Rascasse Audience Intelligence

McKayla Maroney Audience in United States

A data profile of the people who buy, follow and care about McKayla Maroney in United States — modelled from more than twelve digital signal sources. McKayla Maroney has an estimated audience of 424,613 people in United States.

The average McKayla Maroney fan in United States is 31.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include FedEx, Reddit, Bella Thorne, with strongest over-indexing on FedEx (3.78× the country average).

Demographically, the McKayla Maroney audience skews more male with an average age of 31.3, and over-indexes on personality traits such as Convenience Orientation, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical McKayla Maroney fan in United States is more male, around 31.3 years old, with strong Convenience Orientation tendencies and a notable affinity for FedEx.

Category: Sports · Type: Person · Subtype: Gymnastics

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the McKayla Maroney profile in United States.

Audience size
425K
in United States
Gender
34.8%
65.2% male
Age
31.3
average years
Country rank
#40235
Person in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of McKayla Maroney fans

34.8% are female, 65.2% are male, average age 31.3.

Fig. 02

Gender split

34.8%
Female
65.2%
Male
Demographic split for McKayla Maroney audience in United States
MetricValue
Female34.8%
Male65.2%
Average age31.3
Estimated audience size424,613
Fig. 03

Age distribution

Ø 31.3
average years
Age distribution of the McKayla Maroney audience in United States
Age bracketShare%
16-1939%
20-2924%
30-3919%
40-4913%
50+6%
Fig. 04

Worldwide distribution

72.1%

of the worldwide McKayla Maroney audience comes from United States.

Worldwide audience distribution share by country for McKayla Maroney
CountryShare
United States72.1%
Canada5.7%
United Kingdom4.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the McKayla Maroney audience in United States is strongest.

Fig. 05

Top regions by affinity

McKayla Maroney fans by region: top regions in United States
#RegionReachAffinity×
01Virginia~20K2.09×
02Massachusetts~10K1.33×
03Washington, District of Columbia~2K1.32×
04Minnesota~8K1.27×
05Colorado~9K1.25×
06New Hampshire~2K1.22×
07Pennsylvania~20K1.13×
08Connecticut~5K1.12×
09Illinois~20K1.11×
10Arizona~10K1.11×
11California~50K1.09×
12New Mexico~2K1.09×
13Wisconsin~7K1.08×
14Washington~10K1.07×
15Alaska~1K1.07×
16Missouri~7K1.05×
17Maine~2K1.04×
18Utah~4K1.03×
19Oregon~5K1.02×
20Rhode Island~1K1.02×
21Nebraska~2K1.01×
22Iowa~4K1.00×
23Kansas~3K1.00×
24Montana~1K1.00×
25Vermont<1K1.00×
26Ohio~10K0.99×
27Maryland~7K0.99×
28New Jersey~10K0.97×
29New York~20K0.96×
30Michigan~10K0.95×
31Indiana~8K0.94×
32Hawaii~2K0.93×
33North Dakota<1K0.93×
34Oklahoma~4K0.92×
35Texas~30K0.91×
36Idaho~2K0.91×
37South Dakota<1K0.90×
38North Carolina~10K0.89×
39Tennessee~8K0.87×
40Nevada~4K0.86×
41Alabama~5K0.85×
42Delaware~1K0.85×
43West Virginia~2K0.84×
44Kentucky~5K0.83×
45Georgia~10K0.81×
46South Carolina~5K0.81×
47Louisiana~5K0.80×
48Arkansas~3K0.78×
49Florida~20K0.77×
50Mississippi~2K0.63×
Fig. 06

Affinity by region

Affinity by region — McKayla Maroney, United States
0.63×1.00×2.09×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the McKayla Maroney audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for McKayla Maroney audience
#·InterestCategoryAffinity×
01Bella ThorneMovies & TV11.84×
02Jennifer LawrenceMovies & TV5.30×
03Rotten TomatoesMovies & TV4.32×
04Tabloid (newspaper format)Literature4.26×
05Sustainable energyHome & Garden3.91×
06Anne HathawayMovies & TV3.81×
07FedExBusiness & Career3.78×
08Renewable energyBusiness & Career3.61×
09Weather forecastingHome & Garden3.37×
10Public transportCars & Mobility3.14×
11Denver NuggetsSports3.02×
12RedditInternet & Social Media2.80×
13TV game showsMovies & TV2.73×
14TMZInternet & Social Media2.67×
15SubwayFood & Beverages2.63×
16Online newspaperNews2.61×
17Mortgage loansBusiness & Career2.44×
18McDonald'sFood & Beverages2.24×
19Pizza HutFood & Beverages2.09×
20PinterestInternet & Social Media1.71×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the McKayla Maroney audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by McKayla Maroney audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.29×
IndividualismJOY1.82×
Early Adopter MentalityPOWER1.51×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by McKayla Maroney audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.42×
Pet OwnershipJOY0.50×
Design AffinityPREMIUM0.51×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does McKayla Maroney have in United States?

McKayla Maroney has an estimated audience of 424,613 people in United States, concentrated in California and Texas.

02

What is the gender split and age of McKayla Maroney fans?

34.8% of McKayla Maroney fans are female, 65.2% are male, with an average age of 31.3 years.

03

Which brands do McKayla Maroney fans like most?

McKayla Maroney fans show strongest brand affinity for FedEx (3.78×), Reddit (2.8×), and Bella Thorne (11.84×) over the country average.

04

Where do McKayla Maroney fans live in United States?

McKayla Maroney fans in United States are most concentrated in California (reach ~50K), Texas (reach ~30K), and New York (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do McKayla Maroney fans also like?

Beyond McKayla Maroney itself, the audience over-indexes on Reddit (2.8×), Bella Thorne (11.84×), Subway (2.63×), and TMZ (2.67×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for McKayla Maroney. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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