UNITED COLORS OF BENETTON Audience in United States

UNITED COLORS OF BENETTON logo

UNITED COLORS OF BENETTON has an estimated audience of 432,080 people in United States. 56.8% are female, 43.2% are male, average age 30.2. Top regions: California, New York, Illinois.

The average UNITED COLORS OF BENETTON fan in United States is 30.2 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Illinois.

Category: Fashion & Accessoires · Type: Brand · Subtype: Mainstream fashion

Demographics of UNITED COLORS OF BENETTON fans

Demographic split for UNITED COLORS OF BENETTON audience in United States
MetricValue
Female56.8%
Male43.2%
Average age30.2
Estimated audience size432,080

Top regions in United States

Top regions ranked by reach for UNITED COLORS OF BENETTON in United States
RegionReachAffinity
California133,9812.82×
New York48,1391.99×
Illinois43,1663.0×
Texas35,0880.94×
Florida26,1580.89×
Georgia23,5451.77×
New Jersey14,1711.29×
Massachusetts14,0391.65×
North Carolina13,9281.07×
Pennsylvania13,8060.95×
Michigan13,5861.2×
Ohio12,7520.96×
Virginia11,0141.05×
Indiana10,8231.37×
Tennessee10,7391.24×
Washington10,7091.24×
Kentucky8,6661.6×
Maryland7,5491.02×
Louisiana7,4531.34×
Arizona6,8270.77×
South Carolina6,8181.05×
Colorado6,1780.91×
Missouri5,4510.78×
Minnesota5,0140.81×
Oregon4,9771.0×
Connecticut4,6621.08×
Wisconsin4,4970.69×
Alabama3,7220.62×
Nevada3,5140.84×
Oklahoma2,6960.56×
Iowa2,5290.71×
Washington, District of Columbia2,5201.94×
Utah2,3810.62×
Kansas2,2140.65×
Mississippi2,1530.61×
Arkansas2,1190.6×
New Hampshire1,5650.92×
Hawaii1,4530.78×
Idaho1,1910.55×
New Mexico1,1750.54×
Rhode Island1,1440.83×
Nebraska1,1390.53×
Maine1,1220.73×
West Virginia9580.48×
Delaware8130.68×
Montana6970.58×
Vermont6950.92×
Alaska4950.54×
North Dakota4440.5×
South Dakota4110.41×

Worldwide distribution

Worldwide audience distribution share by country for UNITED COLORS OF BENETTON
CountryShare
Italy17.5%
Spain11.5%
India6.6%

See UNITED COLORS OF BENETTON audiences in other countries

More Mainstream fashion audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for UNITED COLORS OF BENETTON. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.