Tarrant County, Texas Audience in United States
Tarrant County, Texas has an estimated audience of 1,283,804 people in United States. 61.2% are female, 38.8% are male, average age 39.7. Top brand affinities: Nebraska, Leverage (TV series), George Mikan, Ohio State Buckeyes women's basketball, James Stewart, Jr..
Top brand affinities include Nebraska, Leverage (TV series), George Mikan, with strongest over-indexing on Nebraska (17.19× the country average). Demographically, the Tarrant County, Texas audience skews more female with an average age of 39.7, and over-indexes on personality traits such as Urban Lifestyle, Career Orientation.
Category: Travel & Leisure · Type: POI
Demographics of Tarrant County, Texas fans
| Metric | Value |
|---|---|
| Female | 61.2% |
| Male | 38.8% |
| Average age | 39.7 |
| Estimated audience size | 1,283,804 |
Audience persona
The typical Tarrant County, Texas fan in United States is more female, around 39.7 years old, with strong Urban Lifestyle tendencies and a notable affinity for Nebraska.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nebraska | 17.19× | Travel & Leisure |
| Leverage (TV series) | 2.8× | Movies & TV |
| George Mikan | 5.63× | Sports |
| Ohio State Buckeyes women's basketball | 2.54× | Sports |
| James Stewart, Jr. | 5.72× | Sports |
| The Tree of Life (film) | 1.55× | Movies & TV |
| JBS USA | 1.55× | Food & Beverages |
| Rafael Lovato Jr. | 4.17× | Sports |
| Toros de Tijuana | 1.96× | Sports |
| FOX13 & myfoxtampabay.com | 1.51× | Movies & TV |
| Jyväskylä | 4.18× | Travel & Leisure |
| Ext JS | 1.69× | Technology & Electronics |
| Cagayan | 1.53× | Travel & Leisure |
| Droop-E | 3.19× | Music & Radio |
| WPVI-TV | 1.53× | Movies & TV |
| Naval Air Engineering Station Lakehurst | 3.96× | |
| The Boomtown Rats | 1.76× | Music & Radio |
| Cacciucco | 1.84× | Food & Beverages |
| Alexandr Dolgopolov | 3.47× | Sports |
| Liceo de Cagayan University | 4.72× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 1.29 |
| Career Orientation | POWER | 1.17 |
| Tradition | CONSERVATISM | 1.12 |
| Family Orientation | CONSERVATISM | 1.12 |
| Need for Security | CONSERVATISM | 1.12 |
| Risk Appetite | THRILL | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 99.8% |
| Germany | 0.1% |
| Italy | 0.0% |
See Tarrant County, Texas audiences in other countries
More Travel & Leisure audiences in United States
- United States (134,384,245)
- New York City (93,869,939)
- California (82,524,257)
- North America (79,975,752)
- Florida (70,758,765)
How to read this data
Audience size is the estimated number of people in United States who actively search for Tarrant County, Texas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.