Popularity ranking · Switzerland

The 100 most popular Food & Beverages audiences in Switzerland

This curated ranking covers the 100 largest food & beverages audiences in Switzerland, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 3.5k food & beverages audiences tracked in Switzerland, the 100 ranked here account for the largest measured audience reach. Coop, McDonald's and Veganism lead the list with a combined estimated audience of 13M people. Across all 100 entries the average audience size is 1M, and the largest, Coop, reaches around 6.7M people in Switzerland. Audience size is the estimated number of unique people in Switzerland who actively engage with each food & beverages audience, derived from search demand signals. Rankings reflect search-behavior signals collected across Switzerland and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Switzerland who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Switzerland. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Switzerland, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Switzerland. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Distilled beverage 1.2M 42.6 51.0%
27 Vegetarian cuisine 1.2M 41.2 64.2% Cuisine
28 Organic farming 1.2M 41.8 52.8%
29 Cake 1.2M 42.3 72.5% Sweet
30 Cheese 1.2M 43.9 57.6% Cheese
31 Foodie 1.1M 44.1 57.9%
32 Milk 1.1M 44.2 58.3% Beverage
33 Pizza 1.1M 40.0 56.0% Dish
34 Vegetable 1000k 44.1 63.8%
35 Confectionery 997k 41.2 65.0%
36 Cocktail 989k 41.2 54.5%
37 Take-out 980k 41.6 56.2%
38 Nespresso 978k 44.4 54.6% Coffee
39 Dinner 945k 44.7 58.2%
40 Just Eat 931k 42.2 51.9% Food delivery
41 Nutrient 929k 44.1 65.5%
42 Pastry 897k 41.1 66.4%
43 Breakfast 897k 40.9 62.2%
44 Organic product 873k 44.9 65.2%
45 Betty Bossi 868k 45.6 80.2%
46 Grilling 862k 42.7 49.9%
47 Cookbook 839k 44.3 66.7%
48 Bakery 817k 41.6 65.0%
49 Natural product 808k 43.2 70.4%
50 Baking 806k 44.8 65.4%

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Frequently asked questions

How is this list of the most popular food & beverages audiences compiled?

Rascasse aggregates anonymized search-behavior signals across Switzerland and ranks each food & beverages audience by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest food & beverages audience in Switzerland?

Coop currently leads with an estimated audience of 6.7M people in Switzerland.

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