“Weird Al” Yankovic Audience in United States
“Weird Al” Yankovic has an estimated audience of 1,035,005 people in United States. 41.4% are female, 58.6% are male, average age 37.8. Top brand affinities: Home equity, Dog breed, Minnesota, Chromebook, Winemaking.
Top brand affinities include Home equity, Dog breed, Minnesota, with strongest over-indexing on Home equity (7.12× the country average). Demographically, the “Weird Al” Yankovic audience skews more male with an average age of 37.8, and over-indexes on personality traits such as Urban Lifestyle, Extroversion.
Category: Music & Radio · Type: Person · Subtype: Comedy
Demographics of “Weird Al” Yankovic fans
| Metric | Value |
|---|---|
| Female | 41.4% |
| Male | 58.6% |
| Average age | 37.8 |
| Estimated audience size | 1,035,005 |
Audience persona
The typical “Weird Al” Yankovic fan in United States is more male, around 37.8 years old, with strong Urban Lifestyle tendencies and a notable affinity for Home equity.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home equity | 7.12× | Home & Garden |
| Dog breed | 2.15× | Pets & Animals |
| Minnesota | 2.42× | Travel & Leisure |
| Chromebook | 7.53× | Technology & Electronics |
| Winemaking | 6× | Food & Beverages |
| Goop | 6.98× | Internet & Social Media |
| Home construction | 1.71× | Home & Garden |
| Product design | 2.06× | Business & Career |
| Wok | 6.32× | Food & Beverages |
| Nationality | 2.04× | Politics & Society |
| Israel | 2.02× | Travel & Leisure |
| Grinch | 3.77× | Movies & TV |
| Urban Outfitters | 1.62× | Shopping |
| Kodiak, Alaska | 7.16× | Travel & Leisure |
| Grace Slick | 7.45× | Music & Radio |
| Google Home | 5.26× | Technology & Electronics |
| Cambridge, Ontario | 42.27× | Travel & Leisure |
| Vocal harmony | 3.67× | Music & Radio |
| Governor of Michigan | 5.79× | Politics & Society |
| Google Photos | 1.94× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 1.79 |
| Extroversion | THRILL | 1.69 |
| Patriotism | CONSERVATISM | 1.55 |
| Tradition | CONSERVATISM | 1.39 |
| Early Adopter Mentality | POWER | 1.33 |
| Individualism | JOY | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 55.2% |
| United Kingdom | 7.5% |
| Germany | 5.8% |
See “Weird Al” Yankovic audiences in other countries
More Comedy audiences in United States
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- Freaky Friday (2003 film) (9,928,637)
- Shane Gillis (7,142,700)
- Matt Rife (6,983,621)
How to read this data
Audience size is the estimated number of people in United States who actively search for “Weird Al” Yankovic. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.