Rascasse Audience Intelligence

WFTS-TV Audience in United States

Name: WFTS-TV — United States
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about WFTS-TV in United States — modelled from more than twelve digital signal sources. WFTS-TV has an estimated audience of 2,059,931 people in United States.

#134among TV Channel in United States #2147in Movies & TV

The average WFTS-TV fan in United States is 43.0 years old, more female, and lives primarily in Florida.

The audience is concentrated in Florida, California, Texas.

Top brand affinities include Tampa Bay Rays, Bob Evans, Rosie O'Donnell, with strongest over-indexing on Tampa Bay Rays (13.54× the country average).

Demographically, the WFTS-TV audience skews more female with an average age of 43.0, and over-indexes on personality traits such as Quality Awareness, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical WFTS-TV fan in United States is more female, around 43.0 years old, with strong Quality Awareness tendencies and a notable affinity for Tampa Bay Rays.

Category: Movies & TV · Type: TV Channel

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the WFTS-TV profile in United States.

Audience size

2.1M

in United States

Gender

64.1%♀

35.9% male

Age

43.0

average years

Country rank

#13914

TV Channel in United States

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Audience demographics of WFTS-TV

64.1% are female, 35.9% are male, average age 43.0.

Fig. 02

Gender split

64.1%

Female

35.9%

Male

Demographic split for WFTS-TV audience in United States
Metric	Value
Female	64.1%
Male	35.9%
Average age	43.0
Estimated audience size	2,059,931

Fig. 03

Age distribution

Age distribution of the WFTS-TV audience in United States
Age bracket	Share	%
16-19		12%
20-29		16%
30-39		20%
40-49		27%
50+		26%

Fig. 04

Worldwide distribution

99.3%

of the worldwide WFTS-TV audience comes from United States.

Worldwide audience distribution share by country for WFTS-TV
Country	Share
United States	99.3%
China	0.2%
United Kingdom	0.1%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the WFTS-TV audience in United States is strongest.

Fig. 05

Top regions by affinity

WFTS-TV fans by region: top regions in United States
#	Region	Reach	×
01	Florida	~1.5M	32.93×
02	Pennsylvania	~90K	1.36×
03	Delaware	~7K	1.18×
04	Virginia	~50K	0.98×
05	Alabama	~30K	0.98×
06	Alaska	~4K	0.97×
07	Vermont	~4K	0.97×
08	Montana	~6K	0.96×
09	South Dakota	~5K	0.96×
10	North Dakota	~4K	0.96×
11	Nebraska	~10K	0.94×
12	Idaho	~10K	0.94×
13	Hawaii	~8K	0.94×
14	Rhode Island	~6K	0.94×
15	Oklahoma	~20K	0.93×
16	New Mexico	~10K	0.93×
17	West Virginia	~9K	0.93×
18	New Hampshire	~8K	0.93×
19	Maine	~7K	0.93×
20	Oregon	~20K	0.92×
21	Mississippi	~20K	0.92×
22	Arkansas	~20K	0.92×
23	Washington, District of Columbia	~6K	0.92×
24	Utah	~20K	0.91×
25	Iowa	~20K	0.91×
26	Kansas	~10K	0.91×
27	Louisiana	~20K	0.90×
28	Minnesota	~30K	0.88×
29	Connecticut	~20K	0.88×
30	Nevada	~20K	0.87×
31	Arizona	~40K	0.86×
32	Missouri	~30K	0.86×
33	Colorado	~30K	0.86×
34	Kentucky	~20K	0.86×
35	South Carolina	~30K	0.85×
36	Washington	~30K	0.84×
37	Wisconsin	~30K	0.83×
38	Tennessee	~30K	0.82×
39	Maryland	~30K	0.82×
40	Massachusetts	~30K	0.80×
41	New Jersey	~40K	0.78×
42	Indiana	~30K	0.78×
43	Michigan	~40K	0.75×
44	Illinois	~50K	0.73×
45	North Carolina	~50K	0.73×
46	Ohio	~40K	0.69×
47	Georgia	~40K	0.69×
48	Texas	~100K	0.61×
49	New York	~70K	0.57×
50	California	~100K	0.50×

Affinity by region — WFTS-TV, United States

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the WFTS-TV audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for WFTS-TV audience
#	Interest	Category	×
01	Bob Evans	Food & Beverages	14.58×
02	Calgary Flames	Sports	14.58×
03	Roche Bobois	Home & Garden	14.58×
04	Bauer Hockey	Sports	14.58×
05	Rosie O'Donnell	Movies & TV	14.56×
06	Diet Coke	Food & Beverages	14.27×
07	Tampa Bay Rays	Sports	13.54×
08	Cougar	Kids & Family	10.66×
09	FIFA Club World Cup	Sports	10.29×
10	Bombas	Fashion & Accessoires	9.75×
11	Tampa Bay Lightning	Sports	8.51×
12	Diet soda	Food & Beverages	7.93×
13	Max Mara	Fashion & Accessoires	7.65×
14	City Bank	Business & Career	6.48×
15	Sharon Osbourne	Movies & TV	5.99×
16	Seattle Mariners	Sports	5.50×
17	Ben Stiller	Movies & TV	5.41×
18	7-Eleven	Shopping	3.16×
19	Aaron Rodgers	Sports	2.94×
20	Google News	News	2.34×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the WFTS-TV audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by WFTS-TV audience · What stands out
Trait	Cluster	Score
Quality Awareness	PREMIUM	1.76×
Family Orientation	CONSERVATISM	1.69×
Design Affinity	PREMIUM	1.65×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by WFTS-TV audience · Rather not
Trait	Cluster	Score
Healthy Lifestyle	BALANCE	0.94×
Early Adopter Mentality	POWER	0.95×
Extroversion	THRILL	0.98×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does WFTS-TV have in United States?

WFTS-TV has an estimated audience of 2,059,931 people in United States, concentrated in Florida and California.

What is the gender split and age of WFTS-TV fans?

64.1% of WFTS-TV fans are female, 35.9% are male, with an average age of 43.0 years.

Which brands do WFTS-TV fans like most?

WFTS-TV fans show strongest brand affinity for Tampa Bay Rays (13.54×), Bob Evans (14.58×), and Rosie O'Donnell (14.56×) over the country average.

Where do WFTS-TV fans live in United States?

WFTS-TV fans in United States are most concentrated in Florida (reach ~1.5M), California (reach ~100K), and Texas (reach ~100K). These three regions account for the largest share of the active audience.

What other brands do WFTS-TV fans also like?

Beyond WFTS-TV itself, the audience over-indexes on Bob Evans (14.58×), Rosie O'Donnell (14.56×), City Bank (6.48×), and Seattle Mariners (5.5×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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CBS (64,812,435)
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ESPN (49,940,761)

See WFTS-TV audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for WFTS-TV. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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