CheapOair Audience in United States

CheapOair logo

CheapOair has an estimated audience of 5,548,829 people in United States. 65.8% are female, 34.2% are male, average age 47.6. Top regions: California, Florida, Texas. Top brand affinities: Hostelling International, Google Flights, Bank of America, Anjelica Huston, Copa Airlines.

The average CheapOair fan in United States is 47.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Hostelling International, Google Flights, Bank of America, with strongest over-indexing on Hostelling International (65.46× the country average). Demographically, the CheapOair audience skews more female with an average age of 47.6, and over-indexes on personality traits such as Travelling, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Website / Newspaper / Magazine · Subtype: Travel website

Demographics of CheapOair fans

Demographic split for CheapOair audience in United States
MetricValue
Female65.8%
Male34.2%
Average age47.6
Estimated audience size5,548,829

Audience persona

The typical CheapOair fan in United States is more female, around 47.6 years old, with strong Travelling tendencies and a notable affinity for Hostelling International.

Top regions in United States

Top regions ranked by reach for CheapOair in United States
RegionReachAffinity
California798,7301.31×
Florida659,4391.76×
Texas600,5291.26×
New York497,4751.6×
New Jersey302,0682.14×
Illinois235,7451.28×
Pennsylvania198,9821.06×
Virginia182,2521.35×
Georgia177,7311.04×
North Carolina172,2571.03×
Ohio159,4420.93×
Maryland146,0381.53×
Michigan130,2030.9×
Massachusetts123,1811.13×
Washington115,0321.03×
Arizona114,4121.01×
Colorado95,9931.1×
Indiana90,8550.9×
Tennessee85,6090.77×
Nevada84,1401.57×
South Carolina77,2100.92×
Minnesota74,0270.93×
Connecticut72,3691.3×
Wisconsin66,0670.79×
Missouri64,3650.72×
Oregon59,6490.94×
Louisiana56,7680.79×
Kentucky49,8040.72×
Alabama49,3920.64×
Oklahoma43,3620.7×
Iowa38,8030.85×
Utah38,2160.77×
Kansas34,3340.79×
Hawaii33,1811.39×
Arkansas32,2760.71×
Mississippi28,6480.63×
Nebraska22,8110.82×
Idaho20,9320.75×
Washington, District of Columbia18,5161.11×
New Mexico17,7980.64×
Rhode Island16,8610.95×
Alaska16,5351.39×
Delaware16,4311.07×
New Hampshire15,7600.72×
Maine15,7170.79×
North Dakota12,2091.07×
West Virginia11,5050.45×
Montana11,1640.73×
South Dakota9,2040.72×
Wyoming7,1040.86×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for CheapOair audience
BrandAffinityCategory
Hostelling International65.46×Travel & Leisure
Google Flights33.53×Travel & Leisure
Bank of America12.66×Business & Career
Anjelica Huston63.58×Movies & TV
Copa Airlines71.62×Travel & Leisure
Momondo110.72×Travel & Leisure
Oahu39.85×Travel & Leisure
Eurostar126.58×Cars & Mobility
Choice Hotels42.78×Travel & Leisure
Motel 641.68×Travel & Leisure
TransUnion34.59×Technology & Electronics
Hampton Inn34.6×Travel & Leisure
CDW77.27×Technology & Electronics
Red Roof Inn54.64×Travel & Leisure
Staybridge Suites72.36×Travel & Leisure
Hilton Garden Inn38.39×Travel & Leisure
Four Points by Sheraton75.65×Travel & Leisure
Omio128.47×Travel & Leisure
Candlewood Suites63.1×Travel & Leisure
Allegiant Air22.92×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by CheapOair audience
TraitClusterScore
TravellingTHRILL2.84
Quality AwarenessPREMIUM2.11
Luxury OrientationPREMIUM2.11
Risk AppetiteTHRILL2.05
Sports ActivityPOWER1.68
Design AffinityPREMIUM1.53

Worldwide distribution

Worldwide audience distribution share by country for CheapOair
CountryShare
United States44.3%
Canada12.9%
China3.5%

See CheapOair audiences in other countries

More Travel website audiences in United States

Frequently asked questions

How many fans does CheapOair have in United States?

CheapOair has an estimated audience of 5,548,829 people in United States, concentrated in California and Florida.

What is the gender split and age of CheapOair fans?

65.8% of CheapOair fans are female, 34.2% are male, with an average age of 47.6 years.

Which brands do CheapOair fans like most?

CheapOair fans show strongest brand affinity for Hostelling International (65.46×), Google Flights (33.53×), and Bank of America (12.66×) over the country average.

Where do CheapOair fans live in United States?

CheapOair fans in United States are most concentrated in California (reach 798,730), Florida (reach 659,439), and Texas (reach 600,529). These three regions account for the largest share of the active audience.

What other brands do CheapOair fans also like?

Beyond CheapOair itself, the audience over-indexes on Google Flights (33.53×), Bank of America (12.66×), Anjelica Huston (63.58×), and Copa Airlines (71.62×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for CheapOair. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.