Spike Lee Audience in United States

Spike Lee has an estimated audience of 2,968,109 people in United States. 49.2% are female, 50.8% are male, average age 40.9. Top regions: California, New York, Texas. Top brand affinities: Euphoria, Superman, Michael B. Jordan, Jordan Peele, Delroy Lindo.
The average Spike Lee fan in United States is 40.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Euphoria, Superman, Michael B. Jordan, with strongest over-indexing on Euphoria (2.85× the country average). Demographically, the Spike Lee audience skews balanced with an average age of 40.9, and over-indexes on personality traits such as LGBTQ+ Identity, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Director
Demographics of Spike Lee fans
| Metric | Value |
|---|---|
| Female | 49.2% |
| Male | 50.8% |
| Average age | 40.9 |
| Estimated audience size | 2,968,109 |
Audience persona
The typical Spike Lee fan in United States is balanced, around 40.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Euphoria.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 376,857 | 1.15× |
| New York | 367,224 | 2.21× |
| Texas | 240,970 | 0.94× |
| Florida | 198,103 | 0.99× |
| Georgia | 159,378 | 1.74× |
| Illinois | 121,525 | 1.23× |
| Pennsylvania | 113,177 | 1.13× |
| New Jersey | 109,709 | 1.45× |
| North Carolina | 106,645 | 1.19× |
| Ohio | 100,729 | 1.1× |
| Virginia | 81,277 | 1.12× |
| Michigan | 79,249 | 1.02× |
| Massachusetts | 74,152 | 1.27× |
| Maryland | 72,580 | 1.42× |
| Tennessee | 63,701 | 1.07× |
| Indiana | 58,771 | 1.08× |
| Washington | 53,117 | 0.89× |
| South Carolina | 51,091 | 1.14× |
| Arizona | 50,544 | 0.83× |
| Louisiana | 45,758 | 1.2× |
| Missouri | 45,237 | 0.95× |
| Minnesota | 44,018 | 1.04× |
| Colorado | 41,717 | 0.89× |
| Alabama | 41,404 | 1× |
| Connecticut | 40,729 | 1.37× |
| Wisconsin | 35,995 | 0.81× |
| Kentucky | 32,007 | 0.86× |
| Oregon | 31,044 | 0.91× |
| Oklahoma | 26,803 | 0.81× |
| Nevada | 26,433 | 0.92× |
| Mississippi | 25,991 | 1.06× |
| Arkansas | 23,013 | 0.94× |
| Iowa | 21,271 | 0.87× |
| Utah | 19,660 | 0.74× |
| Kansas | 18,306 | 0.78× |
| Washington, District of Columbia | 14,494 | 1.62× |
| Nebraska | 11,873 | 0.8× |
| New Mexico | 11,697 | 0.79× |
| Rhode Island | 11,180 | 1.18× |
| New Hampshire | 9,485 | 0.81× |
| Idaho | 9,140 | 0.61× |
| West Virginia | 8,972 | 0.65× |
| Delaware | 8,845 | 1.08× |
| Maine | 8,606 | 0.81× |
| Hawaii | 7,894 | 0.62× |
| Montana | 5,327 | 0.65× |
| Vermont | 4,904 | 0.94× |
| South Dakota | 4,321 | 0.63× |
| North Dakota | 3,929 | 0.64× |
| Alaska | 3,411 | 0.54× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Euphoria | 2.85× | Movies & TV |
| Superman | 2.4× | Movies & TV |
| Michael B. Jordan | 6.39× | Movies & TV |
| Jordan Peele | 12.18× | Movies & TV |
| Delroy Lindo | 13.28× | Movies & TV |
| Malcolm X (1992 film) | 10.41× | Movies & TV |
| Zoë Kravitz | 12.03× | Movies & TV |
| Chadwick Boseman | 13.73× | Movies & TV |
| Jaden Smith | 11.71× | Movies & TV |
| Teyana Taylor | 6.06× | Movies & TV |
| Rosario Dawson | 12.04× | Movies & TV |
| Anthony Mackie | 12.15× | Movies & TV |
| Gospel music | 2.8× | Music & Radio |
| Denzel Washington | 6.38× | Movies & TV |
| The Outsiders | 8.7× | Movies & TV |
| Peacemaker | 2.14× | Movies & TV |
| Laurence Fishburne | 9.8× | Movies & TV |
| Wheel of Fortune (U.S. game show) | 5.03× | Movies & TV |
| Tracy Morgan | 11.94× | Movies & TV |
| Antony Starr | 12.1× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.07 |
| Career Orientation | POWER | 1.46 |
| Urban Lifestyle | OPEN | 1.45 |
| Luxury Orientation | PREMIUM | 1.44 |
| Indulgence | JOY | 1.41 |
| Community Orientation | OPEN | 1.31 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 48.3% |
| Italy | 7.1% |
| France | 5.9% |
See Spike Lee audiences in other countries
More Director audiences in United States
- Rob Reiner (39,072,293)
- Ryan Coogler (5,253,395)
- Quentin Tarantino (4,772,199)
- Paul Thomas Anderson (4,340,260)
- Tim Burton (3,900,451)
Frequently asked questions
How many fans does Spike Lee have in United States?
Spike Lee has an estimated audience of 2,968,109 people in United States, concentrated in California and New York.
What is the gender split and age of Spike Lee fans?
49.2% of Spike Lee fans are female, 50.8% are male, with an average age of 40.9 years.
Which brands do Spike Lee fans like most?
Spike Lee fans show strongest brand affinity for Euphoria (2.85×), Superman (2.4×), and Michael B. Jordan (6.39×) over the country average.
Where do Spike Lee fans live in United States?
Spike Lee fans in United States are most concentrated in California (reach 376,857), New York (reach 367,224), and Texas (reach 240,970). These three regions account for the largest share of the active audience.
What other brands do Spike Lee fans also like?
Beyond Spike Lee itself, the audience over-indexes on Superman (2.4×), Michael B. Jordan (6.39×), Jordan Peele (12.18×), and Delroy Lindo (13.28×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Spike Lee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.