Rascasse Audience Intelligence

CheapOair Audience in United States

A data profile of the people who buy, follow and care about CheapOair in United States — modelled from more than twelve digital signal sources. CheapOair has an estimated audience of 5,510,738 people in United States.

#9among Travel website in United States#160among Website / Newspaper / Magazine in United States#522in Travel & Leisure

The average CheapOair fan in United States is 47.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Hostelling International, Google Flights, Bank of America, with strongest over-indexing on Hostelling International (65.46× the country average).

Demographically, the CheapOair audience skews more female with an average age of 47.6, and over-indexes on personality traits such as Travelling, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical CheapOair fan in United States is more female, around 47.6 years old, with strong Travelling tendencies and a notable affinity for Hostelling International.

Category: Travel & Leisure · Type: Website / Newspaper / Magazine · Subtype: Travel website

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the CheapOair profile in United States.

Audience size
5.5M
in United States
Gender
65.8%♀
34.2% male
Age
47.6
average years
Country rank
#6135
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of CheapOair

65.8% are female, 34.2% are male, average age 47.6.

Fig. 02

Gender split

65.8%
Female
34.2%
Male
Demographic split for CheapOair audience in United States
MetricValue
Female65.8%
Male34.2%
Average age47.6
Estimated audience size5,510,738
Fig. 03

Age distribution

Ø 47.6
average years
Age distribution of the CheapOair audience in United States
Age bracketShare%
16-195%
20-2910%
30-3917%
40-4930%
50+38%
Fig. 04

Worldwide distribution

43.7%

of the worldwide CheapOair audience comes from United States.

Worldwide audience distribution share by country for CheapOair
CountryShare
United States43.7%
Canada12.4%
China3.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the CheapOair audience in United States is strongest.

Fig. 05

Top regions by affinity

CheapOair fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~300K2.18×
02Florida~700K1.74×
03Maryland~200K1.65×
04New York~500K1.61×
05Nevada~80K1.56×
06Alaska~20K1.56×
07Hawaii~30K1.44×
08Connecticut~80K1.39×
09Virginia~200K1.33×
10California~800K1.25×
11Illinois~200K1.20×
12Texas~600K1.17×
13Delaware~20K1.16×
14Massachusetts~100K1.13×
15Washington, District of Columbia~20K1.12×
16North Dakota~10K1.11×
17Pennsylvania~200K1.05×
18Colorado~90K1.04×
19Rhode Island~20K1.02×
20Washington~100K0.98×
21Georgia~200K0.97×
22North Carolina~200K0.97×
23Arizona~100K0.97×
24Wyoming~8K0.91×
25Minnesota~70K0.90×
26Oregon~60K0.90×
27Ohio~200K0.89×
28South Carolina~70K0.89×
29Michigan~100K0.87×
30Indiana~90K0.86×
31Iowa~40K0.86×
32Nebraska~20K0.83×
33Maine~20K0.82×
34Idaho~20K0.79×
35Wisconsin~60K0.78×
36Kansas~30K0.78×
37New Hampshire~20K0.78×
38South Dakota~10K0.78×
39Louisiana~50K0.77×
40Tennessee~80K0.74×
41Utah~40K0.73×
42Montana~10K0.73×
43Missouri~60K0.70×
44Oklahoma~40K0.70×
45Arkansas~30K0.70×
46Kentucky~50K0.69×
47New Mexico~20K0.67×
48Mississippi~30K0.64×
49Alabama~50K0.62×
50West Virginia~10K0.48×
Fig. 06

Affinity by region

Affinity by region — CheapOair, United States
0.48×1.00×2.18×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the CheapOair audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for CheapOair audience
#·InterestCategoryAffinity×
01OmioTravel & Leisure128.47×
02EurostarCars & Mobility126.58×
03MomondoTravel & Leisure110.72×
04CDWTechnology & Electronics77.27×
05Four Points by SheratonTravel & Leisure75.65×
06Staybridge SuitesTravel & Leisure72.36×
07Copa AirlinesTravel & Leisure71.62×
08Hostelling InternationalTravel & Leisure65.46×
09Anjelica HustonMovies & TV63.58×
10The A-TeamMovies & TV59.63×
11Red Roof InnTravel & Leisure54.64×
12Choice HotelsTravel & Leisure42.78×
13Motel 6Travel & Leisure41.68×
14OahuTravel & Leisure39.85×
15Hilton Garden InnTravel & Leisure38.39×
16Hampton InnTravel & Leisure34.60×
17TransUnionTechnology & Electronics34.59×
18Google FlightsTravel & Leisure33.53×
19Allegiant AirTravel & Leisure22.92×
20Bank of AmericaBusiness & Career12.66×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the CheapOair audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by CheapOair audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL2.98×
Quality AwarenessPREMIUM1.77×
Design AffinityPREMIUM1.49×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by CheapOair audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.89×
Pet OwnershipJOY1.01×
DIY MentalityTHRILL1.05×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does CheapOair have in United States?

CheapOair has an estimated audience of 5,510,738 people in United States, concentrated in California and Florida.

02

What is the gender split and age of CheapOair fans?

65.8% of CheapOair fans are female, 34.2% are male, with an average age of 47.6 years.

03

Which brands do CheapOair fans like most?

CheapOair fans show strongest brand affinity for Hostelling International (65.46×), Google Flights (33.53×), and Bank of America (12.66×) over the country average.

04

Where do CheapOair fans live in United States?

CheapOair fans in United States are most concentrated in California (reach ~800K), Florida (reach ~700K), and Texas (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do CheapOair fans also like?

Beyond CheapOair itself, the audience over-indexes on Google Flights (33.53×), Bank of America (12.66×), Copa Airlines (71.62×), and Anjelica Huston (63.58×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Travel website audiences in United States

See CheapOair audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for CheapOair. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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