A data profile of the people who buy, follow and care about The Uptones in United States — modelled from more than twelve digital signal sources. The Uptones has an estimated audience of 996 people in United States.
The Uptones has an estimated audience of 996 people in United States. 35.6% are female, 64.4% are male, average age 39.1. Top brand affinities: Superman, Backstreet Boys, Red Hot Chili Peppers, Britney Spears, Millie Bobby Brown.
Top brand affinities include Superman, Backstreet Boys, Red Hot Chili Peppers, with strongest over-indexing on Superman (2.81× the country average).
Demographically, the The Uptones audience skews more male with an average age of 39.1, and over-indexes on personality traits such as Career Orientation, Individualism.
The typical The Uptones fan in United States is more male, around 39.1 years old, with strong Career Orientation tendencies and a notable affinity for Superman.
The key figures that characterise the The Uptones profile in United States.
35.6% are female, 64.4% are male, average age 39.1.
| Metric | Value |
|---|---|
| Female | 35.6% |
| Male | 64.4% |
| Average age | 39.1 |
| Estimated audience size | 996 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 0% | |
| 20-29 | 30% | |
| 30-39 | 41% | |
| 40-49 | 28% | |
| 50+ | 2% |
of the worldwide The Uptones audience comes from United States.
| Country | Share |
|---|---|
| United States | 35.7% |
| United Kingdom | 9.9% |
| France | 6.6% |
The strongest cross-interests of the The Uptones audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Fred Perry | Fashion & Accessoires | 24.68× | ||
| 02 | Backstreet Boys | Music & Radio | 19.74× | ||
| 03 | Red Hot Chili Peppers | Music & Radio | 16.89× | ||
| 04 | AC/DC | Music & Radio | 14.90× | ||
| 05 | Adam Lambert | Music & Radio | 14.67× | ||
| 06 | Pink Floyd | Music & Radio | 11.31× | ||
| 07 | Christina Aguilera | Music & Radio | 10.69× | ||
| 08 | Sacramento Kings | Sports | 7.31× | ||
| 09 | Millie Bobby Brown | Movies & TV | 6.03× | ||
| 10 | Bob Dylan | Music & Radio | 5.97× | ||
| 11 | Tom Cruise | Movies & TV | 5.53× | ||
| 12 | Britney Spears | Music & Radio | 4.92× | ||
| 13 | Comedy club | Movies & TV | 4.01× | ||
| 14 | Hard rock | Music & Radio | 2.95× | ||
| 15 | Superman | Movies & TV | 2.81× | ||
| 16 | Reggae | Music & Radio | 2.47× | ||
| 17 | Internet & Social Media | 2.28× | |||
| 18 | Nonprofit organization | Politics & Society | 1.85× | ||
| 19 | Horror movies | Movies & TV | 1.78× | ||
| 20 | Wine | Food & Beverages | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.99× | |
| Individualism | JOY | 1.59× | |
| Design Affinity | PREMIUM | 1.58× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.45× | |
| Quality Awareness | PREMIUM | 0.64× | |
| Risk Appetite | THRILL | 0.78× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for The Uptones. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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