Mississippi8,6070.57×
Nebraska8,1180.88×
Maine7,3921.13×
New Hampshire7,0190.97×
West Virginia6,5740.77×
Washington, District of Columbia6,1971.13×
Montana5,3921.06×
Rhode Island5,3540.92×
Alaska4,6061.18×
Vermont3,7341.16×
Delaware3,6220.72×
South Dakota2,9620.7×
North Dakota2,5370.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for My Neighbor Totoro audience
BrandAffinityCategory
Spirited Away52.7×Movies & TV
Michael Gambon59.23×Movies & TV
Autism Awareness19.03×Health
Bonnie Wright58.06×Movies & TV
Diabetes mellitus awareness12.48×Health
Anime and manga fandom10.82×Literature
Ponyo39.28×Movies & TV
Beetlejuice7.96×Movies & TV
Hayao Miyazaki51.74×Movies & TV
Microblogging12.67×Technology & Electronics
Hatsune Miku32.42×Literature
Singer-songwriter5.51×Music & Radio
Pokémon7.92×Games
Studio Ghibli22.34×Literature
Pixiv19.8×Internet & Social Media
Robbie Coltrane36.58×Movies & TV
Indeed.com4.91×Business & Career
Income tax13.19×Business & Career
Phineas and Ferb16.71×Movies & TV
24 (TV series)20×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by My Neighbor Totoro audience
TraitClusterScore
LGBTQ+ IdentityOPEN3.72
SustainabilityBALANCE2.07
Early Adopter MentalityPOWER1.76
Pet OwnershipJOY1.62
Urban LifestyleOPEN1.43
Community OrientationOPEN1.42

Worldwide distribution

Worldwide audience distribution share by country for My Neighbor Totoro
CountryShare
United States36.1%
United Kingdom8.0%
Italy6.2%

See My Neighbor Totoro audiences in other countries

More Anime audiences in United States

Frequently asked questions

How many fans does My Neighbor Totoro have in United States?

My Neighbor Totoro has an estimated audience of 1,832,544 people in United States, concentrated in California and Texas.

What is the gender split and age of My Neighbor Totoro fans?

43.5% of My Neighbor Totoro fans are female, 56.5% are male, with an average age of 24.0 years.

Which brands do My Neighbor Totoro fans like most?

My Neighbor Totoro fans show strongest brand affinity for Spirited Away (52.7×), Michael Gambon (59.23×), and Autism Awareness (19.03×) over the country average.

Where do My Neighbor Totoro fans live in United States?

My Neighbor Totoro fans in United States are most concentrated in California (reach 281,341), Texas (reach 168,612), and Florida (reach 105,688). These three regions account for the largest share of the active audience.

What other brands do My Neighbor Totoro fans also like?

Beyond My Neighbor Totoro itself, the audience over-indexes on Michael Gambon (59.23×), Autism Awareness (19.03×), Bonnie Wright (58.06×), and Diabetes mellitus awareness (12.48×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for My Neighbor Totoro. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.