Rascasse Audience Intelligence

Nobel Prize Audience in Germany

A data profile of the people who buy, follow and care about Nobel Prize in Germany — modelled from more than twelve digital signal sources. Nobel Prize has an estimated audience of 350,896 people in Germany.

The average Nobel Prize fan in Germany is 42.2 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Buy to let, Dante Alighieri, Albert Einstein, with strongest over-indexing on Buy to let (52.66× the country average).

Demographically, the Nobel Prize audience skews balanced with an average age of 42.2, and over-indexes on personality traits such as Spirituality, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Nobel Prize fan in Germany is balanced, around 42.2 years old, with strong Spirituality tendencies and a notable affinity for Buy to let.

Category: Politics & Society · Type: Event

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Nobel Prize profile in Germany.

Audience size
351K
in Germany
Gender
50.0%
50.0% male
Age
42.2
average years
Country rank
#15487
Event in Germany
Fig. 01

Search interest · 12-month trend

-25%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Nobel Prize fans

50.0% are female, 50.0% are male, average age 42.2.

Fig. 02

Gender split

50.0%
Female
50.0%
Male
Demographic split for Nobel Prize audience in Germany
MetricValue
Female50.0%
Male50.0%
Average age42.2
Estimated audience size350,896
Fig. 03

Age distribution

Ø 42.2
average years
Age distribution of the Nobel Prize audience in Germany
Age bracketShare%
16-1912%
20-2917%
30-3921%
40-4926%
50+24%
Fig. 04

Worldwide distribution

3.2%

of the worldwide Nobel Prize audience comes from Germany.

Worldwide audience distribution share by country for Nobel Prize
CountryShare
United States27.6%
Brazil4.8%
United Kingdom4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Nobel Prize audience in Germany is strongest.

Fig. 05

Top regions by affinity

Nobel Prize fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~20K1.24×
02Bayern~60K1.12×
03Hamburg~9K1.11×
04Thüringen~10K1.08×
05Baden-Württemberg~50K1.04×
06Hessen~30K1.03×
07Sachsen~20K1.03×
08Niedersachsen~30K1.02×
09Nordrhein-Westfalen~80K1.01×
10Rheinland-Pfalz~20K1.00×
11Brandenburg~10K0.98×
12Schleswig-Holstein~10K0.97×
13Bremen~3K0.93×
14Saarland~4K0.90×
15Mecklenburg-Vorpommern~6K0.89×
16Sachsen-Anhalt~8K0.87×
Fig. 06

Affinity by region

Affinity by region — Nobel Prize, Germany
0.87×1.00×1.24×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Nobel Prize audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Nobel Prize audience
#·InterestCategoryAffinity×
01Dante AlighieriLiterature81.74×
02University of NottinghamBusiness & Career76.43×
03Buy to letHome & Garden52.66×
04Ready Steady CookFood & Beverages47.44×
05University of OxfordBusiness & Career24.87×
06Ernest HemingwayLiterature23.46×
07University of CambridgeBusiness & Career20.00×
08University of LeedsBusiness & Career20.00×
09Christian RachFood & Beverages20.00×
10Albert EinsteinTechnology & Electronics19.25×
11University of AugsburgBusiness & Career16.53×
12Humboldt University of BerlinBusiness & Career15.41×
13Esteghlal F.C.Sports14.86×
14Karl MarxLiterature10.13×
15FirefoxInternet & Social Media6.37×
16Sabrina CarpenterMusic & Radio6.02×
17Political scienceBusiness & Career4.87×
18BiologyHealth3.73×
19TagesschauMovies & TV2.41×
20Müller (company)Food & Beverages2.11×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Nobel Prize audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Nobel Prize audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.49×
Convenience OrientationPREMIUM1.71×
Need for SecurityCONSERVATISM1.59×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Nobel Prize audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.67×
Sports ActivityPOWER0.71×
Price SensitivityPREMIUM0.76×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Nobel Prize have in Germany?

Nobel Prize has an estimated audience of 350,896 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Nobel Prize fans?

50.0% of Nobel Prize fans are female, 50.0% are male, with an average age of 42.2 years.

03

Which brands do Nobel Prize fans like most?

Nobel Prize fans show strongest brand affinity for Buy to let (52.66×), Dante Alighieri (81.74×), and Albert Einstein (19.25×) over the country average.

04

Where do Nobel Prize fans live in Germany?

Nobel Prize fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Nobel Prize fans also like?

Beyond Nobel Prize itself, the audience over-indexes on Dante Alighieri (81.74×), Albert Einstein (19.25×), University of Nottingham (76.43×), and University of Oxford (24.87×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Nobel Prize. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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