A data profile of the people who buy, follow and care about English language in Colombia — modelled from more than twelve digital signal sources. English language has an estimated audience of 3,530,747 people in Colombia.
English language has an estimated audience of 3,530,747 people in Colombia. 55.0% are female, 45.0% are male, average age 34.1. Top brand affinities: Employment website, Career development, Employment agency, Amazon Web Services, Data science.
Top brand affinities include Employment website, Career development, Employment agency, with strongest over-indexing on Employment website (1.97× the country average).
Demographically, the English language audience skews balanced with an average age of 34.1, and over-indexes on personality traits such as Career Orientation, Sustainability.
The typical English language fan in Colombia is balanced, around 34.1 years old, with strong Career Orientation tendencies and a notable affinity for Employment website.
The key figures that characterise the English language profile in Colombia.
55.0% are female, 45.0% are male, average age 34.1.
| Metric | Value |
|---|---|
| Female | 55.0% |
| Male | 45.0% |
| Average age | 34.1 |
| Estimated audience size | 3,530,747 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 30% | |
| 20-29 | 25% | |
| 30-39 | 19% | |
| 40-49 | 13% | |
| 50+ | 12% |
of the worldwide English language audience comes from Colombia.
| Country | Share |
|---|---|
| United States | 9.3% |
| Japan | 9.0% |
| Brazil | 6.3% |
The strongest cross-interests of the English language audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Career development | Business & Career | 2.10× | ||
| 02 | Employment website | Business & Career | 1.97× | ||
| 03 | Deep learning | Technology & Electronics | 1.92× | ||
| 04 | Employment agency | Business & Career | 1.91× | ||
| 05 | Customer satisfaction | Business & Career | 1.88× | ||
| 06 | Florence and the Machine | Music & Radio | 1.74× | ||
| 07 | Data science | Business & Career | 1.73× | ||
| 08 | Arctic Monkeys | Music & Radio | 1.70× | ||
| 09 | Omio | Travel & Leisure | 1.66× | ||
| 10 | Amazon Web Services | Technology & Electronics | 1.61× | ||
| 11 | Fred Perry | Fashion & Accessoires | 1.59× | ||
| 12 | Fjällräven | Fashion & Accessoires | 1.59× | ||
| 13 | Maroon 5 | Music & Radio | 1.58× | ||
| 14 | Franz Ferdinand (band) | Music & Radio | 1.58× | ||
| 15 | Babbel | Business & Career | 1.57× | ||
| 16 | 23andMe | Health | 1.54× | ||
| 17 | The Lumineers | Music & Radio | 1.54× | ||
| 18 | Reuse | Home & Garden | 1.53× | ||
| 19 | freeletics | Sports | 1.51× | ||
| 20 | Daft Punk | Music & Radio | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.67× | |
| Sustainability | BALANCE | 1.17× | |
| Community Orientation | OPEN | 1.17× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 0.76× | |
| Need for Security | CONSERVATISM | 0.79× | |
| Price Sensitivity | PREMIUM | 0.80× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Colombia who actively search for English language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Colombia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.