State university system Audience in United States
State university system has an estimated audience of 634,845 people in United States. 58.4% are female, 41.6% are male, average age 38.9. Top regions: Florida, Mississippi, Louisiana. Top brand affinities: Pillow, Graham Greene, Necktie, JTV (Indonesia), Mackenzie Foy.
The average State university system fan in United States is 38.9 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, Mississippi, Louisiana. Top brand affinities include Pillow, Graham Greene, Necktie, with strongest over-indexing on Pillow (1.99× the country average). Demographically, the State university system audience skews more female with an average age of 38.9, and over-indexes on personality traits such as Community Orientation, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 35 regions tracked by Rascasse.
Category: Business & Career · Type: POI · Subtype: University
Demographics of State university system fans
| Metric | Value |
|---|---|
| Female | 58.4% |
| Male | 41.6% |
| Average age | 38.9 |
| Estimated audience size | 634,845 |
Audience persona
The typical State university system fan in United States is more female, around 38.9 years old, with strong Community Orientation tendencies and a notable affinity for Pillow.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Florida | 23,830 | 0.55× |
| Mississippi | 9,753 | 1.86× |
| Louisiana | 8,672 | 1.06× |
| Alabama | 8,072 | 0.91× |
| West Virginia | 8,052 | 2.72× |
| Tennessee | 7,690 | 0.6× |
| South Carolina | 7,635 | 0.8× |
| Indiana | 7,439 | 0.64× |
| Michigan | 7,429 | 0.45× |
| Missouri | 7,204 | 0.7× |
| Texas | 7,108 | 0.13× |
| North Carolina | 6,917 | 0.36× |
| Ohio | 6,889 | 0.35× |
| Georgia | 6,861 | 0.35× |
| Wisconsin | 6,821 | 0.71× |
| North Dakota | 6,732 | 5.16× |
| New Hampshire | 6,634 | 2.65× |
| California | 6,573 | 0.09× |
| Arizona | 6,569 | 0.51× |
| New York | 6,554 | 0.18× |
| Pennsylvania | 6,540 | 0.31× |
| Connecticut | 6,486 | 1.02× |
| New Mexico | 6,462 | 2.03× |
| Maine | 6,402 | 2.82× |
| Oregon | 6,359 | 0.87× |
| Utah | 6,321 | 1.11× |
| Virginia | 6,280 | 0.41× |
| Maryland | 6,249 | 0.57× |
| New Jersey | 6,234 | 0.39× |
| Illinois | 6,135 | 0.29× |
| Minnesota | 6,095 | 0.67× |
| Massachusetts | 6,032 | 0.48× |
| Washington | 5,888 | 0.46× |
| Colorado | 5,872 | 0.59× |
| Washington, District of Columbia | 4,142 | 2.17× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Pillow | 1.99× | Home & Garden |
| Graham Greene | 3.37× | Literature |
| Necktie | 1.95× | Fashion & Accessoires |
| JTV (Indonesia) | 1.97× | |
| Mackenzie Foy | 2.82× | Fashion & Accessoires |
| Cachorro | 1.94× | Pets & Animals |
| Ulysses S. Grant | 1.99× | Politics & Society |
| WFTS-TV | 1.77× | Movies & TV |
| Graham Greene (actor) | 1.73× | |
| Ken Griffey Jr. | 2.04× | Sports |
| English literature | 1.76× | Literature |
| Mariel Hemingway | 2.25× | Fashion & Accessoires |
| Gemma Ward | 3.44× | Fashion & Accessoires |
| Lindsey Shaw | 1.86× | Movies & TV |
| Gauri Khan | 3.66× | Movies & TV |
| Nick Jr. (Australia) | 1.53× | Kids & Family |
| Boracay | 1.59× | Travel & Leisure |
| International University of Business Agriculture and Technology | 1.72× | Business & Career |
| Fernando Valenzuela | 1.63× | Sports |
| William F. Buckley, Jr. | 3.05× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.44 |
| Tradition | CONSERVATISM | 1.36 |
| Career Orientation | POWER | 1.35 |
| Design Affinity | PREMIUM | 1.22 |
| DIY Mentality | THRILL | 1.19 |
| Spirituality | BALANCE | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 94.9% |
| Egypt | 3.3% |
| Bangladesh | 1.3% |
See State university system audiences in other countries
- State university system — Germany
- State university system — United Kingdom
- State university system — France
- State university system — Italy
- State university system — Spain
- State university system — Brazil
- State university system — Japan
- State university system — South Korea
- State university system — India
More University audiences in United States
- Ohio State University (9,090,455)
- University of Texas at Austin (8,908,722)
- Harvard University (7,358,517)
- University of Florida (6,848,731)
- University of California, Los Angeles (6,780,551)
Frequently asked questions
How many fans does State university system have in United States?
State university system has an estimated audience of 634,845 people in United States, concentrated in Florida and Mississippi.
What is the gender split and age of State university system fans?
58.4% of State university system fans are female, 41.6% are male, with an average age of 38.9 years.
Which brands do State university system fans like most?
State university system fans show strongest brand affinity for Pillow (1.99×), Graham Greene (3.37×), and Necktie (1.95×) over the country average.
Where do State university system fans live in United States?
State university system fans in United States are most concentrated in Florida (reach 23,830), Mississippi (reach 9,753), and Louisiana (reach 8,672). These three regions account for the largest share of the active audience.
What other brands do State university system fans also like?
Beyond State university system itself, the audience over-indexes on Graham Greene (3.37×), Necktie (1.95×), JTV (Indonesia) (1.97×), and Mackenzie Foy (2.82×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for State university system. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.