Vacations Audience in Canada
Vacations has an estimated audience of 7,800,791 people in Canada. 54.4% are female, 45.6% are male, average age 44.0. Top regions: Ontario, British Columbia, Quebec.
The average Vacations fan in Canada is 44.0 years old, balanced, and lives primarily in Ontario. The audience is concentrated in Ontario, British Columbia, Quebec.
Category: Travel & Leisure · Type: Topic
Demographics of Vacations fans
| Metric | Value |
|---|---|
| Female | 54.4% |
| Male | 45.6% |
| Average age | 44.0 |
| Estimated audience size | 7,800,791 |
Top regions in Canada
| Region | Reach | Affinity |
|---|---|---|
| Ontario | 5,109,345 | 1.56× |
| British Columbia | 1,299,195 | 1.11× |
| Quebec | 1,189,021 | 0.64× |
| Alberta | 1,111,792 | 1.15× |
| Manitoba | 293,631 | 1.01× |
| Saskatchewan | 258,544 | 1.05× |
| Nova Scotia | 242,744 | 1.04× |
| New Brunswick | 188,761 | 1.05× |
| Newfoundland and Labrador | 94,426 | 0.8× |
| Prince Edward Island | 31,224 | 0.81× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.4% |
| Japan | 5.2% |
| Italy | 4.3% |
See Vacations audiences in other countries
More Travel & Leisure audiences in Canada
- Entertainment (22,290,233)
- Business and industry (21,309,471)
- Food and drink (21,077,113)
- Arts and music (21,063,262)
- Sports (20,983,256)
How to read this data
Audience size is the estimated number of people in Canada who actively search for Vacations. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.