ETH Zurich Audience in United States

ETH Zurich logo

ETH Zurich has an estimated audience of 588,989 people in United States. 71.0% are female, 29.0% are male, average age 41.3. Top brand affinities: Ira Glass, Mohamed Hassan (volleyball), Elsword, Scunthorpe, Canon (music).

Top brand affinities include Ira Glass, Mohamed Hassan (volleyball), Elsword, with strongest over-indexing on Ira Glass (33.95× the country average). Demographically, the ETH Zurich audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Risk Appetite, Sustainability.

Category: Business & Career · Type: POI · Subtype: University

Demographics of ETH Zurich fans

Demographic split for ETH Zurich audience in United States
MetricValue
Female71.0%
Male29.0%
Average age41.3
Estimated audience size588,989

Audience persona

The typical ETH Zurich fan in United States is more female, around 41.3 years old, with strong Risk Appetite tendencies and a notable affinity for Ira Glass.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for ETH Zurich audience
BrandAffinityCategory
Ira Glass33.95×Music & Radio
Mohamed Hassan (volleyball)20.0×Sports
Elsword14.06×Games
Scunthorpe10.18×Travel & Leisure
Canon (music)9.79×Music & Radio
Emily Batty9.14×Sports
edureka8.81×Business & Career
Val Camonica7.89×Travel & Leisure
JELLO SHOTS7.66×Food & Beverages
Home equity7.47×Home & Garden
3tv phoenix7.02×Movies & TV
Emilio Romero6.92×Sports
Sakai, Osaka6.32×Travel & Leisure
Henry Hugglemonster5.88×Movies & TV
Jess Greenberg5.87×Internet & Social Media
Joe Lynn Turner5.84×Music & Radio
Myanmar idol5.83×Movies & TV
International Certificate of Competence5.82×Business & Career
LASH ME Eyelash Extensions5.8×Beauty & Wellness
Inmigrante TV5.73×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by ETH Zurich audience
TraitClusterScore
Risk AppetiteTHRILL1.85
SustainabilityBALANCE1.79
ExtroversionTHRILL1.68
MindfulnessBALANCE1.62
TraditionCONSERVATISM1.44
Need for SecurityCONSERVATISM1.34

Worldwide distribution

Worldwide audience distribution share by country for ETH Zurich
CountryShare
United States27.3%
Germany13.9%
Japan7.5%

See ETH Zurich audiences in other countries

More University audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for ETH Zurich. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.