Luxury goods Audience in Canada

Luxury goods has an estimated audience of 10,424,181 people in Canada. 58.6% are female, 41.4% are male, average age 40.6. Top regions: Ontario, Quebec, British Columbia.
The average Luxury goods fan in Canada is 40.6 years old, more female, and lives primarily in Ontario. The audience is concentrated in Ontario, Quebec, British Columbia.
Category: Fashion & Accessoires · Type: Topic · Subtype: Lifestyle cluster
Demographics of Luxury goods fans
| Metric | Value |
|---|---|
| Female | 58.6% |
| Male | 41.4% |
| Average age | 40.6 |
| Estimated audience size | 10,424,181 |
Top regions in Canada
| Region | Reach | Affinity |
|---|---|---|
| Ontario | 5,541,688 | 1.27× |
| Quebec | 1,923,484 | 0.77× |
| British Columbia | 1,738,448 | 1.11× |
| Alberta | 1,392,747 | 1.08× |
| Manitoba | 364,618 | 0.94× |
| Saskatchewan | 314,422 | 0.95× |
| Nova Scotia | 294,016 | 0.95× |
| New Brunswick | 234,498 | 0.97× |
| Newfoundland and Labrador | 158,269 | 1.0× |
| Prince Edward Island | 58,013 | 1.13× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 16.5% |
| Japan | 6.0% |
| Italy | 4.8% |
See Luxury goods audiences in other countries
More Lifestyle cluster audiences in Canada
- Entertainment (22,290,233)
- Business and industry (21,309,471)
- Food and drink (21,077,113)
- Arts and music (21,063,262)
- Sports (20,983,256)
How to read this data
Audience size is the estimated number of people in Canada who actively search for Luxury goods. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.