Rascasse Audience Intelligence

Vampire Weekend Audience in United States

A data profile of the people who buy, follow and care about Vampire Weekend in United States — modelled from more than twelve digital signal sources. Vampire Weekend has an estimated audience of 335,493 people in United States.

#739among Band in United States#11386among Person in United States#6618in Music & Radio

The average Vampire Weekend fan in United States is 31.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Clannad (visual novel), Temples (band), Beck (manga), with strongest over-indexing on Clannad (visual novel) (949.45× the country average).

Demographically, the Vampire Weekend audience skews balanced with an average age of 31.9, and over-indexes on personality traits such as Extroversion, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Vampire Weekend fan in United States is balanced, around 31.9 years old, with strong Extroversion tendencies and a notable affinity for Clannad (visual novel).

Category: Music & Radio · Type: Person · Subtype: Band

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Vampire Weekend profile in United States.

Audience size
335K
in United States
Gender
55.0%♀
45.0% male
Age
31.9
average years
Country rank
#45630
Person in United States
Fig. 01

Search interest · 12-month trend

-55%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Vampire Weekend fans

55.0% are female, 45.0% are male, average age 31.9.

Fig. 02

Gender split

55.0%
Female
45.0%
Male
Demographic split for Vampire Weekend audience in United States
MetricValue
Female55.0%
Male45.0%
Average age31.9
Estimated audience size335,493
Fig. 03

Age distribution

Ø 31.9
average years
Age distribution of the Vampire Weekend audience in United States
Age bracketShare%
16-1940%
20-2922%
30-3915%
40-4912%
50+10%
Fig. 04

Worldwide distribution

42.0%

of the worldwide Vampire Weekend audience comes from United States.

Worldwide audience distribution share by country for Vampire Weekend
CountryShare
United States42.0%
Japan12.8%
United Kingdom8.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Vampire Weekend audience in United States is strongest.

Fig. 05

Top regions by affinity

Vampire Weekend fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~3K2.16×
02Montana~2K1.68×
03Vermont~1K1.68×
04Massachusetts~10K1.59×
05Colorado~9K1.49×
06New York~30K1.48×
07Oregon~6K1.41×
08Maine~2K1.39×
09Illinois~20K1.36×
10New Jersey~10K1.34×
11Minnesota~7K1.24×
12Washington~10K1.23×
13Connecticut~5K1.21×
14California~50K1.19×
15Pennsylvania~20K1.18×
16New Hampshire~2K1.16×
17Virginia~10K1.14×
18Nebraska~2K1.14×
19Maryland~8K1.13×
20Rhode Island~1K1.13×
21Wisconsin~7K1.09×
22Ohio~10K1.06×
23Missouri~7K1.04×
24Arizona~8K1.01×
25Utah~4K1.01×
26Louisiana~5K0.97×
27Delaware~1K0.97×
28North Carolina~10K0.96×
29Kansas~3K0.96×
30Iowa~3K0.94×
31Michigan~10K0.93×
32Indiana~7K0.90×
33Nevada~3K0.89×
34Tennessee~7K0.87×
35Alaska<1K0.79×
36Georgia~10K0.78×
37Idaho~2K0.76×
38Kentucky~4K0.74×
39New Mexico~1K0.73×
40North Dakota<1K0.72×
41Texas~20K0.71×
42South Dakota<1K0.71×
43South Carolina~4K0.70×
44West Virginia~1K0.66×
45Hawaii~1K0.65×
46Oklahoma~3K0.64×
47Florida~20K0.61×
48Alabama~3K0.61×
49Arkansas~2K0.59×
50Mississippi~2K0.57×
Fig. 06

Affinity by region

Affinity by region — Vampire Weekend, United States
0.57×1.00×2.16×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Vampire Weekend audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Vampire Weekend audience
#·InterestCategoryAffinity×
01Clannad (visual novel)Games949.45×
02Ottoman Turkish languagePolitics & Society179.41×
03Beck (manga)Literature151.84×
04Julian CasablancasMusic & Radio100.75×
05Phantogram (band)Music & Radio91.37×
06Temples (band)Music & Radio76.66×
07Abraham Lincoln: Vampire HunterMovies & TV71.48×
08The KillsMusic & Radio53.53×
09Franz Ferdinand (band)Music & Radio48.23×
10LakeMusic & Radio42.52×
11Noah CyrusMusic & Radio35.29×
12The HivesMusic & Radio34.89×
13Grizzly Bear (band)Music & Radio31.02×
14BlossomsMusic & Radio28.55×
15CardinalsMusic & Radio22.50×
16GorillazMusic & Radio22.30×
17StarsMusic & Radio16.51×
18Weather Underground (weather service)Home & Garden15.91×
19AthleteMusic & Radio11.84×
20GreyhoundsMusic & Radio10.95×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Vampire Weekend audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Vampire Weekend audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.60×
Design AffinityPREMIUM1.58×
TraditionCONSERVATISM1.41×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Vampire Weekend audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.93×
Need for SecurityCONSERVATISM0.99×
Healthy LifestyleBALANCE1.00×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Vampire Weekend have in United States?

Vampire Weekend has an estimated audience of 335,493 people in United States, concentrated in California and New York.

02

What is the gender split and age of Vampire Weekend fans?

55.0% of Vampire Weekend fans are female, 45.0% are male, with an average age of 31.9 years.

03

Which brands do Vampire Weekend fans like most?

Vampire Weekend fans show strongest brand affinity for Clannad (visual novel) (949.45×), Temples (band) (76.66×), and Beck (manga) (151.84×) over the country average.

04

Where do Vampire Weekend fans live in United States?

Vampire Weekend fans in United States are most concentrated in California (reach ~50K), New York (reach ~30K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Vampire Weekend fans also like?

Beyond Vampire Weekend itself, the audience over-indexes on Temples (band) (76.66×), Beck (manga) (151.84×), Julian Casablancas (100.75×), and Lake (42.52×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Vampire Weekend. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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