A data profile of the people who buy, follow and care about FC Barcelona in Colombia — modelled from more than twelve digital signal sources. FC Barcelona has an estimated audience of 5,705,229 people in Colombia.
FC Barcelona has an estimated audience of 5,705,229 people in Colombia. 26.6% are female, 73.4% are male, average age 32.0. Top brand affinities: Soukous, Neymar, Garena, El Clásico, Ronaldinho.
Top brand affinities include Soukous, Neymar, Garena, with strongest over-indexing on Soukous (1.63× the country average).
Demographically, the FC Barcelona audience skews more male with an average age of 32.0, and over-indexes on personality traits such as Career Orientation, Risk Appetite.
The typical FC Barcelona fan in Colombia is more male, around 32.0 years old, with strong Career Orientation tendencies and a notable affinity for Soukous.
The key figures that characterise the FC Barcelona profile in Colombia.
26.6% are female, 73.4% are male, average age 32.0.
| Metric | Value |
|---|---|
| Female | 26.6% |
| Male | 73.4% |
| Average age | 32.0 |
| Estimated audience size | 5,705,229 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 37% | |
| 20-29 | 26% | |
| 30-39 | 17% | |
| 40-49 | 11% | |
| 50+ | 9% |
of the worldwide FC Barcelona audience comes from Colombia.
| Country | Share |
|---|---|
| United States | 10.6% |
| Spain | 10.1% |
| Indonesia | 4.7% |
The strongest cross-interests of the FC Barcelona audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Spartan army | Politics & Society | 1.76× | ||
| 02 | Ronaldinho | Sports | 1.69× | ||
| 03 | Champion | Sports | 1.69× | ||
| 04 | Sporting Clube de Portugal | Sports | 1.66× | ||
| 05 | Soukous | Music & Radio | 1.63× | ||
| 06 | Canserbero | Music & Radio | 1.62× | ||
| 07 | Estadio Metropolitano Roberto Meléndez | Sports | 1.62× | ||
| 08 | The Fool (Tarot card) | Politics & Society | 1.61× | ||
| 09 | Musical improvisation | Music & Radio | 1.60× | ||
| 10 | El Clásico | Sports | 1.59× | ||
| 11 | Transformers (toy line) | Kids & Family | 1.58× | ||
| 12 | Rocha, Uruguay | Travel & Leisure | 1.55× | ||
| 13 | Beth din | Politics & Society | 1.54× | ||
| 14 | Kurt Cobain | Music & Radio | 1.54× | ||
| 15 | Neymar | Sports | 1.53× | ||
| 16 | Copa América | Sports | 1.53× | ||
| 17 | Garena | Technology & Electronics | 1.52× | ||
| 18 | Luján, Buenos Aires | Travel & Leisure | 1.52× | ||
| 19 | Annalists | Topic | 1.51× | ||
| 20 | Luka Modrić | Sports | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.17× | |
| Risk Appetite | THRILL | 1.11× | |
| Indulgence | JOY | 1.05× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 0.60× | |
| Patriotism | CONSERVATISM | 0.60× | |
| Creativity | OPEN | 0.86× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Colombia who actively search for FC Barcelona. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Colombia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.