Rascasse Audience Intelligence

Gaming computer Audience in Brazil

A data profile of the people who buy, follow and care about Gaming computer in Brazil — modelled from more than twelve digital signal sources. Gaming computer has an estimated audience of 4,386,822 people in Brazil.

The average Gaming computer fan in Brazil is 33.7 years old, more male, and lives primarily in São Paulo.

The audience is concentrated in São Paulo, Minas Gerais, Rio de Janeiro.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Gaming computer profile in Brazil.

Audience size
4.4M
in Brazil
Gender
34.1%
65.9% male
Age
33.7
average years
Country rank
#1556
Topic in Brazil
Fig. 01

Search interest · 12-month trend

-33%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Gaming computer fans

34.1% are female, 65.9% are male, average age 33.7.

Fig. 02

Gender split

34.1%
Female
65.9%
Male
Demographic split for Gaming computer audience in Brazil
MetricValue
Female34.1%
Male65.9%
Average age33.7
Estimated audience size4,386,822
Fig. 03

Age distribution

Ø 33.7
average years
Age distribution of the Gaming computer audience in Brazil
Age bracketShare%
16-1931%
20-2927%
30-3917%
40-4912%
50+12%
Fig. 04

Worldwide distribution

4.1%

of the worldwide Gaming computer audience comes from Brazil.

Worldwide audience distribution share by country for Gaming computer
CountryShare
United States15.8%
China8.5%
India6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Brazil average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Gaming computer audience in Brazil is strongest.

Fig. 05

Top regions by affinity

Gaming computer fans by region: top regions in Brazil
#RegionReachAffinity×
01Roraima~20K1.22×
02Amapá~20K1.12×
03Rio Grande do Norte~80K1.03×
04Alagoas~70K1.03×
05Piauí~60K1.03×
06Tocantins~30K1.03×
07Paraíba~90K1.02×
08Sergipe~50K1.01×
09Maranhão~100K1.00×
10Rondônia~40K1.00×
11Espírito Santo~90K0.99×
12Amazonas~80K0.99×
13Federal District~70K0.99×
14Mato Grosso~80K0.98×
15Mato Grosso do Sul~60K0.98×
16Pernambuco~200K0.97×
17Pará~100K0.97×
18Goiás~200K0.96×
19Ceará~200K0.95×
20Bahia~300K0.94×
21Santa Catarina~200K0.94×
22Rio Grande do Sul~200K0.93×
23Paraná~200K0.92×
24Minas Gerais~400K0.91×
25Rio de Janeiro~400K0.90×
26São Paulo~900K0.76×
27Acre0.00×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Brazil who actively search for Gaming computer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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