Shopping and fashion Audience in Canada
Shopping and fashion has an estimated audience of 20,186,840 people in Canada. 53.7% are female, 46.3% are male, average age 37.2. Top regions: Ontario, Quebec, British Columbia.
The average Shopping and fashion fan in Canada is 37.2 years old, balanced, and lives primarily in Ontario. The audience is concentrated in Ontario, Quebec, British Columbia.
Category: Shopping · Type: Topic · Subtype: Lifestyle cluster
Demographics of Shopping and fashion fans
| Metric | Value |
|---|---|
| Female | 53.7% |
| Male | 46.3% |
| Average age | 37.2 |
| Estimated audience size | 20,186,840 |
Top regions in Canada
| Region | Reach | Affinity |
|---|---|---|
| Ontario | 7,728,183 | 0.91× |
| Quebec | 4,683,340 | 0.97× |
| British Columbia | 3,118,118 | 1.03× |
| Alberta | 2,702,105 | 1.08× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.2% |
| Japan | 8.9% |
| India | 4.7% |
See Shopping and fashion audiences in other countries
- Shopping and fashion — Germany
- Shopping and fashion — United States
- Shopping and fashion — United Kingdom
- Shopping and fashion — France
- Shopping and fashion — Italy
- Shopping and fashion — Spain
- Shopping and fashion — Brazil
- Shopping and fashion — Japan
- Shopping and fashion — South Korea
- Shopping and fashion — India
- Shopping and fashion — Mexico
More Lifestyle cluster audiences in Canada
- Entertainment (22,290,233)
- Business and industry (21,309,471)
- Food and drink (21,077,113)
- Arts and music (21,063,262)
- Sports (20,983,256)
How to read this data
Audience size is the estimated number of people in Canada who actively search for Shopping and fashion. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.