Stan Marsh Audience in United States

Stan Marsh has an estimated audience of 400,367 people in United States. 31.1% are female, 68.9% are male, average age 31.3. Top regions: California, Texas, Florida. Top brand affinities: Minnesota, Panama, Arnold Palmer, Winemaking, Cultural studies.
The average Stan Marsh fan in United States is 31.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Minnesota, Panama, Arnold Palmer, with strongest over-indexing on Minnesota (2.73× the country average). Demographically, the Stan Marsh audience skews more male with an average age of 31.3, and over-indexes on personality traits such as LGBTQ+ Identity, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Fictional Character
Demographics of Stan Marsh fans
| Metric | Value |
|---|---|
| Female | 31.1% |
| Male | 68.9% |
| Average age | 31.3 |
| Estimated audience size | 400,367 |
Audience persona
The typical Stan Marsh fan in United States is more male, around 31.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Minnesota.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 54,689 | 1.24× |
| Texas | 41,444 | 1.2× |
| Florida | 26,315 | 0.97× |
| New York | 21,802 | 0.97× |
| Illinois | 13,453 | 1.01× |
| Pennsylvania | 13,373 | 0.99× |
| North Carolina | 12,688 | 1.05× |
| Ohio | 12,338 | 1× |
| Georgia | 11,534 | 0.94× |
| Michigan | 10,946 | 1.05× |
| New Jersey | 10,499 | 1.03× |
| Arizona | 10,028 | 1.23× |
| Virginia | 9,043 | 0.93× |
| Washington | 8,870 | 1.1× |
| Tennessee | 8,718 | 1.09× |
| Indiana | 7,800 | 1.07× |
| Colorado | 7,765 | 1.23× |
| Massachusetts | 7,557 | 0.96× |
| Nevada | 6,854 | 1.77× |
| Missouri | 6,585 | 1.02× |
| Oklahoma | 6,212 | 1.4× |
| Connecticut | 6,089 | 1.52× |
| Kentucky | 6,088 | 1.21× |
| Louisiana | 6,035 | 1.17× |
| Maryland | 5,944 | 0.86× |
| Alabama | 5,768 | 1.03× |
| Wisconsin | 5,254 | 0.87× |
| South Carolina | 5,113 | 0.85× |
| Oregon | 5,075 | 1.11× |
| Minnesota | 5,033 | 0.88× |
| Utah | 3,500 | 0.98× |
| Arkansas | 3,363 | 1.02× |
| Iowa | 3,167 | 0.96× |
| Kansas | 3,152 | 1× |
| Mississippi | 2,579 | 0.78× |
| New Mexico | 2,179 | 1.09× |
| West Virginia | 2,005 | 1.08× |
| Idaho | 1,667 | 0.83× |
| Nebraska | 1,537 | 0.77× |
| Hawaii | 1,472 | 0.86× |
| New Hampshire | 1,324 | 0.84× |
| Maine | 1,307 | 0.91× |
| Rhode Island | 1,030 | 0.81× |
| Montana | 997 | 0.9× |
| Delaware | 878 | 0.8× |
| Washington, District of Columbia | 794 | 0.66× |
| Alaska | 783 | 0.91× |
| North Dakota | 750 | 0.91× |
| South Dakota | 727 | 0.79× |
| Wyoming | 453 | 0.76× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Minnesota | 2.73× | Travel & Leisure |
| Panama | 2.68× | Travel & Leisure |
| Arnold Palmer | 4.06× | Sports |
| Winemaking | 2.68× | Food & Beverages |
| Cultural studies | 6.36× | Business & Career |
| Penn & Teller | 3.3× | Movies & TV |
| N1 road (South Africa) | 1.61× | Travel & Leisure |
| Isabela (province) | 4.88× | |
| JTV (Indonesia) | 1.8× | |
| Ixtapaluca | 5.4× | Travel & Leisure |
| Assassin's Creed: Brotherhood | 3.41× | Games |
| Portia de Rossi | 1.9× | Movies & TV |
| Lebanese cuisine | 1.87× | Food & Beverages |
| The Boomtown Rats | 13.92× | Music & Radio |
| Jack Skellington | 1.68× | Movies & TV |
| Information technology consulting | 1.57× | Technology & Electronics |
| Ellen Burstyn | 2.05× | Movies & TV |
| Dental hygienist | 1.51× | Health |
| Mad About You | 2.63× | Movies & TV |
| Assassin's Creed II | 1.5× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.35 |
| Convenience Orientation | PREMIUM | 1.31 |
| Risk Appetite | THRILL | 1.2 |
| Need for Security | CONSERVATISM | 1.18 |
| Urban Lifestyle | OPEN | 1.11 |
| Early Adopter Mentality | POWER | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| Mexico | 51.4% |
| United States | 36.0% |
| Canada | 2.4% |
See Stan Marsh audiences in other countries
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Frequently asked questions
How many fans does Stan Marsh have in United States?
Stan Marsh has an estimated audience of 400,367 people in United States, concentrated in California and Texas.
What is the gender split and age of Stan Marsh fans?
31.1% of Stan Marsh fans are female, 68.9% are male, with an average age of 31.3 years.
Which brands do Stan Marsh fans like most?
Stan Marsh fans show strongest brand affinity for Minnesota (2.73×), Panama (2.68×), and Arnold Palmer (4.06×) over the country average.
Where do Stan Marsh fans live in United States?
Stan Marsh fans in United States are most concentrated in California (reach 54,689), Texas (reach 41,444), and Florida (reach 26,315). These three regions account for the largest share of the active audience.
What other brands do Stan Marsh fans also like?
Beyond Stan Marsh itself, the audience over-indexes on Panama (2.68×), Arnold Palmer (4.06×), Winemaking (2.68×), and Cultural studies (6.36×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Stan Marsh. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.