Sinclair Audience in United States
Sinclair has an estimated audience of 2,247,878 people in United States. 63.1% are female, 36.9% are male, average age 37.8. Top brand affinities: Jeff Lynne, Amber Riley, Autism Awareness, Josh Duhamel, Diabetes mellitus awareness.
Top brand affinities include Jeff Lynne, Amber Riley, Autism Awareness, with strongest over-indexing on Jeff Lynne (106.89× the country average). Demographically, the Sinclair audience skews more female with an average age of 37.8, and over-indexes on personality traits such as Extroversion, Convenience Orientation.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Sinclair fans
| Metric | Value |
|---|---|
| Female | 63.1% |
| Male | 36.9% |
| Average age | 37.8 |
| Estimated audience size | 2,247,878 |
Audience persona
The typical Sinclair fan in United States is more female, around 37.8 years old, with strong Extroversion tendencies and a notable affinity for Jeff Lynne.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jeff Lynne | 106.89× | Music & Radio |
| Amber Riley | 115.49× | Movies & TV |
| Autism Awareness | 18.91× | Health |
| Josh Duhamel | 27.48× | Fashion & Accessoires |
| Diabetes mellitus awareness | 12.41× | Health |
| Aaron Paul | 34.54× | Movies & TV |
| Lenny Kravitz | 26.79× | Music & Radio |
| Erin Andrews | 37.71× | Sports |
| Kia Sportage | 32.58× | Cars & Mobility |
| Josh Hutcherson | 22× | Movies & TV |
| Microblogging | 12.6× | Technology & Electronics |
| Singer-songwriter | 5.49× | Music & Radio |
| Jennifer Lawrence | 12.21× | Movies & TV |
| Sophia Bush | 22.15× | Movies & TV |
| Christina Applegate | 15.35× | Movies & TV |
| Sharon Osbourne | 13.96× | Movies & TV |
| Income tax | 13.12× | Business & Career |
| The Hunger Games (film) | 27.26× | Movies & TV |
| Honda HR-V | 22.13× | Cars & Mobility |
| Seth Green | 16.74× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.29 |
| Convenience Orientation | PREMIUM | 1.15 |
| Sustainability | BALANCE | 1.1 |
| Sports Activity | POWER | 1.1 |
| Creativity | OPEN | 1.09 |
| Community Orientation | OPEN | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 68.2% |
| France | 5.7% |
| Canada | 3.6% |
See Sinclair audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for Sinclair. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.