A data profile of the people who buy, follow and care about Celebrity in Belgium — modelled from more than twelve digital signal sources. Celebrity has an estimated audience of 2,184,313 people in Belgium.
Celebrity has an estimated audience of 2,184,313 people in Belgium. 54.1% are female, 45.9% are male, average age 43.2. Top brand affinities: Australia, Viral video, Magic (illusion), Los Angeles, Internet celebrity.
Top brand affinities include Australia, Viral video, Magic (illusion), with strongest over-indexing on Australia (1.53× the country average).
Demographically, the Celebrity audience skews balanced with an average age of 43.2, and over-indexes on personality traits such as Patriotism, Sustainability.
The typical Celebrity fan in Belgium is balanced, around 43.2 years old, with strong Patriotism tendencies and a notable affinity for Australia.
The key figures that characterise the Celebrity profile in Belgium.
54.1% are female, 45.9% are male, average age 43.2.
| Metric | Value |
|---|---|
| Female | 54.1% |
| Male | 45.9% |
| Average age | 43.2 |
| Estimated audience size | 2,184,313 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 19% | |
| 30-39 | 17% | |
| 40-49 | 21% | |
| 50+ | 31% |
of the worldwide Celebrity audience comes from Belgium.
| Country | Share |
|---|---|
| United States | 25.4% |
| India | 6.0% |
| United Kingdom | 5.7% |
The strongest cross-interests of the Celebrity audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Rosamund Pike | Movies & TV | 1.74× | ||
| 02 | CBS | Movies & TV | 1.70× | ||
| 03 | Wattpad | Internet & Social Media | 1.62× | ||
| 04 | Bored Panda | Internet & Social Media | 1.62× | ||
| 05 | Internet celebrity | Internet & Social Media | 1.60× | ||
| 06 | 9GAG | Internet & Social Media | 1.60× | ||
| 07 | Motivational speaking | Business & Career | 1.59× | ||
| 08 | Sylvester Stallone | Movies & TV | 1.59× | ||
| 09 | Magic (illusion) | Kids & Family | 1.58× | ||
| 10 | Los Angeles | Travel & Leisure | 1.58× | ||
| 11 | dumpert.nl | Movies & TV | 1.57× | ||
| 12 | Channel 4 | Movies & TV | 1.57× | ||
| 13 | Viral video | Internet & Social Media | 1.55× | ||
| 14 | Voice acting | Arts & Culture | 1.54× | ||
| 15 | Australia | Travel & Leisure | 1.53× | ||
| 16 | Production company | Movies & TV | 1.53× | ||
| 17 | Television comedy | Movies & TV | 1.53× | ||
| 18 | Ranch | Travel & Leisure | 1.52× | ||
| 19 | Anne Hathaway | Movies & TV | 1.51× | ||
| 20 | Sydney | Travel & Leisure | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.07× | |
| Sustainability | BALANCE | 1.01× | |
| Pet Ownership | JOY | 1.00× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 0.42× | |
| Early Adopter Mentality | POWER | 0.76× | |
| Social Media Usage | JOY | 0.82× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Belgium who actively search for Celebrity. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Belgium. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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