Rugby union Audience in United States

Rugby union logo

Rugby union has an estimated audience of 14,782,984 people in United States. 42.8% are female, 57.2% are male, average age 35.9. Top regions: California, Texas, Florida.

The average Rugby union fan in United States is 35.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida.

Category: Sports · Type: Topic · Subtype: Sport

Demographics of Rugby union fans

Demographic split for Rugby union audience in United States
MetricValue
Female42.8%
Male57.2%
Average age35.9
Estimated audience size14,782,984

Top regions in United States

Top regions ranked by reach for Rugby union in United States
RegionReachAffinity
California1,642,3861.01×
Texas1,075,5080.85×
Florida979,5330.98×
New York957,1731.16×
Pennsylvania773,6461.55×
Illinois435,3800.88×
Massachusetts416,2231.43×
North Carolina378,4180.85×
Virginia377,6381.05×
Ohio353,1150.78×
Georgia351,6790.77×
New Jersey316,4570.84×
Michigan277,1620.72×
Washington275,7060.93×
Tennessee257,7270.87×
Colorado248,8901.07×
Maryland243,3080.96×
Arizona203,9770.68×
Indiana201,6510.75×
Missouri195,2920.82×
Washington, District of Columbia169,4483.81×
Oregon166,1150.98×
Louisiana158,1350.83×
Wisconsin151,2910.68×
Minnesota144,1840.68×
Kentucky135,6320.73×
South Carolina135,4670.61×
Alabama135,2640.65×
Nevada133,3400.93×
Connecticut127,8770.86×
Utah121,5050.92×
Oklahoma104,4060.64×
Iowa100,9120.83×
Kansas91,6340.79×
Hawaii91,0161.43×
Arkansas89,6780.74×
Mississippi81,7170.67×
Nebraska76,8431.04×
Idaho58,6320.79×
New Hampshire55,5850.95×
West Virginia51,5880.75×
Alaska47,5211.5×
Rhode Island47,3591.01×
Maine47,3310.89×
Montana44,8781.09×
New Mexico44,5910.6×
South Dakota40,8881.2×
Vermont40,3701.56×
North Dakota39,8121.31×
Wyoming38,5211.76×

Worldwide distribution

Worldwide audience distribution share by country for Rugby union
CountryShare
United States18.9%
United Kingdom14.6%
France9.0%

See Rugby union audiences in other countries

More Sport audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Rugby union. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.