Grave of the Fireflies Audience in United States

Grave of the Fireflies has an estimated audience of 1,200,511 people in United States. 47.3% are female, 52.7% are male, average age 29.3. Top regions: California, Texas, New York. Top brand affinities: Porco Rosso, Ponyo, Hayao Miyazaki, Anime and manga fandom, Autism Awareness.

The average Grave of the Fireflies fan in United States is 29.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Porco Rosso, Ponyo, Hayao Miyazaki, with strongest over-indexing on Porco Rosso (402.06× the country average). Demographically, the Grave of the Fireflies audience skews balanced with an average age of 29.3, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Drama

Demographics of Grave of the Fireflies fans

Demographic split for Grave of the Fireflies audience in United States
MetricValue
Female47.3%
Male52.7%
Average age29.3
Estimated audience size1,200,511

Audience persona

The typical Grave of the Fireflies fan in United States is balanced, around 29.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Porco Rosso.

Top regions in United States

Top regions ranked by reach for Grave of the Fireflies in United States
RegionReachAffinity
California206,2171.56×
Texas121,1041.17×
New York71,2471.06×
Florida66,7240.82×
Illinois41,6101.04×
Washington39,1831.63×
Pennsylvania36,8640.91×
Georgia35,5100.96×
North Carolina32,6870.9×
Virginia32,5721.11×
Ohio32,0380.87×
Michigan30,4230.97×
New Jersey28,6560.94×
Arizona26,8201.09×
Massachusetts26,0491.1×
Colorado23,5321.24×
Oregon20,9201.52×
Indiana20,6450.94×
Tennessee20,4360.85×
Maryland20,0880.97×
Missouri18,7590.97×
Minnesota18,2861.06×
Wisconsin16,5930.92×
Utah15,0371.4×
Kentucky13,8860.92×
Oklahoma13,5651.02×
Nevada13,5291.17×
South Carolina12,9100.71×
Alabama11,1580.67×
Connecticut10,6760.89×
Louisiana10,5930.68×
Kansas9,2200.97×
Arkansas8,7920.89×
Iowa8,3070.84×
Hawaii8,1821.59×
Idaho6,7561.12×
New Mexico6,5581.09×
Nebraska6,1121.02×
Mississippi5,9780.6×
West Virginia4,3910.79×
New Hampshire4,2720.9×
Maine4,1230.96×
Washington, District of Columbia3,5060.97×
Rhode Island3,3640.88×
Montana3,2650.98×
Alaska3,2631.27×
Delaware2,2750.69×
Vermont2,1741.03×
South Dakota2,0300.73×
North Dakota1,8970.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Grave of the Fireflies audience
BrandAffinityCategory
Porco Rosso402.06×Movies & TV
Ponyo109.1×Movies & TV
Hayao Miyazaki70.75×Movies & TV
Anime and manga fandom12.86×Literature
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Pokémon8.17×Games
Singer-songwriter5.51×Music & Radio
Black Butler58.42×Literature
Studio Ghibli22.34×Literature
Collectible card game10.57×Games
Spirited Away20×Movies & TV
Income tax13.19×Business & Career
Graphic novel10.14×Literature
Digital art6.8×Arts & Culture
United States national football team16.62×Sports
Funimation10.71×Movies & TV
Highschool of the Dead35.43×Literature
Akame ga Kill!26.94×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Grave of the Fireflies audience
TraitClusterScore
LGBTQ+ IdentityOPEN3.17
ExtroversionTHRILL1.71
TraditionCONSERVATISM1.58
Early Adopter MentalityPOWER1.51
SustainabilityBALANCE1.48
Social Media UsageJOY1.25

Worldwide distribution

Worldwide audience distribution share by country for Grave of the Fireflies
CountryShare
United States26.9%
India8.9%
Japan5.0%

See Grave of the Fireflies audiences in other countries

More Drama audiences in United States

Frequently asked questions

How many fans does Grave of the Fireflies have in United States?

Grave of the Fireflies has an estimated audience of 1,200,511 people in United States, concentrated in California and Texas.

What is the gender split and age of Grave of the Fireflies fans?

47.3% of Grave of the Fireflies fans are female, 52.7% are male, with an average age of 29.3 years.

Which brands do Grave of the Fireflies fans like most?

Grave of the Fireflies fans show strongest brand affinity for Porco Rosso (402.06×), Ponyo (109.1×), and Hayao Miyazaki (70.75×) over the country average.

Where do Grave of the Fireflies fans live in United States?

Grave of the Fireflies fans in United States are most concentrated in California (reach 206,217), Texas (reach 121,104), and New York (reach 71,247). These three regions account for the largest share of the active audience.

What other brands do Grave of the Fireflies fans also like?

Beyond Grave of the Fireflies itself, the audience over-indexes on Ponyo (109.1×), Hayao Miyazaki (70.75×), Anime and manga fandom (12.86×), and Autism Awareness (19.03×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Grave of the Fireflies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.