Breakfast Audience in Canada

Breakfast has an estimated audience of 4,706,459 people in Canada. 60.5% are female, 39.5% are male, average age 40.2. Top regions: Ontario, British Columbia, Quebec.
The average Breakfast fan in Canada is 40.2 years old, more female, and lives primarily in Ontario. The audience is concentrated in Ontario, British Columbia, Quebec.
Category: Food & Beverages · Type: Topic
Demographics of Breakfast fans
| Metric | Value |
|---|---|
| Female | 60.5% |
| Male | 39.5% |
| Average age | 40.2 |
| Estimated audience size | 4,706,459 |
Top regions in Canada
| Region | Reach | Affinity |
|---|---|---|
| Ontario | 3,201,133 | 1.62× |
| British Columbia | 1,494,309 | 2.12× |
| Quebec | 931,870 | 0.83× |
| Alberta | 790,835 | 1.36× |
| Nova Scotia | 134,466 | 0.96× |
| Manitoba | 130,266 | 0.74× |
| Saskatchewan | 94,846 | 0.64× |
| New Brunswick | 71,319 | 0.66× |
| Newfoundland and Labrador | 39,087 | 0.55× |
| Prince Edward Island | 15,291 | 0.66× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.8% |
| Japan | 8.6% |
| China | 4.9% |
See Breakfast audiences in other countries
More Food & Beverages audiences in Canada
- Entertainment (22,290,233)
- Business and industry (21,309,471)
- Food and drink (21,077,113)
- Arts and music (21,063,262)
- Sports (20,983,256)
How to read this data
Audience size is the estimated number of people in Canada who actively search for Breakfast. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.