The Tonight Show Starring Jimmy Fallon Audience in United States

The Tonight Show Starring Jimmy Fallon logo

The Tonight Show Starring Jimmy Fallon has an estimated audience of 389,111 people in United States. 57.7% are female, 42.3% are male, average age 42.5. Top regions: New York, California, Texas. Top brand affinities: Friends, Rockefeller Center, Comedy movies, Jimmy Fallon, Jimmy Kimmel.

The average The Tonight Show Starring Jimmy Fallon fan in United States is 42.5 years old, more female, and lives primarily in New York. The audience is concentrated in New York, California, Texas. Top brand affinities include Friends, Rockefeller Center, Comedy movies, with strongest over-indexing on Friends (2.12× the country average). Demographically, the The Tonight Show Starring Jimmy Fallon audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Extroversion, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV show

Demographics of The Tonight Show Starring Jimmy Fallon fans

Demographic split for The Tonight Show Starring Jimmy Fallon audience in United States
MetricValue
Female57.7%
Male42.3%
Average age42.5
Estimated audience size389,111

Audience persona

The typical The Tonight Show Starring Jimmy Fallon fan in United States is more female, around 42.5 years old, with strong Extroversion tendencies and a notable affinity for Friends.

Top regions in United States

Top regions ranked by reach for The Tonight Show Starring Jimmy Fallon in United States
RegionReachAffinity
New York60,6492.79×
California44,4191.04×
Texas38,6261.15×
Florida27,4121.04×
Pennsylvania15,7631.2×
Illinois14,0411.08×
New Jersey13,7481.39×
Ohio11,9411×
Michigan10,9421.08×
North Carolina9,9100.85×
Georgia9,1700.77×
Tennessee8,9941.15×
Wisconsin8,9181.52×
Maryland8,5871.28×
Virginia8,4730.89×
Massachusetts6,8780.9×
Indiana6,7740.95×
Washington6,7140.86×
Arizona6,1740.78×
Missouri5,9880.95×
Louisiana5,7231.14×
Colorado5,3220.87×
Kentucky5,1201.05×
South Carolina4,8150.82×
Alabama4,7200.87×
Minnesota4,6330.83×
Connecticut4,5791.17×
Oregon4,2500.95×
Iowa4,0401.26×
Oklahoma3,9990.93×
Mississippi3,2591.02×
Arkansas2,9680.93×
West Virginia2,8591.58×
Kansas2,5470.83×
Nevada2,3680.63×
Utah2,3230.67×
Delaware2,0131.87×
New Mexico1,7280.89×
Hawaii1,6020.96×
Nebraska1,4650.75×
Idaho1,4290.73×
Rhode Island1,3111.06×
New Hampshire1,2190.8×
Maine1,0960.79×
Washington, District of Columbia8820.75×
Montana8190.76×
South Dakota6350.71×
North Dakota5060.63×
Alaska5030.6×
Vermont5000.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Tonight Show Starring Jimmy Fallon audience
BrandAffinityCategory
Friends2.12×Movies & TV
Rockefeller Center6.08×Travel & Leisure
Comedy movies1.68×Movies & TV
Jimmy Fallon6.91×Movies & TV
Jimmy Kimmel3.54×Movies & TV
Alvin and the Chipmunks6.7×Music & Radio
NBC1.51×Movies & TV
CNN1.55×Movies & TV
Saturday Night Live cast members7.32×
Michael Cera7.17×Movies & TV
CBS1.61×Movies & TV
TV talkshows1.81×Movies & TV
Emmy Award2.95×Movies & TV
Late-night talk show4.52×Movies & TV
Vince Vaughn5.05×Movies & TV
Virtue1.59×Politics & Society
Comedy music6.54×Music & Radio
Observational comedy3.71×Movies & TV
The White Lotus1.84×Movies & TV
American culture2.59×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Tonight Show Starring Jimmy Fallon audience
TraitClusterScore
ExtroversionTHRILL1.42
Community OrientationOPEN1.27
CreativityOPEN1.07
IndulgenceJOY1.06
MindfulnessBALANCE1.05
IndividualismJOY1.05

Worldwide distribution

Worldwide audience distribution share by country for The Tonight Show Starring Jimmy Fallon
CountryShare
United States43.8%
Brazil10.5%
India10.5%

See The Tonight Show Starring Jimmy Fallon audiences in other countries

More TV show audiences in United States

Frequently asked questions

How many fans does The Tonight Show Starring Jimmy Fallon have in United States?

The Tonight Show Starring Jimmy Fallon has an estimated audience of 389,111 people in United States, concentrated in New York and California.

What is the gender split and age of The Tonight Show Starring Jimmy Fallon fans?

57.7% of The Tonight Show Starring Jimmy Fallon fans are female, 42.3% are male, with an average age of 42.5 years.

Which brands do The Tonight Show Starring Jimmy Fallon fans like most?

The Tonight Show Starring Jimmy Fallon fans show strongest brand affinity for Friends (2.12×), Rockefeller Center (6.08×), and Comedy movies (1.68×) over the country average.

Where do The Tonight Show Starring Jimmy Fallon fans live in United States?

The Tonight Show Starring Jimmy Fallon fans in United States are most concentrated in New York (reach 60,649), California (reach 44,419), and Texas (reach 38,626). These three regions account for the largest share of the active audience.

What other brands do The Tonight Show Starring Jimmy Fallon fans also like?

Beyond The Tonight Show Starring Jimmy Fallon itself, the audience over-indexes on Rockefeller Center (6.08×), Comedy movies (1.68×), Jimmy Fallon (6.91×), and Jimmy Kimmel (3.54×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Tonight Show Starring Jimmy Fallon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.