Staybridge Suites Audience in United States

Staybridge Suites logo

Staybridge Suites has an estimated audience of 949,877 people in United States. 60.9% are female, 39.1% are male, average age 44.3. Top regions: Texas, California, Michigan. Top brand affinities: Candlewood Suites, CheapOair, Motel 6, Allegiant Air, Red Roof Inn.

The average Staybridge Suites fan in United States is 44.3 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Michigan. Top brand affinities include Candlewood Suites, CheapOair, Motel 6, with strongest over-indexing on Candlewood Suites (120.37× the country average). Demographically, the Staybridge Suites audience skews more female with an average age of 44.3, and over-indexes on personality traits such as Travelling, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Brand

Demographics of Staybridge Suites fans

Demographic split for Staybridge Suites audience in United States
MetricValue
Female60.9%
Male39.1%
Average age44.3
Estimated audience size949,877

Audience persona

The typical Staybridge Suites fan in United States is more female, around 44.3 years old, with strong Travelling tendencies and a notable affinity for Candlewood Suites.

Top regions in United States

Top regions ranked by reach for Staybridge Suites in United States
RegionReachAffinity
Texas149,4561.83×
California77,3070.74×
Michigan60,4442.43×
Florida60,0090.93×
Ohio45,8331.57×
Illinois31,2770.99×
Pennsylvania29,4830.92×
Colorado29,1171.94×
Indiana27,0971.56×
Wisconsin26,1551.83×
Tennessee25,6601.35×
Georgia24,0320.82×
North Carolina23,0810.81×
New York22,4140.42×
South Carolina21,9951.54×
Arizona18,3810.95×
Virginia17,9630.78×
Maryland16,4481.01×
Washington15,4990.81×
Kentucky15,3821.29×
Missouri14,3720.94×
New Jersey13,1780.55×
Minnesota13,0420.96×
Iowa12,6941.62×
Oklahoma11,7231.11×
Utah11,2671.32×
Mississippi10,6631.36×
Arkansas9,9671.27×
Alabama9,2850.7×
Louisiana8,3120.68×
Nebraska8,2131.72×
New Mexico7,4001.55×
Massachusetts5,9070.32×
Nevada5,7070.62×
Oregon5,2980.49×
Kansas4,8550.65×
Delaware4,8151.84×
South Dakota3,7401.7×
North Dakota3,1041.59×
Idaho2,7430.58×
Montana2,4570.93×
Washington, District of Columbia2,0930.73×
Connecticut1,9430.2×
West Virginia1,8190.41×
Wyoming1,6201.15×
Alaska1,1740.58×
Hawaii7540.18×
New Hampshire6980.19×
Maine6340.19×
Rhode Island4080.14×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Staybridge Suites audience
BrandAffinityCategory
Candlewood Suites120.37×Travel & Leisure
CheapOair42.25×Travel & Leisure
Motel 646.19×Travel & Leisure
Allegiant Air34.18×Travel & Leisure
Red Roof Inn64.55×Travel & Leisure
Momondo92.36×Travel & Leisure
Residence Inn by Marriott55.31×Travel & Leisure
Spirit Airlines18.09×Travel & Leisure
Frontier Airlines17.86×Travel & Leisure
MakeMyTrip63.36×Travel & Leisure
Days Inn49.66×Travel & Leisure
Hotel Indigo69.33×Travel & Leisure
Holiday Inn23.59×Travel & Leisure
Weekend trips83.52×Travel & Leisure
Fairfield Inn by Marriott48.25×Travel & Leisure
Week7.16×Business & Career
Strata61.08×Music & Radio
American Airlines5.66×Travel & Leisure
Johnny Galecki28.85×Movies & TV
Hilton Garden Inn25.56×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Staybridge Suites audience
TraitClusterScore
TravellingTHRILL2.32
Family OrientationCONSERVATISM1.83
Career OrientationPOWER1.75
Community OrientationOPEN1.67
Quality AwarenessPREMIUM1.65
Design AffinityPREMIUM1.56

Worldwide distribution

Worldwide audience distribution share by country for Staybridge Suites
CountryShare
United States67.3%
United Kingdom4.7%
Canada4.5%

See Staybridge Suites audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Staybridge Suites have in United States?

Staybridge Suites has an estimated audience of 949,877 people in United States, concentrated in Texas and California.

What is the gender split and age of Staybridge Suites fans?

60.9% of Staybridge Suites fans are female, 39.1% are male, with an average age of 44.3 years.

Which brands do Staybridge Suites fans like most?

Staybridge Suites fans show strongest brand affinity for Candlewood Suites (120.37×), CheapOair (42.25×), and Motel 6 (46.19×) over the country average.

Where do Staybridge Suites fans live in United States?

Staybridge Suites fans in United States are most concentrated in Texas (reach 149,456), California (reach 77,307), and Michigan (reach 60,444). These three regions account for the largest share of the active audience.

What other brands do Staybridge Suites fans also like?

Beyond Staybridge Suites itself, the audience over-indexes on CheapOair (42.25×), Motel 6 (46.19×), Allegiant Air (34.18×), and Red Roof Inn (64.55×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Staybridge Suites. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.