Albert Einstein Audience in Germany

Albert Einstein logo

Albert Einstein has an estimated audience of 1,807,500 people in Germany. 57.0% are female, 43.0% are male, average age 41.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: ETH Zurich, Nobel Prize in Physics, Institute for Advanced Study, Physicist, Judaism.

The average Albert Einstein fan in Germany is 41.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include ETH Zurich, Nobel Prize in Physics, Institute for Advanced Study, with strongest over-indexing on ETH Zurich (42.13× the country average). Demographically, the Albert Einstein audience skews more female with an average age of 41.9, and over-indexes on personality traits such as Community Orientation, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Person · Subtype: Scientists

Demographics of Albert Einstein fans

Demographic split for Albert Einstein audience in Germany
MetricValue
Female57.0%
Male43.0%
Average age41.9
Estimated audience size1,807,500

Audience persona

The typical Albert Einstein fan in Germany is more female, around 41.9 years old, with strong Community Orientation tendencies and a notable affinity for ETH Zurich.

Top regions in Germany

Top regions ranked by reach for Albert Einstein in Germany
RegionReachAffinity
Nordrhein-Westfalen447,0281.13×
Bayern294,5531.01×
Baden-Württemberg288,9721.17×
Niedersachsen187,7271.07×
Hessen145,4491.06×
Rheinland-Pfalz93,2451.03×
Berlin87,5391.08×
Sachsen83,8650.95×
Schleswig-Holstein60,0750.93×
Brandenburg56,7111.01×
Thüringen42,7520.93×
Sachsen-Anhalt40,5370.87×
Hamburg39,6490.97×
Mecklenburg-Vorpommern30,5590.89×
Saarland19,6790.89×
Bremen15,8621.03×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Albert Einstein audience
BrandAffinityCategory
ETH Zurich42.13×Business & Career
Nobel Prize in Physics45.23×Business & Career
Institute for Advanced Study49×Business & Career
Physicist31.31×Business & Career
Judaism10.08×Politics & Society
Nobel Prize19.25×Politics & Society
Princeton, New Jersey47.25×Travel & Leisure
Agnosticism26×Politics & Society
Theoretical physics31.89×Business & Career
Humboldt University of Berlin7.77×Business & Career
Cosmology20.52×Politics & Society
University of Zurich18.04×Business & Career
Tagesschau1.8×Movies & TV
University of Bern41.62×Business & Career
Zionism19.11×Politics & Society
University of Oxford8.93×Business & Career
Leiden University11.58×Business & Career
Natural World1.87×Fashion & Accessoires
Spiegel Online1.62×News
Science (journal)3.74×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Albert Einstein audience
TraitClusterScore
Community OrientationOPEN1.57
Pet OwnershipJOY1.44
SpiritualityBALANCE1.37
Need for SecurityCONSERVATISM1.34
TraditionCONSERVATISM1.31
MindfulnessBALANCE1.26

Worldwide distribution

Worldwide audience distribution share by country for Albert Einstein
CountryShare
United States19.2%
Brazil13.0%
Germany6.7%

See Albert Einstein audiences in other countries

More Scientists audiences in Germany

Frequently asked questions

How many fans does Albert Einstein have in Germany?

Albert Einstein has an estimated audience of 1,807,500 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Albert Einstein fans?

57.0% of Albert Einstein fans are female, 43.0% are male, with an average age of 41.9 years.

Which brands do Albert Einstein fans like most?

Albert Einstein fans show strongest brand affinity for ETH Zurich (42.13×), Nobel Prize in Physics (45.23×), and Institute for Advanced Study (49×) over the country average.

Where do Albert Einstein fans live in Germany?

Albert Einstein fans in Germany are most concentrated in Nordrhein-Westfalen (reach 447,028), Bayern (reach 294,553), and Baden-Württemberg (reach 288,972). These three regions account for the largest share of the active audience.

What other brands do Albert Einstein fans also like?

Beyond Albert Einstein itself, the audience over-indexes on Nobel Prize in Physics (45.23×), Institute for Advanced Study (49×), Physicist (31.31×), and Judaism (10.08×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Albert Einstein. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.