A data profile of the people who buy, follow and care about UEFA Champions League in Argentina — modelled from more than twelve digital signal sources. UEFA Champions League has an estimated audience of 2,525,793 people in Argentina.
UEFA Champions League has an estimated audience of 2,525,793 people in Argentina. 23.2% are female, 76.8% are male, average age 33.7. Top brand affinities: Real Madrid C.F., Marcelo Gallardo, Cristiano Ronaldo, diario olé, TyC Sports.
Top brand affinities include Real Madrid C.F., Marcelo Gallardo, Cristiano Ronaldo, with strongest over-indexing on Real Madrid C.F. (1.67× the country average).
Demographically, the UEFA Champions League audience skews more male with an average age of 33.7, and over-indexes on personality traits such as Career Orientation, Risk Appetite.
The typical UEFA Champions League fan in Argentina is more male, around 33.7 years old, with strong Career Orientation tendencies and a notable affinity for Real Madrid C.F..
The key figures that characterise the UEFA Champions League profile in Argentina.
23.2% are female, 76.8% are male, average age 33.7.
| Metric | Value |
|---|---|
| Female | 23.2% |
| Male | 76.8% |
| Average age | 33.7 |
| Estimated audience size | 2,525,793 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 34% | |
| 20-29 | 24% | |
| 30-39 | 17% | |
| 40-49 | 13% | |
| 50+ | 13% |
of the worldwide UEFA Champions League audience comes from Argentina.
| Country | Share |
|---|---|
| United States | 8.8% |
| Italy | 7.7% |
| Brazil | 7.2% |
The strongest cross-interests of the UEFA Champions League audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Neymar | Sports | 2.62× | ||
| 02 | UEFA Europa League | Sports | 2.56× | ||
| 03 | Premier League | Sports | 2.45× | ||
| 04 | Marcelo Gallardo | Sports | 2.39× | ||
| 05 | Cristiano Ronaldo | Sports | 2.38× | ||
| 06 | Juventus F.C. | Sports | 2.15× | ||
| 07 | Mauro Icardi | Sports | 2.13× | ||
| 08 | Manchester United F.C. | Sports | 2.10× | ||
| 09 | Juan Román Riquelme | Sports | 2.08× | ||
| 10 | Copa Libertadores | Sports | 2.05× | ||
| 11 | Liverpool F.C. | Sports | 2.01× | ||
| 12 | Manchester City F.C. | Sports | 2.00× | ||
| 13 | Lionel Messi | Sports | 1.91× | ||
| 14 | TyC Sports | Sports | 1.74× | ||
| 15 | Real Madrid C.F. | Sports | 1.67× | ||
| 16 | Paris Saint-Germain | Sports | 1.58× | ||
| 17 | Racing Club | Sports | 1.56× | ||
| 18 | diario olé | News | 1.55× | ||
| 19 | Carlos Alcaraz | Sports | 1.55× | ||
| 20 | Twitch | Games | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.19× | |
| Risk Appetite | THRILL | 1.14× | |
| Sports Activity | POWER | 1.12× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 0.62× | |
| Indulgence | JOY | 0.74× | |
| Design Affinity | PREMIUM | 0.76× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Argentina who actively search for UEFA Champions League. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Argentina. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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