Personal finance Audience in Canada
Personal finance has an estimated audience of 14,488,120 people in Canada. 47.7% are female, 52.3% are male, average age 42.3. Top regions: Ontario, Quebec, British Columbia.
The average Personal finance fan in Canada is 42.3 years old, balanced, and lives primarily in Ontario. The audience is concentrated in Ontario, Quebec, British Columbia.
Category: Business & Career · Type: Topic · Subtype: Lifestyle cluster
Demographics of Personal finance fans
| Metric | Value |
|---|---|
| Female | 47.7% |
| Male | 52.3% |
| Average age | 42.3 |
| Estimated audience size | 14,488,120 |
Top regions in Canada
| Region | Reach | Affinity |
|---|---|---|
| Ontario | 9,481,016 | 1.56× |
| Quebec | 2,617,218 | 0.75× |
| British Columbia | 2,500,229 | 1.15× |
| Alberta | 1,661,044 | 0.93× |
| Manitoba | 650,132 | 1.2× |
| Saskatchewan | 445,249 | 0.97× |
| Nova Scotia | 406,220 | 0.94× |
| New Brunswick | 313,149 | 0.94× |
| Newfoundland and Labrador | 210,787 | 0.96× |
| Prince Edward Island | 74,975 | 1.05× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.6% |
| Japan | 5.0% |
| India | 4.7% |
See Personal finance audiences in other countries
- Personal finance — Germany
- Personal finance — United States
- Personal finance — United Kingdom
- Personal finance — France
- Personal finance — Italy
- Personal finance — Spain
- Personal finance — Brazil
- Personal finance — Japan
- Personal finance — South Korea
- Personal finance — India
- Personal finance — Mexico
More Lifestyle cluster audiences in Canada
- Entertainment (22,290,233)
- Business and industry (21,309,471)
- Food and drink (21,077,113)
- Arts and music (21,063,262)
- Sports (20,983,256)
How to read this data
Audience size is the estimated number of people in Canada who actively search for Personal finance. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.