Rascasse Audience Intelligence

Shawn Johnson Audience in United States

A data profile of the people who buy, follow and care about Shawn Johnson in United States — modelled from more than twelve digital signal sources. Shawn Johnson has an estimated audience of 831,637 people in United States.

#2among Gymnastics in United States#6152among Person in United States#2480in Sports

The average Shawn Johnson fan in United States is 39.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Anjelica Huston, TransUnion, CheapOair, with strongest over-indexing on Anjelica Huston (130.14× the country average).

Demographically, the Shawn Johnson audience skews more female with an average age of 39.0, and over-indexes on personality traits such as Convenience Orientation, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Shawn Johnson fan in United States is more female, around 39.0 years old, with strong Convenience Orientation tendencies and a notable affinity for Anjelica Huston.

Category: Sports · Type: Person · Subtype: Gymnastics

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Shawn Johnson profile in United States.

Audience size
832K
in United States
Gender
83.8%♀
16.2% male
Age
39.0
average years
Country rank
#26749
Person in United States
Fig. 01

Search interest · 12-month trend

+37%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Shawn Johnson fans

83.8% are female, 16.2% are male, average age 39.0.

Fig. 02

Gender split

83.8%
Female
16.2%
Male
Demographic split for Shawn Johnson audience in United States
MetricValue
Female83.8%
Male16.2%
Average age39.0
Estimated audience size831,637
Fig. 03

Age distribution

Ø 39.0
average years
Age distribution of the Shawn Johnson audience in United States
Age bracketShare%
16-1919%
20-2922%
30-3920%
40-4920%
50+19%
Fig. 04

Worldwide distribution

82.2%

of the worldwide Shawn Johnson audience comes from United States.

Worldwide audience distribution share by country for Shawn Johnson
CountryShare
United States82.2%
Australia4.6%
Canada4.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Shawn Johnson audience in United States is strongest.

Fig. 05

Top regions by affinity

Shawn Johnson fans by region: top regions in United States
#RegionReachAffinity×
01Iowa~20K2.91×
02Tennessee~20K1.41×
03Minnesota~20K1.38×
04South Dakota~3K1.37×
05Kansas~8K1.35×
06Nebraska~5K1.29×
07Utah~9K1.25×
08Idaho~5K1.19×
09Colorado~10K1.17×
10Missouri~10K1.15×
11Indiana~20K1.13×
12Wisconsin~10K1.13×
13Montana~3K1.13×
14Ohio~30K1.09×
15New Hampshire~3K1.09×
16North Dakota~2K1.08×
17Illinois~30K1.03×
18Pennsylvania~30K1.02×
19Massachusetts~20K1.01×
20Maine~3K0.99×
21Vermont~1K0.99×
22Oklahoma~9K0.98×
23Michigan~20K0.96×
24Kentucky~10K0.95×
25Virginia~20K0.92×
26South Carolina~10K0.92×
27Rhode Island~2K0.92×
28Washington, District of Columbia~2K0.92×
29Connecticut~7K0.91×
30North Carolina~20K0.90×
31Alabama~10K0.90×
32Arkansas~6K0.90×
33West Virginia~3K0.89×
34Washington~10K0.87×
35Oregon~8K0.86×
36Arizona~10K0.84×
37New Jersey~20K0.83×
38Delaware~2K0.82×
39Alaska~1K0.82×
40Maryland~10K0.80×
41Texas~50K0.79×
42New York~40K0.79×
43Georgia~20K0.76×
44Mississippi~5K0.76×
45Louisiana~8K0.75×
46New Mexico~3K0.72×
47Hawaii~2K0.71×
48Florida~40K0.70×
49Nevada~5K0.68×
50California~60K0.67×
Fig. 06

Affinity by region

Affinity by region — Shawn Johnson, United States
0.67×1.00×2.91×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Shawn Johnson audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Shawn Johnson audience
#·InterestCategoryAffinity×
01Renaissance HotelsTravel & Leisure180.68×
02China Eastern AirlinesTravel & Leisure131.04×
03Anjelica HustonMovies & TV130.14×
04CDWTechnology & Electronics127.95×
05Copa AirlinesTravel & Leisure88.36×
06Pitney BowesTechnology & Electronics73.52×
07TransUnionTechnology & Electronics67.33×
08PonyoMovies & TV67.33×
09TomTomTechnology & Electronics65.20×
10Four Points by SheratonTravel & Leisure64.60×
11Air New ZealandTravel & Leisure57.13×
12CheapOairTravel & Leisure53.60×
13Stanley SteemerHome & Garden45.40×
14Simone BilesSports44.81×
15Laurence FishburneMovies & TV44.77×
16The A-TeamMovies & TV39.30×
17Alamo Rent a CarCars & Mobility36.25×
18AetnaBusiness & Career26.34×
19Anna FarisMovies & TV20.00×
20Bank of AmericaBusiness & Career11.96×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Shawn Johnson audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Shawn Johnson audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.88×
Family OrientationCONSERVATISM1.77×
PatriotismCONSERVATISM1.45×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Shawn Johnson audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.79×
Risk AppetiteTHRILL0.84×
Pet OwnershipJOY0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Shawn Johnson have in United States?

Shawn Johnson has an estimated audience of 831,637 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Shawn Johnson fans?

83.8% of Shawn Johnson fans are female, 16.2% are male, with an average age of 39.0 years.

03

Which brands do Shawn Johnson fans like most?

Shawn Johnson fans show strongest brand affinity for Anjelica Huston (130.14×), TransUnion (67.33×), and CheapOair (53.6×) over the country average.

04

Where do Shawn Johnson fans live in United States?

Shawn Johnson fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Shawn Johnson fans also like?

Beyond Shawn Johnson itself, the audience over-indexes on TransUnion (67.33×), CheapOair (53.6×), CDW (127.95×), and Copa Airlines (88.36×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Shawn Johnson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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