Rascasse Audience Intelligence

Arsenal F.C. Fan Demographics in United States

Arsenal F.C. has an estimated audience of 6.8M people in United States.

#26among Soccer in United States
#114among teams in United States#436in Sports

The average Arsenal F.C. fan in United States is 32.3 years old, more male, and lives primarily in California.

By number of fans, Arsenal F.C. ranks #5 among the 20 Premier League teams in United States — 7.0× the group median.

Compared with the other 19 Premier League teams, Arsenal F.C. fans stand out for their interest in Borussia Dortmund, Juventus FC and Jude Bellingham.

In Q3/2026, search interest was +26.6% on the same quarter a year earlier; the median across the group was +7.0%.

Interest is seasonal: February, April and May account for 38% of the year's searches, June is the quietest month.

Most fans live in California, New York, Florida.

Top affinities include Manchester City F.C., Borussia Dortmund, Zinedine Zidane, with strongest over-indexing on Manchester City F.C. (20.87× the country average).

Demographically, the Arsenal F.C. audience skews more male with an average age of 32.3, and over-indexes on personality traits such as Risk Appetite, Early Adopter Mentality.

The typical Arsenal F.C. fan in United States is more male, around 32.3 years old, with strong Risk Appetite tendencies and a notable affinity for Manchester City F.C..

Category: Sports · Type: Team · Subtype: Soccer

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
6.8M
in United States
Gender
34.3%♀
65.7% male
Age
32.3
average years
Country rank
#5213
among all objects in United States
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Arsenal F.C. fans

34.3% are female, 65.7% are male, average age 32.3.

Fig. 02

Gender split

34.3%
Female
65.7%
Male
Demographic split for Arsenal F.C. audience in United States
MetricValue
Female34.3%
Male65.7%
Average age32.3
Estimated audience size6.8M
Fig. 03

Age distribution

Ø 32.3
average years
Age distribution of the Arsenal F.C. audience in United States
Age bracketShare%
16-2440%
25-3423%
35-4416%
45-5412%
55+8%
Fig. 04

Worldwide distribution

6.7%

of the worldwide Arsenal F.C. audience comes from United States.

Worldwide audience distribution share by country for Arsenal F.C.
CountryShare
United Kingdom8.5%
Brazil7.6%
United States6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Arsenal F.C. fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~400K2.15×
02Maryland~300K2.13×
03New York~800K1.99×
04Florida~800K1.85×
05Connecticut~100K1.75×
06Massachusetts~200K1.68×
07Virginia~300K1.62×
08Washington, District of Columbia~20K1.59×
09Texas~700K1.45×
10California~1M1.34×
11Rhode Island~30K1.34×
12North Carolina~300K1.28×
13Georgia~300K1.27×
14Nebraska~50K1.21×
15Illinois~300K1.19×
16Nevada~70K1.11×
17Colorado~100K1.08×
18Tennessee~200K1.05×
19Kansas~60K0.98×
20Louisiana~90K0.97×
21Indiana~100K0.96×
22Delaware~20K0.96×
23Minnesota~100K0.93×
24Kentucky~80K0.92×
25Washington~100K0.90×
26South Carolina~100K0.90×
27Alabama~90K0.90×
28Iowa~60K0.87×
29Utah~60K0.86×
30Arizona~100K0.85×
31Pennsylvania~200K0.84×
32South Dakota~10K0.79×
33Oregon~70K0.78×
34Ohio~200K0.77×
35Maine~20K0.77×
36Oklahoma~60K0.75×
37Missouri~90K0.73×
38New Mexico~30K0.72×
39Arkansas~40K0.71×
40North Dakota~10K0.71×
41Vermont~9K0.70×
42Wisconsin~80K0.67×
43New Hampshire~20K0.61×
44Idaho~20K0.60×
45Michigan~100K0.59×
46Alaska~9K0.59×
47Mississippi~30K0.57×
48Hawaii~20K0.55×
49Montana~10K0.55×
50West Virginia~20K0.50×
Fig. 06

Affinity by region

Affinity by region — Arsenal F.C., United States
0.50×1.00×2.15×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Arsenal F.C. audience vs. the country average
#·InterestCategoryAffinity×
01Manchester City F.C.Sports20.87×
02Borussia DortmundSports17.34×
03Zinedine ZidaneSports16.06×
04NeymarSports13.33×
05Los Angeles ChargersSports13.31×
06Erling HaalandSports13.11×
07Tottenham Hotspur F.C.Sports12.24×
08Juventus FCSports10.89×
09Manchester United F.C.Sports10.41×
10Jude BellinghamSports9.31×
11UEFA Champions LeagueSports9.05×
12Kylian MbappéSports8.93×
13Chelsea F.C.Sports8.65×
14FIFA (video game series)Games8.41×
15Premier LeagueSports8.23×
16FIFA World CupSports8.04×
17Cristiano RonaldoSports7.78×
18FIFA World Cup 2026Sports6.24×
19FC BarcelonaSports5.67×
20Real Madrid Club de FútbolSports5.25×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Arsenal F.C. audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Arsenal F.C. audience vs. the country average · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.64×
Early Adopter MentalityPOWER1.42×
Social Media UsageJOY1.33×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Arsenal F.C. audience vs. the country average · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.53×
Convenience OrientationPREMIUM0.53×
Community OrientationOPEN0.56×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Arsenal F.C. over the last 12 months. Modelled, not counted; people interested in several teams count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/arsenal-fc-3189” · Methodology