Williams Grand Prix Engineering Audience in United States

Williams Grand Prix Engineering has an estimated audience of 475,252 people in United States. 25.8% are female, 74.2% are male, average age 35.2. Top regions: California, Texas, Florida.

The average Williams Grand Prix Engineering fan in United States is 35.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Demographically, the Williams Grand Prix Engineering audience skews more male with an average age of 35.2, and over-indexes on personality traits such as Family Orientation, Need for Security.

Category: Sports · Type: Team · Subtype: Motorsport

Demographics of Williams Grand Prix Engineering fans

Demographic split for Williams Grand Prix Engineering audience in United States
MetricValue
Female25.8%
Male74.2%
Average age35.2
Estimated audience size475,252

Top regions in United States

Top regions ranked by reach for Williams Grand Prix Engineering in United States
RegionReachAffinity
California79,9261.53×
Texas54,8061.34×
Florida37,1871.16×
New York30,8211.16×
Illinois19,2261.21×
Washington17,0991.79×
Pennsylvania16,0571×
North Carolina15,8411.11×
Georgia15,2911.04×
Virginia14,8171.28×
New Jersey13,2721.1×
Ohio13,2660.91×
Massachusetts13,2131.41×
Michigan12,4961.01×
Arizona10,4581.08×
Colorado9,9111.32×
Indiana8,8751.02×
Minnesota8,7671.29×
Tennessee7,9060.83×
Maryland7,8630.96×
Wisconsin7,3531.03×
Missouri6,5500.85×
South Carolina6,4730.91×
Connecticut6,2701.32×
Nevada6,2521.36×
Oregon5,8061.07×
Utah5,4561.28×
Kentucky4,6700.78×
Alabama4,5210.68×
Oklahoma4,1280.78×
Louisiana3,8590.63×
Kansas3,6800.98×
Iowa3,4670.89×
Arkansas3,1910.81×
Idaho2,1680.91×
New Hampshire2,1631.16×
Washington, District of Columbia1,9861.39×
Hawaii1,9070.93×
Nebraska1,8190.76×
Mississippi1,7960.46×
New Mexico1,6360.69×
Maine1,4980.88×
Rhode Island1,3270.88×
West Virginia1,2050.54×
Montana9670.73×
Delaware9240.7×
South Dakota9020.82×
North Dakota8520.87×
Vermont8461.01×
Alaska7400.73×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Williams Grand Prix Engineering audience
TraitClusterScore
Family OrientationCONSERVATISM1.53
Need for SecurityCONSERVATISM1.42
Quality AwarenessPREMIUM1.3
Career OrientationPOWER1.2
Luxury OrientationPREMIUM1.19
Risk AppetiteTHRILL1.18

Worldwide distribution

Worldwide audience distribution share by country for Williams Grand Prix Engineering
CountryShare
United States11.4%
United Kingdom9.8%
Italy9.2%

See Williams Grand Prix Engineering audiences in other countries

More Motorsport audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Williams Grand Prix Engineering. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.