A data profile of the people who buy, follow and care about Tony! Toni! Toné! in United States — modelled from more than twelve digital signal sources. Tony! Toni! Toné! has an estimated audience of 389,394 people in United States.
The average Tony! Toni! Toné! fan in United States is 43.0 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Georgia.
Top brand affinities include Ja Rule, Marques Houston, Wham!, with strongest over-indexing on Ja Rule (79.23× the country average).
Demographically, the Tony! Toni! Toné! audience skews more female with an average age of 43.0, and over-indexes on personality traits such as Urban Lifestyle, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Tony! Toni! Toné! fan in United States is more female, around 43.0 years old, with strong Urban Lifestyle tendencies and a notable affinity for Ja Rule.
The key figures that characterise the Tony! Toni! Toné! profile in United States.
57.7% are female, 42.3% are male, average age 43.0.
| Metric | Value |
|---|---|
| Female | 57.7% |
| Male | 42.3% |
| Average age | 43.0 |
| Estimated audience size | 389,394 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 16% | |
| 30-39 | 27% | |
| 40-49 | 35% | |
| 50+ | 16% |
of the worldwide Tony! Toni! Toné! audience comes from United States.
| Country | Share |
|---|---|
| United States | 84.0% |
| United Kingdom | 4.0% |
| Canada | 2.2% |
Where the Tony! Toni! Toné! audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Georgia | ~30K | 2.53× | |
| 02 | Maryland | ~20K | 2.32× | |
| 03 | Louisiana | ~10K | 2.24× | |
| 04 | Mississippi | ~7K | 2.16× | |
| 05 | Washington, District of Columbia | ~2K | 1.94× | |
| 06 | South Carolina | ~10K | 1.77× | |
| 07 | North Carolina | ~20K | 1.59× | |
| 08 | Michigan | ~20K | 1.59× | |
| 09 | Virginia | ~10K | 1.44× | |
| 10 | Delaware | ~2K | 1.44× | |
| 11 | Ohio | ~20K | 1.37× | |
| 12 | Missouri | ~9K | 1.37× | |
| 13 | Tennessee | ~10K | 1.36× | |
| 14 | Alabama | ~7K | 1.34× | |
| 15 | Illinois | ~20K | 1.29× | |
| 16 | California | ~50K | 1.28× | |
| 17 | Arkansas | ~4K | 1.28× | |
| 18 | Nevada | ~5K | 1.24× | |
| 19 | Texas | ~40K | 1.11× | |
| 20 | Indiana | ~8K | 1.09× | |
| 21 | Pennsylvania | ~10K | 1.02× | |
| 22 | Florida | ~30K | 0.96× | |
| 23 | New Jersey | ~9K | 0.96× | |
| 24 | Kansas | ~3K | 0.96× | |
| 25 | New York | ~20K | 0.94× | |
| 26 | Kentucky | ~5K | 0.94× | |
| 27 | Oklahoma | ~4K | 0.90× | |
| 28 | Connecticut | ~3K | 0.86× | |
| 29 | Alaska | <1K | 0.82× | |
| 30 | Wisconsin | ~5K | 0.81× | |
| 31 | Vermont | <1K | 0.79× | |
| 32 | Rhode Island | <1K | 0.78× | |
| 33 | North Dakota | <1K | 0.78× | |
| 34 | South Dakota | <1K | 0.76× | |
| 35 | West Virginia | ~1K | 0.75× | |
| 36 | Arizona | ~6K | 0.73× | |
| 37 | Washington | ~6K | 0.73× | |
| 38 | Hawaii | ~1K | 0.73× | |
| 39 | Montana | <1K | 0.73× | |
| 40 | New Mexico | ~1K | 0.71× | |
| 41 | Nebraska | ~1K | 0.71× | |
| 42 | Colorado | ~4K | 0.69× | |
| 43 | Maine | <1K | 0.69× | |
| 44 | Oregon | ~3K | 0.68× | |
| 45 | New Hampshire | ~1K | 0.67× | |
| 46 | Massachusetts | ~5K | 0.65× | |
| 47 | Minnesota | ~4K | 0.64× | |
| 48 | Idaho | ~1K | 0.64× | |
| 49 | Iowa | ~2K | 0.59× | |
| 50 | Utah | ~2K | 0.51× |
The strongest cross-interests of the Tony! Toni! Toné! audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Marques Houston | Music & Radio | 88.73× | ||
| 02 | Ja Rule | Music & Radio | 79.23× | ||
| 03 | Wham! | Music & Radio | 69.93× | ||
| 04 | Billy Ocean | Music & Radio | 55.27× | ||
| 05 | Tyrese Gibson | Music & Radio | 54.21× | ||
| 06 | Faith Evans | Music & Radio | 52.16× | ||
| 07 | Missy Elliott | Music & Radio | 42.56× | ||
| 08 | Commodores | Music & Radio | 37.89× | ||
| 09 | Burlesque | Music & Radio | 30.93× | ||
| 10 | Akon | Music & Radio | 30.91× | ||
| 11 | Ne-Yo | Music & Radio | 30.48× | ||
| 12 | Toni Braxton | Music & Radio | 30.02× | ||
| 13 | Nelly | Music & Radio | 27.31× | ||
| 14 | Jennifer Hudson | Music & Radio | 25.09× | ||
| 15 | T.I. | Music & Radio | 22.37× | ||
| 16 | Marvin Gaye | Music & Radio | 21.56× | ||
| 17 | Fat Joe | Music & Radio | 21.35× | ||
| 18 | Luther Vandross | Music & Radio | 17.55× | ||
| 19 | Lil' Kim | Music & Radio | 16.34× | ||
| 20 | George Michael | Music & Radio | 14.92× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 1.91× | |
| Patriotism | CONSERVATISM | 1.73× | |
| Indulgence | JOY | 1.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.64× | |
| DIY Mentality | THRILL | 0.67× | |
| Pet Ownership | JOY | 0.72× |
Tony! Toni! Toné! has an estimated audience of 389,394 people in United States, concentrated in California and Texas.
57.7% of Tony! Toni! Toné! fans are female, 42.3% are male, with an average age of 43.0 years.
Tony! Toni! Toné! fans show strongest brand affinity for Ja Rule (79.23×), Marques Houston (88.73×), and Wham! (69.93×) over the country average.
Tony! Toni! Toné! fans in United States are most concentrated in California (reach ~50K), Texas (reach ~40K), and Georgia (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Tony! Toni! Toné! itself, the audience over-indexes on Marques Houston (88.73×), Wham! (69.93×), Tyrese Gibson (54.21×), and Faith Evans (52.16×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Tony! Toni! Toné!. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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