Rascasse Audience Intelligence

Marcelo Gallardo Audience in Argentina

A data profile of the people who buy, follow and care about Marcelo Gallardo in Argentina — modelled from more than twelve digital signal sources. Marcelo Gallardo has an estimated audience of 2,589,530 people in Argentina.

Marcelo Gallardo has an estimated audience of 2,589,530 people in Argentina. 21.7% are female, 78.3% are male, average age 39.6. Top brand affinities: Stadium, Real Madrid C.F., Copa Libertadores, Paris Saint-Germain, UEFA Champions League.

Top brand affinities include Stadium, Real Madrid C.F., Copa Libertadores, with strongest over-indexing on Stadium (9.53× the country average).

Demographically, the Marcelo Gallardo audience skews more male with an average age of 39.6, and over-indexes on personality traits such as Early Adopter Mentality, Need for Security.

The typical Marcelo Gallardo fan in Argentina is more male, around 39.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Stadium.

Category: Sports · Type: Person · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Marcelo Gallardo profile in Argentina.

Audience size
2.6M
in Argentina
Gender
21.7%
78.3% male
Age
39.6
average years
Country rank
#239
Person in Argentina
Fig. 01

Search interest · 12-month trend

-25%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Marcelo Gallardo fans

21.7% are female, 78.3% are male, average age 39.6.

Fig. 02

Gender split

21.7%
Female
78.3%
Male
Demographic split for Marcelo Gallardo audience in Argentina
MetricValue
Female21.7%
Male78.3%
Average age39.6
Estimated audience size2,589,530
Fig. 03

Age distribution

Ø 39.6
average years
Age distribution of the Marcelo Gallardo audience in Argentina
Age bracketShare%
16-1916%
20-2923%
30-3921%
40-4919%
50+21%
Fig. 04

Worldwide distribution

95.6%

of the worldwide Marcelo Gallardo audience comes from Argentina.

Worldwide audience distribution share by country for Marcelo Gallardo
CountryShare
Argentina95.6%
Mexico1.7%
United States1.1%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Marcelo Gallardo audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Marcelo Gallardo audience
#·InterestCategoryAffinity×
01StadiumSports9.53×
02Robert LewandowskiSports6.05×
03Copa AméricaSports5.71×
04Aston Villa F.C.Sports3.91×
05UEFA Europa LeagueSports3.32×
06Copa LibertadoresSports3.12×
07BundesligaSports3.01×
08Paris Saint-GermainSports2.81×
09NeymarSports2.68×
10Inter MilanSports2.52×
11UEFA Champions LeagueSports2.39×
12Manchester City F.C.Sports2.31×
13Arsenal F.C.Sports2.26×
14Cristiano RonaldoSports2.21×
15Premier LeagueSports2.15×
16Lionel MessiSports2.05×
17Atlético MadridSports1.90×
18Real Madrid C.F.Sports1.89×
19Manchester United F.C.Sports1.73×
20NBASports1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Marcelo Gallardo audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Marcelo Gallardo audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.11×
Need for SecurityCONSERVATISM1.00×
ExtroversionTHRILL0.99×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Marcelo Gallardo audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.36×
Design AffinityPREMIUM0.52×
Family OrientationCONSERVATISM0.59×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Argentina who actively search for Marcelo Gallardo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Argentina. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →