ETH Zurich Audience in Germany

ETH Zurich has an estimated audience of 299,628 people in Germany. 51.7% are female, 48.3% are male, average age 28.1. Top brand affinities: Humboldt University of Berlin, University of Oxford, University of Cambridge, University of Leeds, ESCP Europe.

Top brand affinities include Humboldt University of Berlin, University of Oxford, University of Cambridge, with strongest over-indexing on Humboldt University of Berlin (33.39× the country average). Demographically, the ETH Zurich audience skews balanced with an average age of 28.1, and over-indexes on personality traits such as Spirituality, Community Orientation.

Category: Business & Career · Type: POI · Subtype: University

Demographics of ETH Zurich fans

Demographic split for ETH Zurich audience in Germany
MetricValue
Female51.7%
Male48.3%
Average age28.1
Estimated audience size299,628

Audience persona

The typical ETH Zurich fan in Germany is balanced, around 28.1 years old, with strong Spirituality tendencies and a notable affinity for Humboldt University of Berlin.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for ETH Zurich audience
BrandAffinityCategory
Humboldt University of Berlin33.39×Business & Career
University of Oxford44.61×Business & Career
University of Cambridge44.96×Business & Career
University of Leeds62.56×Business & Career
ESCP Europe35.45×Business & Career
Hermann Hesse32.98×Literature
Free University of Berlin21.33×Business & Career
University of Mannheim16.39×Business & Career
University of London26.94×Business & Career
University of Bonn22.7×Business & Career
University of Augsburg20×Business & Career
Tagesschau2.42×Movies & TV
University of Regensburg18.76×Business & Career
Friedrich Nietzsche19.52×Literature
Sabrina Carpenter6.32×Music & Radio
Rose Leslie14.54×Movies & TV
Beekeeper11.32×Food & Beverages
Elizabeth Debicki12.31×Movies & TV
Natalie Dormer14.8×Movies & TV
Karlsruhe Institute of Technology18.06×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by ETH Zurich audience
TraitClusterScore
SpiritualityBALANCE1.83
Community OrientationOPEN1.75
TraditionCONSERVATISM1.57
Career OrientationPOWER1.47
Price SensitivityPREMIUM1.44
Healthy LifestyleBALANCE1.43

Worldwide distribution

Worldwide audience distribution share by country for ETH Zurich
CountryShare
United States27.3%
Germany13.9%
Japan7.5%

See ETH Zurich audiences in other countries

More University audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for ETH Zurich. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.