Rascasse Audience Intelligence

Cars (film) Audience in Switzerland

A data profile of the people who buy, follow and care about Cars (film) in Switzerland — modelled from more than twelve digital signal sources. Cars (film) has an estimated audience of 920,021 people in Switzerland.

#1among Animation in Switzerland
#2among Movie / TV Show / Series in Switzerland
#24in Movies & TV

Cars (film) fans in Switzerland are concentrated in Canton of Zürich, with strong brand affinity for AutoScout24.

The audience is concentrated in Canton of Zürich, Canton of Bern, Aargau.

Top brand affinities include AutoScout24, Sports, Aldi, with strongest over-indexing on AutoScout24 (1.88× the country average).

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 26 regions tracked by Rascasse.

The typical Cars (film) fan in Switzerland shows strong Indulgence tendencies and a notable affinity for AutoScout24.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Cars (film) profile in Switzerland.

Audience size
920K
in Switzerland
Country rank
#618
Movie / TV Show / Series in Switzerland
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cars (film) viewers

Fig. 02

Gender split

Demographic split for Cars (film) audience in Switzerland
MetricValue
Estimated audience size920,021
Fig. 04

Worldwide distribution

0.8%

of the worldwide Cars (film) audience comes from Switzerland.

Worldwide audience distribution share by country for Cars (film)
CountryShare
United States28.1%
India12.4%
Germany7.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Switzerland average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cars (film) audience in Switzerland is strongest.

Fig. 05

Top regions by affinity

Cars (film) fans by region: top regions in Switzerland
#RegionReachAffinity×
01Ticino~80K2.03×
02Canton of St. Gallen~70K1.65×
03Canton of Zürich~200K1.50×
04Aargau~80K1.48×
05Thurgau~30K1.43×
06Canton of Bern~100K1.42×
07Graubünden~30K1.40×
08Luzern~50K1.34×
09Schwyz~20K1.28×
10Solothurn~30K1.27×
11Basel-Landschaft~30K1.17×
12Canton of Zug~10K1.12×
13Appenzell Ausserrhoden~4K0.95×
14Canton of Nidwalden~3K0.89×
15Schaffhausen~7K0.88×
16Vaud~80K0.87×
17Basel-City~30K0.85×
18Canton of Obwalden~3K0.80×
19Valais~30K0.78×
20Canton of Geneva~50K0.77×
21Fribourg~30K0.77×
22Canton of Glarus~2K0.74×
23Uri~2K0.69×
24Neuchatel~10K0.59×
25Appenzell Innerrhoden<1K0.52×
26Jura~3K0.48×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cars (film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cars (film) audience
#·InterestCategoryAffinity×
01Sandra BullockMovies & TV4.04×
02LexusCars & Mobility3.31×
03KawasakiCars & Mobility3.08×
04Range RoverCars & Mobility2.94×
05Automobile repair shopCars & Mobility2.93×
06Land RoverCars & Mobility2.75×
07Used carCars & Mobility2.58×
08Western UnionBusiness & Career2.53×
09Car dealershipCars & Mobility2.47×
10Plug-in hybridCars & Mobility2.26×
11HyundaiCars & Mobility2.25×
12Solar energyHome & Garden2.16×
13Real propertyHome & Garden2.09×
14BicycleCars & Mobility1.96×
15MotorsportCars & Mobility1.96×
16AldiShopping1.89×
17AutoScout24Cars & Mobility1.88×
18ComicsLiterature1.80×
19FC Bayern MunichSports1.66×
20SportsSports1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cars (film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Cars (film) audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.40×
Risk AppetiteTHRILL1.38×
Luxury OrientationPREMIUM1.28×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Cars (film) audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.64×
CreativityOPEN0.73×
Community OrientationOPEN0.76×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in Switzerland who actively search for Cars (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Switzerland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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