Sinclair Audience in United States
Sinclair has an estimated audience of 2,247,878 people in United States. 63.1% are female, 36.9% are male, average age 37.8. Top brand affinities: Cummerbund, Elsword, Kodiak, Alaska, Israel, Urban Outfitters.
Top brand affinities include Cummerbund, Elsword, Kodiak, Alaska, with strongest over-indexing on Cummerbund (106.89× the country average). Demographically, the Sinclair audience skews more female with an average age of 37.8, and over-indexes on personality traits such as Extroversion, Convenience Orientation.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Sinclair fans
| Metric | Value |
|---|---|
| Female | 63.1% |
| Male | 36.9% |
| Average age | 37.8 |
| Estimated audience size | 2,247,878 |
Audience persona
The typical Sinclair fan in United States is more female, around 37.8 years old, with strong Extroversion tendencies and a notable affinity for Cummerbund.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Cummerbund | 106.89× | Fashion & Accessoires |
| Elsword | 32.58× | Games |
| Kodiak, Alaska | 16.57× | Travel & Leisure |
| Israel | 2.91× | Travel & Leisure |
| Urban Outfitters | 1.84× | Shopping |
| REC TEC Grills | 16.07× | Sports |
| Corona (band) | 4.74× | Music & Radio |
| Home equity | 1.6× | Home & Garden |
| Joe Lynn Turner | 22× | Music & Radio |
| Winemaking | 2.81× | Food & Beverages |
| JibJab | 3.54× | Internet & Social Media |
| Tezz | 4.24× | Movies & TV |
| Regional styles of Mexican music | 1.66× | Music & Radio |
| Monroe Carell Jr. Children's Hospital at Vanderbilt | 12.21× | Travel & Leisure |
| Salman Khan | 4.42× | Movies & TV |
| Anderson Silva (kickboxer) | 5.53× | Sports |
| Scratching post | 4.93× | Pets & Animals |
| Mothercare | 1.63× | Kids & Family |
| Home Delivery | 1.53× | Food & Beverages |
| Mortgage insurance | 2.17× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.29 |
| Convenience Orientation | PREMIUM | 1.15 |
| Sustainability | BALANCE | 1.1 |
| Sports Activity | POWER | 1.1 |
| Creativity | OPEN | 1.09 |
| Community Orientation | OPEN | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 68.2% |
| France | 5.7% |
| Canada | 3.6% |
See Sinclair audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for Sinclair. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.