Rascasse Audience Intelligence

MTV Movie Award for Best Kiss Audience in United States

MTV Movie Award for Best Kiss has an estimated audience of 264K people in United States.

#30among Award in United States#700among events in United States#9954in Movies & TV

The average MTV Movie Award for Best Kiss fan in United States is 31.3 years old, more female, and lives primarily in California.

By number of fans, MTV Movie Award for Best Kiss ranks #30 among the 122 objects in Award in United States — 4.9× the group median.

Its fans are 10.0 years younger than the group average of 41.3.

Women make up 67.0% of the fan base, 11.0 percentage points more than the group average.

Compared with the other 121 objects in Award, MTV Movie Award for Best Kiss fans stand out for their interest in Bella Thorne, Avril Lavigne and Jennifer Lawrence.

Most fans live in California, Texas, Florida.

Top affinities include Bella Thorne, Anne Hathaway, Avril Lavigne, with strongest over-indexing on Bella Thorne (16.62× the country average).

Demographically, the MTV Movie Award for Best Kiss audience skews more female with an average age of 31.3, and over-indexes on personality traits such as Convenience Orientation, Extroversion.

The typical MTV Movie Award for Best Kiss fan in United States is more female, around 31.3 years old, with strong Convenience Orientation tendencies and a notable affinity for Bella Thorne.

Category: Movies & TV · Type: Event · Subtype: Award

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
264K
in United States
Gender
67.0%♀
33.0% male
Age
31.3
average years
Country rank
#53908
among all objects in United States
Fig. 01

Search interest · 12-month trend

+30%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of MTV Movie Award for Best Kiss fans

67.0% are female, 33.0% are male, average age 31.3.

Fig. 02

Gender split

67.0%
Female
33.0%
Male
Demographic split for MTV Movie Award for Best Kiss audience in United States
MetricValue
Female67.0%
Male33.0%
Average age31.3
Estimated audience size264K
Fig. 03

Age distribution

Ø 31.3
average years
Age distribution of the MTV Movie Award for Best Kiss audience in United States
Age bracketShare%
16-2442%
25-3424%
35-4416%
45-5412%
55+6%
Fig. 04

Worldwide distribution

61.5%

of the worldwide MTV Movie Award for Best Kiss audience comes from United States.

Worldwide audience distribution share by country for MTV Movie Award for Best Kiss
CountryShare
United States61.5%
United Kingdom9.2%
India8.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

MTV Movie Award for Best Kiss fans by region: top regions in United States
#RegionReachAffinity×
01Wyoming<1K1.16×
02Alaska<1K1.12×
03North Dakota<1K1.10×
04Vermont<1K1.10×
05Montana<1K1.06×
06Delaware<1K1.06×
07South Dakota<1K1.06×
08Maine~1K1.05×
09New Hampshire~1K1.05×
10Utah~3K1.04×
11Massachusetts~6K1.01×
12New Mexico~2K1.01×
13Nebraska~2K1.00×
14Idaho~1K1.00×
15Rhode Island<1K1.00×
16New Jersey~7K0.99×
17Kentucky~4K0.99×
18Oregon~3K0.99×
19Nevada~3K0.99×
20Kansas~2K0.99×
21West Virginia~1K0.99×
22Illinois~10K0.98×
23Arizona~6K0.98×
24Missouri~5K0.98×
25Alabama~4K0.98×
26Oklahoma~3K0.98×
27Connecticut~3K0.98×
28Ohio~9K0.97×
29Washington~6K0.97×
30Wisconsin~5K0.97×
31Hawaii~1K0.97×
32Pennsylvania~10K0.96×
33Tennessee~5K0.96×
34Minnesota~4K0.96×
35South Carolina~4K0.96×
36Georgia~8K0.95×
37Indiana~5K0.95×
38Arkansas~2K0.95×
39Texas~20K0.94×
40New York~10K0.94×
41North Carolina~8K0.94×
42Michigan~8K0.94×
43Maryland~5K0.94×
44Colorado~4K0.94×
45Iowa~2K0.94×
46Mississippi~2K0.94×
47Louisiana~3K0.93×
48California~30K0.92×
49Virginia~6K0.92×
50Florida~20K0.91×
Fig. 06

Affinity by region

Affinity by region — MTV Movie Award for Best Kiss, United States
0.91×1.00×1.16×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the MTV Movie Award for Best Kiss audience vs. the country average
#·InterestCategoryAffinity×
01Bella ThorneMovies & TV16.62×
02Anne HathawayMovies & TV8.72×
03Avril LavigneMusic & Radio7.31×
04Jennifer LawrenceMovies & TV6.83×
05Christina AguileraMusic & Radio5.19×
06Mark WahlbergMovies & TV3.87×
07Chris PrattMovies & TV3.74×
08Henry CavillMovies & TV3.60×
09Britney SpearsMusic & Radio3.58×
10Jason StathamMovies & TV3.43×
11Leonardo DiCaprioMovies & TV3.36×
12Bruno MarsMusic & Radio3.29×
13Pizza HutFood & Beverages2.66×
14Apple TVMovies & TV2.48×
15Domino's PizzaFood & Beverages2.06×
16Discount storesShopping1.96×
17TMZInternet & Social Media1.92×
18SubwayFood & Beverages1.90×
19Taylor SwiftMusic & Radio1.86×
20McDonald'sFood & Beverages1.55×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the MTV Movie Award for Best Kiss audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the MTV Movie Award for Best Kiss audience vs. the country average · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.83×
ExtroversionTHRILL1.44×
Price SensitivityPREMIUM1.33×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the MTV Movie Award for Best Kiss audience vs. the country average · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.56×
Risk AppetiteTHRILL0.73×
Luxury OrientationPREMIUM0.75×
0×1.00× baseline2×
Appendix

Explore more audiences

More Award audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in MTV Movie Award for Best Kiss over the last 12 months. Modelled, not counted; people interested in several events count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/mtv-movie-award-for-best-kiss-68954” · Methodology