Wet bar Audience in United States

Wet bar has an estimated audience of 1,277,490 people in United States. 70.1% are female, 29.9% are male, average age 37.9. Top regions: Texas, California, Florida. Top brand affinities: Cachorro, JBS USA, Title Nine, Mariel Hemingway, Celtic punk.
The average Wet bar fan in United States is 37.9 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Cachorro, JBS USA, Title Nine, with strongest over-indexing on Cachorro (1.75× the country average). Demographically, the Wet bar audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Quality Awareness, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Home & Garden · Type: Topic
Demographics of Wet bar fans
| Metric | Value |
|---|---|
| Female | 70.1% |
| Male | 29.9% |
| Average age | 37.9 |
| Estimated audience size | 1,277,490 |
Audience persona
The typical Wet bar fan in United States is more female, around 37.9 years old, with strong Quality Awareness tendencies and a notable affinity for Cachorro.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 147,292 | 1.34× |
| California | 145,278 | 1.03× |
| Florida | 82,959 | 0.96× |
| New York | 73,550 | 1.03× |
| Illinois | 52,429 | 1.23× |
| Pennsylvania | 49,092 | 1.14× |
| Georgia | 44,990 | 1.14× |
| Virginia | 42,571 | 1.37× |
| New Jersey | 41,509 | 1.28× |
| Ohio | 39,590 | 1.01× |
| North Carolina | 38,796 | 1.01× |
| Michigan | 33,664 | 1.01× |
| Maryland | 29,639 | 1.35× |
| Massachusetts | 28,999 | 1.15× |
| Tennessee | 25,992 | 1.01× |
| Washington | 25,976 | 1.01× |
| Colorado | 25,471 | 1.27× |
| Missouri | 22,493 | 1.09× |
| Minnesota | 22,452 | 1.23× |
| Wisconsin | 22,302 | 1.16× |
| Indiana | 22,266 | 0.95× |
| Arizona | 22,143 | 0.85× |
| South Carolina | 21,657 | 1.13× |
| Louisiana | 16,851 | 1.02× |
| Alabama | 15,909 | 0.89× |
| Connecticut | 13,919 | 1.09× |
| Kentucky | 12,672 | 0.79× |
| Oregon | 12,533 | 0.86× |
| Utah | 11,993 | 1.05× |
| Oklahoma | 11,550 | 0.81× |
| Nevada | 11,272 | 0.91× |
| Iowa | 10,534 | 1× |
| Kansas | 10,137 | 1.01× |
| Arkansas | 8,459 | 0.8× |
| Mississippi | 8,084 | 0.77× |
| Nebraska | 6,581 | 1.03× |
| Hawaii | 6,411 | 1.17× |
| New Hampshire | 5,132 | 1.02× |
| West Virginia | 4,820 | 0.81× |
| New Mexico | 4,642 | 0.72× |
| Washington, District of Columbia | 4,387 | 1.14× |
| Idaho | 4,246 | 0.66× |
| Rhode Island | 4,130 | 1.02× |
| Maine | 4,068 | 0.89× |
| Delaware | 4,015 | 1.14× |
| South Dakota | 3,056 | 1.03× |
| Montana | 2,838 | 0.8× |
| North Dakota | 2,542 | 0.97× |
| Vermont | 1,799 | 0.8× |
| Wyoming | 1,200 | 0.63× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Cachorro | 1.75× | Pets & Animals |
| JBS USA | 3.61× | Food & Beverages |
| Title Nine | 1.9× | Fashion & Accessoires |
| Mariel Hemingway | 1.75× | Fashion & Accessoires |
| Celtic punk | 1.7× | Music & Radio |
| Better Off Dead (film) | 1.79× | Movies & TV |
| Life of Pi | 1.53× | Movies & TV |
| Free University of Berlin | 4.7× | Business & Career |
| The Tree of Life (film) | 1.94× | Movies & TV |
| Laguna (province) | 1.61× | |
| Academy Award for Best Visual Effects | 1.88× | Movies & TV |
| IWeb | 2.66× | |
| Equinix | 1.97× | Business & Career |
| Cedar Falls, Iowa | 1.99× | Travel & Leisure |
| Academy Award for Best Film Editing | 1.77× | Movies & TV |
| Chachapoyas, Peru | 1.54× | Travel & Leisure |
| Jonah | 1.69× | |
| Ub Iwerks | 3.23× | Literature |
| Gemma Ward | 1.62× | Fashion & Accessoires |
| JC Whitney | 1.52× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 2.8 |
| Convenience Orientation | PREMIUM | 1.29 |
| Luxury Orientation | PREMIUM | 1.23 |
| Design Affinity | PREMIUM | 1.23 |
| DIY Mentality | THRILL | 1.18 |
| Price Sensitivity | PREMIUM | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 81.7% |
| Canada | 17.9% |
| Germany | 0.2% |
See Wet bar audiences in other countries
More Home & Garden audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Wet bar have in United States?
Wet bar has an estimated audience of 1,277,490 people in United States, concentrated in Texas and California.
What is the gender split and age of Wet bar fans?
70.1% of Wet bar fans are female, 29.9% are male, with an average age of 37.9 years.
Which brands do Wet bar fans like most?
Wet bar fans show strongest brand affinity for Cachorro (1.75×), JBS USA (3.61×), and Title Nine (1.9×) over the country average.
Where do Wet bar fans live in United States?
Wet bar fans in United States are most concentrated in Texas (reach 147,292), California (reach 145,278), and Florida (reach 82,959). These three regions account for the largest share of the active audience.
What other brands do Wet bar fans also like?
Beyond Wet bar itself, the audience over-indexes on JBS USA (3.61×), Title Nine (1.9×), Mariel Hemingway (1.75×), and Celtic punk (1.7×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Wet bar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.