Armin van Buuren Audience in Germany

Armin van Buuren has an estimated audience of 241,191 people in Germany. 40.0% are female, 60.0% are male, average age 31.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Avicii, Electronic dance music, Tech house, Mads Mikkelsen, Raye.
The average Armin van Buuren fan in Germany is 31.6 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Avicii, Electronic dance music, Tech house, with strongest over-indexing on Avicii (12.23× the country average). Demographically, the Armin van Buuren audience skews more male with an average age of 31.6, and over-indexes on personality traits such as Early Adopter Mentality, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: EDM
Demographics of Armin van Buuren fans
| Metric | Value |
|---|---|
| Female | 40.0% |
| Male | 60.0% |
| Average age | 31.6 |
| Estimated audience size | 241,191 |
Audience persona
The typical Armin van Buuren fan in Germany is more male, around 31.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Avicii.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 74,842 | 1.42× |
| Bayern | 31,780 | 0.82× |
| Baden-Württemberg | 28,918 | 0.88× |
| Niedersachsen | 23,097 | 0.99× |
| Hessen | 17,182 | 0.93× |
| Sachsen | 13,008 | 1.1× |
| Rheinland-Pfalz | 12,095 | 1× |
| Berlin | 11,096 | 1.03× |
| Schleswig-Holstein | 8,207 | 0.95× |
| Brandenburg | 8,032 | 1.07× |
| Hamburg | 6,186 | 1.14× |
| Mecklenburg-Vorpommern | 6,155 | 1.34× |
| Sachsen-Anhalt | 6,003 | 0.96× |
| Thüringen | 5,949 | 0.97× |
| Saarland | 2,145 | 0.72× |
| Bremen | 1,442 | 0.7× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Avicii | 12.23× | Music & Radio |
| Electronic dance music | 3.79× | Music & Radio |
| Tech house | 4.99× | Music & Radio |
| Mads Mikkelsen | 7.01× | Movies & TV |
| Raye | 11.77× | Music & Radio |
| Deep house | 4.97× | Music & Radio |
| Purple Disco Machine | 14.03× | Music & Radio |
| MEDUZA | 11.73× | Music & Radio |
| Paul Kalkbrenner | 9.87× | Music & Radio |
| Gigi D'Agostino | 15.02× | Music & Radio |
| Spotify | 1.67× | Internet & Social Media |
| Rave | 3.69× | Music & Radio |
| Dance music | 2.73× | Music & Radio |
| Euphoria | 1.66× | Movies & TV |
| Boom Festival | 13.35× | Music & Radio |
| Benny Blanco | 7.95× | Music & Radio |
| Disc jockey | 2.99× | Music & Radio |
| Kaskade | 15.95× | Music & Radio |
| Reebok Classic | 11.88× | Fashion & Accessoires |
| Natalie Portman | 4.65× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.25 |
| Sports Activity | POWER | 1.16 |
| Price Sensitivity | PREMIUM | 1.15 |
| Patriotism | CONSERVATISM | 1.12 |
| Family Orientation | CONSERVATISM | 1.12 |
| Mindfulness | BALANCE | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 16.8% |
| Germany | 10.6% |
| Netherlands | 10.1% |
See Armin van Buuren audiences in other countries
More EDM audiences in Germany
- Cro (rapper) (2,607,438)
- Sharks (911,970)
- DJ BoBo (801,125)
- Avicii (700,593)
- David Guetta (697,767)
Frequently asked questions
How many fans does Armin van Buuren have in Germany?
Armin van Buuren has an estimated audience of 241,191 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Armin van Buuren fans?
40.0% of Armin van Buuren fans are female, 60.0% are male, with an average age of 31.6 years.
Which brands do Armin van Buuren fans like most?
Armin van Buuren fans show strongest brand affinity for Avicii (12.23×), Electronic dance music (3.79×), and Tech house (4.99×) over the country average.
Where do Armin van Buuren fans live in Germany?
Armin van Buuren fans in Germany are most concentrated in Nordrhein-Westfalen (reach 74,842), Bayern (reach 31,780), and Baden-Württemberg (reach 28,918). These three regions account for the largest share of the active audience.
What other brands do Armin van Buuren fans also like?
Beyond Armin van Buuren itself, the audience over-indexes on Electronic dance music (3.79×), Tech house (4.99×), Mads Mikkelsen (7.01×), and Raye (11.77×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Armin van Buuren. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.