Physicist Audience in Germany
Physicist has an estimated audience of 229,776 people in Germany. 51.0% are female, 49.0% are male, average age 45.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: KLIX (AM), Israel, Pillow, Icon (magazine), Este, Veneto.
The average Physicist fan in Germany is 45.6 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include KLIX (AM), Israel, Pillow, with strongest over-indexing on KLIX (AM) (7.65× the country average). Demographically, the Physicist audience skews balanced with an average age of 45.6, and over-indexes on personality traits such as Spirituality, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Physicist fans
| Metric | Value |
|---|---|
| Female | 51.0% |
| Male | 49.0% |
| Average age | 45.6 |
| Estimated audience size | 229,776 |
Audience persona
The typical Physicist fan in Germany is balanced, around 45.6 years old, with strong Spirituality tendencies and a notable affinity for KLIX (AM).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 57,713 | 1.15× |
| Bayern | 29,891 | 0.81× |
| Baden-Württemberg | 29,703 | 0.95× |
| Niedersachsen | 23,602 | 1.06× |
| Hessen | 16,291 | 0.93× |
| Sachsen | 13,319 | 1.18× |
| Rheinland-Pfalz | 10,202 | 0.89× |
| Berlin | 9,787 | 0.95× |
| Brandenburg | 8,119 | 1.14× |
| Schleswig-Holstein | 7,174 | 0.87× |
| Sachsen-Anhalt | 6,450 | 1.08× |
| Thüringen | 6,213 | 1.06× |
| Hamburg | 4,449 | 0.86× |
| Mecklenburg-Vorpommern | 4,425 | 1.01× |
| Saarland | 2,464 | 0.87× |
| Bremen | 2,348 | 1.19× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| KLIX (AM) | 7.65× | Music & Radio |
| Israel | 3.44× | Travel & Leisure |
| Pillow | 2.35× | Home & Garden |
| Icon (magazine) | 3.84× | Arts & Culture |
| Este, Veneto | 3.47× | Travel & Leisure |
| Hemnet | 6.71× | Home & Garden |
| Stradivarius | 1.97× | Shopping |
| Unique Gifts | 1.65× | Shopping |
| Cross-country equestrianism | 9.47× | Sports |
| Harvey Mudd College | 20× | Business & Career |
| Loincloth | 2.77× | Fashion & Accessoires |
| Škoda Kodiaq | 1.89× | Cars & Mobility |
| Jette | 9.17× | Fashion & Accessoires |
| Corona (band) | 2.13× | Music & Radio |
| Faun (band) | 3.76× | Music & Radio |
| Jack White | 1.59× | Movies & TV |
| Kumanovo | 10.48× | Travel & Leisure |
| Time (magazine) | 1.58× | News |
| Wim Hof | 4.99× | Sports |
| Geothermal heating | 3.53× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.79 |
| Pet Ownership | JOY | 1.51 |
| Tradition | CONSERVATISM | 1.51 |
| Need for Security | CONSERVATISM | 1.51 |
| Patriotism | CONSERVATISM | 1.38 |
| Mindfulness | BALANCE | 1.3 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.8% |
| France | 7.1% |
| Italy | 6.9% |
See Physicist audiences in other countries
More Business & Career audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Physicist have in Germany?
Physicist has an estimated audience of 229,776 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Physicist fans?
51.0% of Physicist fans are female, 49.0% are male, with an average age of 45.6 years.
Which brands do Physicist fans like most?
Physicist fans show strongest brand affinity for KLIX (AM) (7.65×), Israel (3.44×), and Pillow (2.35×) over the country average.
Where do Physicist fans live in Germany?
Physicist fans in Germany are most concentrated in Nordrhein-Westfalen (reach 57,713), Bayern (reach 29,891), and Baden-Württemberg (reach 29,703). These three regions account for the largest share of the active audience.
What other brands do Physicist fans also like?
Beyond Physicist itself, the audience over-indexes on Israel (3.44×), Pillow (2.35×), Icon (magazine) (3.84×), and Este, Veneto (3.47×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Physicist. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.