A data profile of the people who buy, follow and care about My Neighbor Totoro in Germany — modelled from more than twelve digital signal sources. My Neighbor Totoro has an estimated audience of 274,760 people in Germany.
The average My Neighbor Totoro fan in Germany is 25.6 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Spirited Away, Vagabond (manga), Kiki's Delivery Service, with strongest over-indexing on Spirited Away (94.46× the country average).
Demographically, the My Neighbor Totoro audience skews more male with an average age of 25.6, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical My Neighbor Totoro fan in Germany is more male, around 25.6 years old, with strong Extroversion tendencies and a notable affinity for Spirited Away.
The key figures that characterise the My Neighbor Totoro profile in Germany.
40.9% are female, 59.1% are male, average age 25.6.
| Metric | Value |
|---|---|
| Female | 40.9% |
| Male | 59.1% |
| Average age | 25.6 |
| Estimated audience size | 274,760 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 64% | |
| 20-29 | 19% | |
| 30-39 | 10% | |
| 40-49 | 5% | |
| 50+ | 3% |
of the worldwide My Neighbor Totoro audience comes from Germany.
| Country | Share |
|---|---|
| United States | 34.5% |
| United Kingdom | 7.3% |
| Italy | 6.3% |
Where the My Neighbor Totoro audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~20K | 1.34× | |
| 02 | Hamburg | ~8K | 1.34× | |
| 03 | Sachsen | ~10K | 1.11× | |
| 04 | Nordrhein-Westfalen | ~60K | 1.08× | |
| 05 | Bremen | ~2K | 1.07× | |
| 06 | Niedersachsen | ~30K | 1.01× | |
| 07 | Schleswig-Holstein | ~10K | 1.01× | |
| 08 | Hessen | ~20K | 1.00× | |
| 09 | Sachsen-Anhalt | ~7K | 0.95× | |
| 10 | Rheinland-Pfalz | ~10K | 0.93× | |
| 11 | Brandenburg | ~8K | 0.93× | |
| 12 | Thüringen | ~6K | 0.92× | |
| 13 | Mecklenburg-Vorpommern | ~5K | 0.90× | |
| 14 | Baden-Württemberg | ~30K | 0.88× | |
| 15 | Bayern | ~40K | 0.87× | |
| 16 | Saarland | ~3K | 0.85× |
The strongest cross-interests of the My Neighbor Totoro audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Kiki's Delivery Service | Movies & TV | 104.29× | ||
| 02 | Elfen Lied | Literature | 101.02× | ||
| 03 | Spirited Away | Movies & TV | 94.46× | ||
| 04 | Hayao Miyazaki | Movies & TV | 89.24× | ||
| 05 | Vagabond (manga) | Literature | 70.99× | ||
| 06 | Cardcaptor Sakura | Literature | 63.16× | ||
| 07 | High School DxD | Movies & TV | 50.27× | ||
| 08 | One-Punch Man | Literature | 32.16× | ||
| 09 | Brenda Song | Fashion & Accessoires | 29.30× | ||
| 10 | Inuyasha | Literature | 19.00× | ||
| 11 | Jack White | Movies & TV | 14.33× | ||
| 12 | Shōnen manga | Literature | 13.26× | ||
| 13 | Cultural heritage | Politics & Society | 12.83× | ||
| 14 | Anime convention | Literature | 11.86× | ||
| 15 | Crunchyroll | Games | 9.58× | ||
| 16 | Watercolor painting | Arts & Culture | 8.68× | ||
| 17 | Anime and manga fandom | Literature | 7.62× | ||
| 18 | Pokémon | Games | 6.51× | ||
| 19 | Internet & Social Media | 3.87× | |||
| 20 | Harry Potter | Movies & TV | 3.08× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 2.09× | |
| Early Adopter Mentality | POWER | 1.59× | |
| Mindfulness | BALANCE | 1.51× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.51× | |
| Indulgence | JOY | 0.55× | |
| Design Affinity | PREMIUM | 0.67× |
My Neighbor Totoro has an estimated audience of 274,760 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
40.9% of My Neighbor Totoro fans are female, 59.1% are male, with an average age of 25.6 years.
My Neighbor Totoro fans show strongest brand affinity for Spirited Away (94.46×), Vagabond (manga) (70.99×), and Kiki's Delivery Service (104.29×) over the country average.
My Neighbor Totoro fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.
Beyond My Neighbor Totoro itself, the audience over-indexes on Vagabond (manga) (70.99×), Kiki's Delivery Service (104.29×), Elfen Lied (101.02×), and Hayao Miyazaki (89.24×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for My Neighbor Totoro. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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