Rascasse Audience Intelligence

Sarah Jessica Parker Audience in United States

A data profile of the people who buy, follow and care about Sarah Jessica Parker in United States — modelled from more than twelve digital signal sources. Sarah Jessica Parker has an estimated audience of 5,036,786 people in United States.

#249among Actor Actress or TV Star in United States#712among Person in United States#666in Movies & TV

The average Sarah Jessica Parker fan in United States is 40.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Boot Barn, And just like that..., Pedro Pascal, with strongest over-indexing on Boot Barn (52.39× the country average).

Demographically, the Sarah Jessica Parker audience skews more female with an average age of 40.0, and over-indexes on personality traits such as Pet Ownership, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sarah Jessica Parker fan in United States is more female, around 40.0 years old, with strong Pet Ownership tendencies and a notable affinity for Boot Barn.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sarah Jessica Parker profile in United States.

Audience size
5M
in United States
Gender
81.2%♀
18.8% male
Age
40.0
average years
Country rank
#6670
Person in United States
Fig. 01

Search interest · 12-month trend

-20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sarah Jessica Parker fans

81.2% are female, 18.8% are male, average age 40.0.

Fig. 02

Gender split

81.2%
Female
18.8%
Male
Demographic split for Sarah Jessica Parker audience in United States
MetricValue
Female81.2%
Male18.8%
Average age40.0
Estimated audience size5,036,786
Fig. 03

Age distribution

Ø 40.0
average years
Age distribution of the Sarah Jessica Parker audience in United States
Age bracketShare%
16-1913%
20-2923%
30-3922%
40-4924%
50+18%
Fig. 04

Worldwide distribution

32.9%

of the worldwide Sarah Jessica Parker audience comes from United States.

Worldwide audience distribution share by country for Sarah Jessica Parker
CountryShare
United States32.9%
Brazil6.8%
United Kingdom6.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sarah Jessica Parker audience in United States is strongest.

Fig. 05

Top regions by affinity

Sarah Jessica Parker fans by region: top regions in United States
#RegionReachAffinity×
01New York~400K1.25×
02Massachusetts~100K1.21×
03Connecticut~60K1.15×
04Utah~50K1.14×
05New Jersey~200K1.13×
06Rhode Island~20K1.13×
07Illinois~200K1.12×
08Colorado~90K1.08×
09Oregon~70K1.08×
10Idaho~30K1.08×
11New Hampshire~20K1.08×
12Maine~20K1.07×
13California~600K1.06×
14Pennsylvania~200K1.06×
15Ohio~200K1.06×
16Arizona~100K1.06×
17Vermont~10K1.04×
18Washington~100K1.03×
19Washington, District of Columbia~20K1.03×
20Montana~20K1.03×
21Tennessee~100K1.01×
22Missouri~90K1.01×
23Minnesota~80K1.01×
24Texas~500K0.99×
25Florida~400K0.99×
26Wisconsin~80K0.99×
27Kentucky~70K0.99×
28Michigan~100K0.98×
29Indiana~100K0.98×
30New Mexico~30K0.98×
31Iowa~40K0.97×
32North Carolina~200K0.96×
33Virginia~100K0.96×
34Oklahoma~60K0.96×
35Nebraska~30K0.96×
36Maryland~90K0.95×
37Kansas~40K0.95×
38Georgia~200K0.94×
39Nevada~50K0.94×
40West Virginia~20K0.94×
41South Carolina~70K0.93×
42Arkansas~40K0.92×
43Delaware~10K0.91×
44North Dakota~10K0.90×
45Alabama~70K0.88×
46Louisiana~60K0.88×
47Alaska~10K0.88×
48South Dakota~10K0.86×
49Mississippi~40K0.82×
50Hawaii~20K0.81×
Fig. 06

Affinity by region

Affinity by region — Sarah Jessica Parker, United States
0.81×1.00×1.25×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sarah Jessica Parker audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sarah Jessica Parker audience
#·InterestCategoryAffinity×
01Boot BarnFashion & Accessoires52.39×
02Rover.comPets & Animals31.09×
03Lawrence TaylorMovies & TV19.75×
04IdiocracyMovies & TV19.43×
05Dustin HoffmanMovies & TV16.45×
06Randy MossSports16.37×
07Toni ColletteMovies & TV14.02×
08Wedding CrashersMovies & TV13.99×
09Groundhog Day (film)Movies & TV13.63×
10And just like that...Movies & TV11.36×
11The Rock (film)Movies & TV11.17×
12Christopher WalkenMovies & TV11.13×
13Jack NicholsonMovies & TV10.36×
14Pedro PascalMovies & TV9.98×
15Invincible (2006 film)Movies & TV9.84×
16DSW Designer Shoe WarehouseFashion & Accessoires9.52×
17Drew BarrymoreMovies & TV8.26×
18Winona RyderMovies & TV7.67×
19Anne HathawayMovies & TV6.44×
20Jenna OrtegaMovies & TV5.24×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sarah Jessica Parker audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sarah Jessica Parker audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY1.29×
Price SensitivityPREMIUM1.20×
TraditionCONSERVATISM1.17×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sarah Jessica Parker audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.85×
Need for SecurityCONSERVATISM0.95×
Career OrientationPOWER0.97×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Sarah Jessica Parker have in United States?

Sarah Jessica Parker has an estimated audience of 5,036,786 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Sarah Jessica Parker fans?

81.2% of Sarah Jessica Parker fans are female, 18.8% are male, with an average age of 40.0 years.

03

Which brands do Sarah Jessica Parker fans like most?

Sarah Jessica Parker fans show strongest brand affinity for Boot Barn (52.39×), And just like that... (11.36×), and Pedro Pascal (9.98×) over the country average.

04

Where do Sarah Jessica Parker fans live in United States?

Sarah Jessica Parker fans in United States are most concentrated in California (reach ~600K), Texas (reach ~500K), and New York (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Sarah Jessica Parker fans also like?

Beyond Sarah Jessica Parker itself, the audience over-indexes on And just like that... (11.36×), Pedro Pascal (9.98×), Idiocracy (19.43×), and Invincible (2006 film) (9.84×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Actor Actress or TV Star audiences in United States

See Sarah Jessica Parker audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Sarah Jessica Parker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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