Semantics Audience in United States

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Semantics has an estimated audience of 4,347,160 people in United States. 62.7% are female, 37.3% are male, average age 44.3. Top regions: California, Texas, Florida. Top brand affinities: Whataburger, Pillow, 3D printing, JTV (Indonesia), Enfamil.

The average Semantics fan in United States is 44.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Whataburger, Pillow, 3D printing, with strongest over-indexing on Whataburger (1.77× the country average). Demographically, the Semantics audience skews more female with an average age of 44.3, and over-indexes on personality traits such as Indulgence, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Semantics fans

Demographic split for Semantics audience in United States
MetricValue
Female62.7%
Male37.3%
Average age44.3
Estimated audience size4,347,160

Audience persona

The typical Semantics fan in United States is more female, around 44.3 years old, with strong Indulgence tendencies and a notable affinity for Whataburger.

Top regions in United States

Top regions ranked by reach for Semantics in United States
RegionReachAffinity
California596,8351.25×
Texas376,5541.01×
Florida298,7711.02×
New York289,3261.19×
Illinois154,8551.07×
Georgia148,6581.11×
Pennsylvania147,2161.01×
North Carolina133,3831.02×
Virginia129,4741.22×
Ohio128,0110.96×
Michigan117,3351.03×
Washington111,4821.28×
Massachusetts107,0131.25×
New Jersey104,9080.95×
Arizona85,4480.96×
Tennessee84,3880.97×
Maryland82,3771.1×
Indiana80,3301.01×
Colorado76,3791.11×
Missouri70,2191×
Minnesota66,8821.07×
Wisconsin62,8990.96×
Oregon57,5231.15×
South Carolina55,4100.85×
Alabama53,4880.88×
Louisiana51,9890.93×
Kentucky48,2420.89×
Connecticut46,3931.06×
Oklahoma45,4530.94×
Utah39,8931.02×
Nevada37,2640.89×
Arkansas33,5370.94×
Iowa31,7830.89×
Kansas30,9760.9×
Mississippi30,2960.85×
Nebraska20,5440.94×
Idaho20,4890.94×
Hawaii19,8971.06×
New Mexico18,1030.83×
New Hampshire17,1191×
Washington, District of Columbia16,9921.3×
West Virginia16,4290.81×
Maine15,3980.99×
Rhode Island14,5091.05×
Montana11,0260.91×
Alaska10,1411.09×
Delaware9,8150.82×
South Dakota8,5810.85×
North Dakota7,8120.87×
Vermont7,7321.01×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Semantics audience
BrandAffinityCategory
Whataburger1.77×Food & Beverages
Pillow1.53×Home & Garden
3D printing1.52×Technology & Electronics
JTV (Indonesia)1.58×
Enfamil1.98×Kids & Family
Ural Mountains3.19×Travel & Leisure
Temple Grandin1.69×Literature
Gaelic football1.52×Sports
Al Ahly SC1.74×Sports
Mike Conley, Jr.1.68×Sports
Ironmongery1.99×Home & Garden
Parma2.06×Travel & Leisure
International University of Business Agriculture and Technology1.54×Business & Career
Chachapoyas, Peru1.79×Travel & Leisure
Cachorros1.7×Pets & Animals
Mad About You1.65×Movies & TV
Gary Clark, Jr.1.78×Music & Radio
Cachorros1.61×Pets & Animals
British Grand Prix2.17×Sports
Cachaça2.37×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Semantics audience
TraitClusterScore
IndulgenceJOY2.29
Family OrientationCONSERVATISM1.63
TraditionCONSERVATISM1.51
Convenience OrientationPREMIUM1.49
IndividualismJOY1.47
MindfulnessBALANCE1.46

Worldwide distribution

Worldwide audience distribution share by country for Semantics
CountryShare
United States43.8%
Italy11.1%
France5.6%

See Semantics audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Semantics have in United States?

Semantics has an estimated audience of 4,347,160 people in United States, concentrated in California and Texas.

What is the gender split and age of Semantics fans?

62.7% of Semantics fans are female, 37.3% are male, with an average age of 44.3 years.

Which brands do Semantics fans like most?

Semantics fans show strongest brand affinity for Whataburger (1.77×), Pillow (1.53×), and 3D printing (1.52×) over the country average.

Where do Semantics fans live in United States?

Semantics fans in United States are most concentrated in California (reach 596,835), Texas (reach 376,554), and Florida (reach 298,771). These three regions account for the largest share of the active audience.

What other brands do Semantics fans also like?

Beyond Semantics itself, the audience over-indexes on Pillow (1.53×), 3D printing (1.52×), JTV (Indonesia) (1.58×), and Enfamil (1.98×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Semantics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.