Rob Thomas (musician) Audience in United States

Rob Thomas (musician) logo

Rob Thomas (musician) has an estimated audience of 1,093,455 people in United States. 59.5% are female, 40.5% are male, average age 40.2. Top regions: California, Texas, Florida. Top brand affinities: Goop, Grinch, Dog breed, La Jolla, Wok.

The average Rob Thomas (musician) fan in United States is 40.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Goop, Grinch, Dog breed, with strongest over-indexing on Goop (11.58× the country average). Demographically, the Rob Thomas (musician) audience skews more female with an average age of 40.2, and over-indexes on personality traits such as Community Orientation, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Rob Thomas (musician) fans

Demographic split for Rob Thomas (musician) audience in United States
MetricValue
Female59.5%
Male40.5%
Average age40.2
Estimated audience size1,093,455

Audience persona

The typical Rob Thomas (musician) fan in United States is more female, around 40.2 years old, with strong Community Orientation tendencies and a notable affinity for Goop.

Top regions in United States

Top regions ranked by reach for Rob Thomas (musician) in United States
RegionReachAffinity
California101,0860.84×
Texas77,7570.83×
Florida68,3940.92×
New York58,8570.96×
Pennsylvania43,8271.19×
Illinois36,2781×
Ohio35,1781.04×
North Carolina33,0881.01×
Michigan32,2511.13×
New Jersey29,3161.05×
Georgia27,0030.8×
Washington24,3641.11×
Virginia23,5770.89×
Tennessee23,2811.06×
Arizona22,2751×
Massachusetts21,9151.02×
Indiana21,1701.06×
Minnesota19,6571.25×
Missouri19,0191.08×
Kentucky18,0091.31×
Wisconsin17,8431.08×
Colorado17,7771.03×
South Carolina17,0431.04×
Alabama15,1680.99×
Oregon14,0161.12×
Maryland13,3190.71×
Oklahoma12,7751.05×
Connecticut12,7381.16×
Louisiana12,6540.9×
Utah9,5310.97×
Arkansas9,5131.06×
Nevada9,1140.86×
Iowa9,0201×
Kansas8,1660.95×
Mississippi7,4020.82×
Idaho5,7931.06×
Nebraska5,3630.98×
New Mexico5,2960.97×
West Virginia5,2821.04×
New Hampshire5,0881.18×
Maine4,9881.27×
Rhode Island3,7631.08×
Montana3,4351.13×
Hawaii3,1830.68×
Washington, District of Columbia2,7000.82×
Delaware2,5590.85×
South Dakota2,3300.92×
North Dakota2,1740.97×
Alaska1,9620.84×
Vermont1,9581.02×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rob Thomas (musician) audience
BrandAffinityCategory
Goop11.58×Internet & Social Media
Grinch7.59×Movies & TV
Dog breed1.9×Pets & Animals
La Jolla13.69×Travel & Leisure
Wok9.24×Food & Beverages
headspace13.06×Health
Gift registry18.14×Kids & Family
Hypatia20×Politics & Society
Vocal harmony5.59×Music & Radio
Governor of Michigan8.68×Politics & Society
TV Fanatic12.21×Movies & TV
Whataburger1.99×Food & Beverages
Alaska1.78×Travel & Leisure
No Escape (1994 film)11.44×Movies & TV
Google Home6.08×Technology & Electronics
Guy Fieri3.54×Movies & TV
Grace Slick7.84×Music & Radio
Hibachi6.56×Food & Beverages
Home equity1.6×Home & Garden
Tezz5.73×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rob Thomas (musician) audience
TraitClusterScore
Community OrientationOPEN1.34
ExtroversionTHRILL1.28
SpiritualityBALANCE1.13
CreativityOPEN1.13
Family OrientationCONSERVATISM1.08
Price SensitivityPREMIUM1.08

Worldwide distribution

Worldwide audience distribution share by country for Rob Thomas (musician)
CountryShare
United States68.2%
Australia10.5%
Canada5.0%

See Rob Thomas (musician) audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Rob Thomas (musician) have in United States?

Rob Thomas (musician) has an estimated audience of 1,093,455 people in United States, concentrated in California and Texas.

What is the gender split and age of Rob Thomas (musician) fans?

59.5% of Rob Thomas (musician) fans are female, 40.5% are male, with an average age of 40.2 years.

Which brands do Rob Thomas (musician) fans like most?

Rob Thomas (musician) fans show strongest brand affinity for Goop (11.58×), Grinch (7.59×), and Dog breed (1.9×) over the country average.

Where do Rob Thomas (musician) fans live in United States?

Rob Thomas (musician) fans in United States are most concentrated in California (reach 101,086), Texas (reach 77,757), and Florida (reach 68,394). These three regions account for the largest share of the active audience.

What other brands do Rob Thomas (musician) fans also like?

Beyond Rob Thomas (musician) itself, the audience over-indexes on Grinch (7.59×), Dog breed (1.9×), La Jolla (13.69×), and Wok (9.24×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rob Thomas (musician). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.