Rob Thomas (musician) Audience in United States

Rob Thomas (musician) has an estimated audience of 1,093,455 people in United States. 59.5% are female, 40.5% are male, average age 40.2. Top regions: California, Texas, Florida. Top brand affinities: Paula Abdul, Autism Awareness, Ozzy Osbourne, Diabetes mellitus awareness, Capital One.

The average Rob Thomas (musician) fan in United States is 40.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Paula Abdul, Autism Awareness, Ozzy Osbourne, with strongest over-indexing on Paula Abdul (80.89× the country average). Demographically, the Rob Thomas (musician) audience skews more female with an average age of 40.2, and over-indexes on personality traits such as Community Orientation, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Rob Thomas (musician) fans

Demographic split for Rob Thomas (musician) audience in United States
MetricValue
Female59.5%
Male40.5%
Average age40.2
Estimated audience size1,093,455

Audience persona

The typical Rob Thomas (musician) fan in United States is more female, around 40.2 years old, with strong Community Orientation tendencies and a notable affinity for Paula Abdul.

Top regions in United States

Top regions ranked by reach for Rob Thomas (musician) in United States
RegionReachAffinity
California101,0860.84×
Texas77,7570.83×
Florida68,3940.92×
New York58,8570.96×
Pennsylvania43,8271.19×
Illinois36,2781×
Ohio35,1781.04×
North Carolina33,0881.01×
Michigan32,2511.13×
New Jersey29,3161.05×
Georgia27,0030.8×
Washington24,3641.11×
Virginia23,5770.89×
Tennessee23,2811.06×
Arizona22,2751×
Massachusetts21,9151.02×
Indiana21,1701.06×
Minnesota19,6571.25×
Missouri19,0191.08×
Kentucky18,0091.31×
Wisconsin17,8431.08×
Colorado17,7771.03×
South Carolina17,0431.04×
Alabama15,1680.99×
Oregon14,0161.12×
Maryland13,3190.71×
Oklahoma12,7751.05×
Connecticut12,7381.16×
Louisiana12,6540.9×
Utah9,5310.97×
Arkansas9,5131.06×
Nevada9,1140.86×
Iowa9,0201×
Kansas8,1660.95×
Mississippi7,4020.82×
Idaho5,7931.06×
Nebraska5,3630.98×
New Mexico5,2960.97×
West Virginia5,2821.04×
New Hampshire5,0881.18×
Maine4,9881.27×
Rhode Island3,7631.08×
Montana3,4351.13×
Hawaii3,1830.68×
Washington, District of Columbia2,7000.82×
Delaware2,5590.85×
South Dakota2,3300.92×
North Dakota2,1740.97×
Alaska1,9620.84×
Vermont1,9581.02×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rob Thomas (musician) audience
BrandAffinityCategory
Paula Abdul80.89×Music & Radio
Autism Awareness19.03×Health
Ozzy Osbourne18.69×Music & Radio
Diabetes mellitus awareness12.48×Health
Capital One7.29×Business & Career
Diane Keaton10.71×Movies & TV
Google News9.98×News
Beetlejuice8.15×Movies & TV
Google Maps6.53×Internet & Social Media
Chris Cornell26.06×Music & Radio
Microblogging12.67×Technology & Electronics
Indeed.com5.79×Business & Career
Singer-songwriter5.51×Music & Radio
Bruce Willis9.7×Movies & TV
Kurt Cobain15.84×Music & Radio
Brittany Snow12.43×Movies & TV
Aaron Rodgers8.03×Sports
Matthew McConaughey10.7×Movies & TV
Def Leppard25.01×Music & Radio
Mandy Moore17.81×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rob Thomas (musician) audience
TraitClusterScore
Community OrientationOPEN1.34
ExtroversionTHRILL1.28
SpiritualityBALANCE1.13
CreativityOPEN1.13
Family OrientationCONSERVATISM1.08
Price SensitivityPREMIUM1.08

Worldwide distribution

Worldwide audience distribution share by country for Rob Thomas (musician)
CountryShare
United States68.2%
Australia10.5%
Canada5.0%

See Rob Thomas (musician) audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Rob Thomas (musician) have in United States?

Rob Thomas (musician) has an estimated audience of 1,093,455 people in United States, concentrated in California and Texas.

What is the gender split and age of Rob Thomas (musician) fans?

59.5% of Rob Thomas (musician) fans are female, 40.5% are male, with an average age of 40.2 years.

Which brands do Rob Thomas (musician) fans like most?

Rob Thomas (musician) fans show strongest brand affinity for Paula Abdul (80.89×), Autism Awareness (19.03×), and Ozzy Osbourne (18.69×) over the country average.

Where do Rob Thomas (musician) fans live in United States?

Rob Thomas (musician) fans in United States are most concentrated in California (reach 101,086), Texas (reach 77,757), and Florida (reach 68,394). These three regions account for the largest share of the active audience.

What other brands do Rob Thomas (musician) fans also like?

Beyond Rob Thomas (musician) itself, the audience over-indexes on Autism Awareness (19.03×), Ozzy Osbourne (18.69×), Diabetes mellitus awareness (12.48×), and Capital One (7.29×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rob Thomas (musician). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.